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I’m a Design Professional with 15+ years of experience designing scalable digital products across enterprise, SaaS, and public-sector environments. My focus is on turning complex systems and data-heavy platforms into intuitive, high-performing user experiences. I work at the intersection of product strategy, UX design, and technical feasibility — partnering closely with Product and Engineering to move from discovery to measurable impact.…I’m a Design Professional with 15+ years of experience designing scalable digital products across enterprise, SaaS, and public-sector environments. My focus is on turning complex systems and data-heavy platforms into intuitive, high-performing user experiences. I work at the intersection of product strategy, UX design, and technical feasibility — partnering closely with Product and Engineering to move from discovery to measurable impact.

Donna S

UI Designer, UX Designer, Product Designer, +5

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I’m a Design Professional with 15+ years of experience designing scalable digital products across enterprise, SaaS, and public-sector environments. My focus is on turning complex systems and data-heavy platforms into intuitive, high-performing user experiences. I work at the intersection of product strategy, UX design, and technical feasibility — partnering closely with Product and Engineering to move from discovery to measurable impact.…I’m a Design Professional with 15+ years of experience designing scalable digital products across enterprise, SaaS, and public-sector environments. My focus is on turning complex systems and data-heavy platforms into intuitive, high-performing user experiences. I work at the intersection of product strategy, UX design, and technical feasibility — partnering closely with Product and Engineering to move from discovery to measurable impact.

Available to hire

I’m a Design Professional with 15+ years of experience designing scalable digital products across enterprise, SaaS, and public-sector environments.

My focus is on turning complex systems and data-heavy platforms into intuitive, high-performing user experiences. I work at the intersection of product strategy, UX design, and technical feasibility — partnering closely with Product and Engineering to move from discovery to measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Finnish

Fluent

Swedish

Fluent

English

Fluent

Work Experience

Senior UI/UX Designer at Playtech Sports

July 4, 2019 - September 30, 2025

Led design of intuitive, data-driven sports betting experiences; collaborated with product, engineering, and analytics; improved engagement and usability; conducted user research and testing; helped define design strategy.

Lead UI Designer at BIMobject

October 1, 2018 - May 31, 2019

Led UI design efforts, established design systems, and mentored junior designers; contributed to product strategy and cross-team collaboration.

Design Lead / Project Manager at CH5 Finland

August 1, 2014 - March 31, 2016

Managed multi-disciplinary teams delivering digital platforms for public-sector clients. Balanced user needs, compliance requirements, and stakeholder constraints. Established structured UX processes within regulated environments.

Email Designer at Apsis

April 1, 2016 - October 31, 2018

Worked as an Email Designer delivering high-performing email campaigns for global clients across multiple industries. Designed and coded responsive HTML/CSS email templates aligned with brand and accessibility standards. Partnered with marketing stakeholders to translate campaign strategy into conversion-focused design. Optimized rendering, performance, and engagement across platforms.

Google Advertising Designer at Fonecta

January 1, 2011 - January 1, 2011

Graphic Designer at Ad Works

January 1, 2011 - January 1, 2011

Graphic design work for various clients (Lieto, Finland).

Marketing Designer at LR Health & Beauty Systems

January 1, 2008 - January 1, 2010

Marketing design for health & beauty products (Turku, Finland).

Customer Service/ Production at Karhukopio

August 1, 2005 - September 1, 2008

Customer service and production duties (Turku, Finland).

Production Art Director/Marketing Designer at Rautakesko

November 1, 2011 - July 31, 2014

Freelance Digital Designer at Self-employed

January 1, 2013 - Present

Delivered UI/UX, e-commerce, and branding solutions for clients across retail, SaaS, and digital services. Created visual identities, brand systems, and graphic assets for multi-channel experiences. Built websites, defined user flows, and crafted engaging digital experiences. Collaborated with clients to translate business goals into design solutions.