I'm a performance-driven digital marketing and social media specialist with hands-on experience in paid media strategy, Meta (Facebook & Instagram) Ads, TikTok Ads, Shopify ecommerce management, SEO, and conversion rate optimization (CRO). I've helped improve ROAS, reduce customer acquisition costs, and build structured marketing funnels that drive measurable revenue growth. I excel at managing multi-channel campaigns, optimizing ad performance with analytics tools, and aligning organic and paid strategies to scale brand visibility and conversions. I'm seeking an entry-level to senior digital marketing or social media role where performance marketing, analytics, and growth strategy are valued.

Ogunjide Dolapo

I'm a performance-driven digital marketing and social media specialist with hands-on experience in paid media strategy, Meta (Facebook & Instagram) Ads, TikTok Ads, Shopify ecommerce management, SEO, and conversion rate optimization (CRO). I've helped improve ROAS, reduce customer acquisition costs, and build structured marketing funnels that drive measurable revenue growth. I excel at managing multi-channel campaigns, optimizing ad performance with analytics tools, and aligning organic and paid strategies to scale brand visibility and conversions. I'm seeking an entry-level to senior digital marketing or social media role where performance marketing, analytics, and growth strategy are valued.

Available to hire

I’m a performance-driven digital marketing and social media specialist with hands-on experience in paid media strategy, Meta (Facebook & Instagram) Ads, TikTok Ads, Shopify ecommerce management, SEO, and conversion rate optimization (CRO). I’ve helped improve ROAS, reduce customer acquisition costs, and build structured marketing funnels that drive measurable revenue growth.

I excel at managing multi-channel campaigns, optimizing ad performance with analytics tools, and aligning organic and paid strategies to scale brand visibility and conversions. I’m seeking an entry-level to senior digital marketing or social media role where performance marketing, analytics, and growth strategy are valued.

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Language

English
Advanced

Work Experience

Freelance Digital Marketing Manager at Self-employed
April 1, 2022 - Present
Executed Meta and TikTok paid advertising campaigns optimizing for ROAS, CPC, CPA, and conversion rate. Built structured lead generation funnels and lifecycle email flows with retargeting systems. Improved checkout conversion rates by 20-30% through CRO and A/B testing. Delivered campaign performance reports using Google Analytics and Ads Manager.
Social Media Manager at TuneVista Boutique
June 1, 2025 - January 1, 2026
Managed Instagram, Facebook, and TikTok accounts for ecommerce brands. Developed content calendars aligned with paid campaign objectives. Increased engagement and website traffic through integrated organic and paid strategies.

Education

Bachelor of Technology (B.Tech), Civil Engineering at Ladoke Akintola University of Technology (BEST STATE UNIVERSITY IN NIGERIA)
January 1, 2022 - February 28, 2026
Digital Marketing & Social Media Management at Udemy
January 11, 2030 - February 28, 2026

Qualifications

Mastering Social Media Marketing
January 11, 2030 - February 28, 2026
Google Analytics Certification
January 11, 2030 - February 28, 2026
Meta Ads Blueprint Certification
January 11, 2030 - February 28, 2026
HubSpot Inbound Marketing Certification
January 11, 2030 - February 28, 2026

Industry Experience

Software & Internet, Retail, Media & Entertainment