I am a multi-award-winning creative designer with over ten years of experience in branding and visual identity. My passion lies in translating ideas into compelling visuals that foster measurable growth. I am dedicated to amplifying African identity and innovation in everything I create.

Toba-Dosumu L.A

I am a multi-award-winning creative designer with over ten years of experience in branding and visual identity. My passion lies in translating ideas into compelling visuals that foster measurable growth. I am dedicated to amplifying African identity and innovation in everything I create.

Available to hire

I am a multi-award-winning creative designer with over ten years of experience in branding and visual identity. My passion lies in translating ideas into compelling visuals that foster measurable growth. I am dedicated to amplifying African identity and innovation in everything I create.

See more

Language

English
Fluent
Spanish; Castilian
Intermediate

Work Experience

S.A. & Media Aide to VP at National Youth Council of Nigeria - NYCN
December 31, 2022 - October 25, 2025
Produced digital content to support youth development projects. Designed advocacy campaigns that reached over 20,000 young people nationwide and supported national youth showcases with creative branding.
Ambassador at Jijenge Youth Organization
December 31, 2020 - October 25, 2025
Advocated for youth empowerment initiatives across Africa. Contributed to programs that reached over 5,000 young Africans during the pandemic and partnered with regional organizations to foster cross-country engagement.
Creative Designer/strategist at Oak & D Canada
January 1, 2020 - Present
Designed and managed social media campaigns, brand kits, and digital assets, enhancing brand consistency. Boosted brand engagement by 65% in 6 months through visually compelling campaigns. Collaborated with marketing and product teams to align design strategies with business objectives.
Senior Music Producer at Soundwave Studios
June 1, 2015 - Present
Led the production of numerous music projects ranging from singles to full-length albums. Managed audio mixing sessions, collaborated with artists on songwriting, and implemented innovative sound design techniques to enhance track quality.
Audio Engineer at Echo Music Lab
May 31, 2015 - August 16, 2025
Handled recording sessions, mixed tracks, and maintained studio equipment. Assisted producers and artists in achieving desired sound results through expert audio handling and troubleshooting.

Education

Bachelor of Education at Lagos State University
January 1, 2018 - August 1, 2023
B.Sc. Educational Technology at Lagos State University
January 1, 2018 - January 1, 2023

Qualifications

Cambridge Int'l Qualifications Certified Digital Marketer
March 1, 2025 - April 1, 2025
Understanding, Preventing & Responding to Gender-Based Violence
January 1, 2020 - October 25, 2025
IBILE Youth Academy, Lagos State Ministry of Youth & Social Development
January 1, 2022 - October 25, 2025

Industry Experience

Software & Internet, Government, Transportation & Logistics, Non-Profit Organization, Education, Media & Entertainment
    Rayyy Shot it
    Designing a logo is like directing a short film, every element has a role. For Rayyy Shot It, the brief was to build a mark that felt cinematic, confident, and human. Here’s how we did it: • The R — a strong, instantly-recognizable anchor that reads well across stills and motion. • The cuts — inspired by the camera shutter and quick movement; they suggest energy, direction, and the decisive moment we chase on shoots. • The gradient — a warm golden cast that evokes film lighting, aspiration, and the premium quality of our edits. • The name lockup — “Rayyy” (personality + signature) + “Shot It” (the work, the proof) = a memorable, prideful promise. The result is a simple but dynamic identity that communicates what we do before we say a word: craft cinematic visuals that stick. If you’re a brand owner, creative director, or event planner who wants to be remembered, let’s collab. I’ll bring the vision, you bring the story.