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Hi, I’m Debbie Ong, a senior creative with 6+ years of experience delivering integrated marketing campaigns across digital, social, OOH and print for leading Southeast Asian brands. I excel at turning marketing objectives into engaging travel storytelling and building scalable campaign systems, with a strong focus on motion content and cross-channel creatives in fast-paced environments. I’ve led multi-disciplinary teams at Traveloka and ShopeeMall, driving design systems, automation with Figma, and AI-assisted production to accelerate asset creation. I’m passionate about crafting compelling brand stories and delivering high-impact visuals for major campaigns like 9.9, 10.10, 11.11, and other peak sale events across Southeast Asia.…Hi, I’m Debbie Ong, a senior creative with 6+ years of experience delivering integrated marketing campaigns across digital, social, OOH and print for leading Southeast Asian brands. I excel at turning marketing objectives into engaging travel storytelling and building scalable campaign systems, with a strong focus on motion content and cross-channel creatives in fast-paced environments. I’ve led multi-disciplinary teams at Traveloka and ShopeeMall, driving design systems, automation with Figma, and AI-assisted production to accelerate asset creation. I’m passionate about crafting compelling brand stories and delivering high-impact visuals for major campaigns like 9.9, 10.10, 11.11, and other peak sale events across Southeast Asia.

Debbie Ong

Graphic Designer, Infographic Designer, Motion Graphic Designer, +7

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Hi, I’m Debbie Ong, a senior creative with 6+ years of experience delivering integrated marketing campaigns across digital, social, OOH and print for leading Southeast Asian brands. I excel at turning marketing objectives into engaging travel storytelling and building scalable campaign systems, with a strong focus on motion content and cross-channel creatives in fast-paced environments. I’ve led multi-disciplinary teams at Traveloka and ShopeeMall, driving design systems, automation with Figma, and AI-assisted production to accelerate asset creation. I’m passionate about crafting compelling brand stories and delivering high-impact visuals for major campaigns like 9.9, 10.10, 11.11, and other peak sale events across Southeast Asia.…Hi, I’m Debbie Ong, a senior creative with 6+ years of experience delivering integrated marketing campaigns across digital, social, OOH and print for leading Southeast Asian brands. I excel at turning marketing objectives into engaging travel storytelling and building scalable campaign systems, with a strong focus on motion content and cross-channel creatives in fast-paced environments. I’ve led multi-disciplinary teams at Traveloka and ShopeeMall, driving design systems, automation with Figma, and AI-assisted production to accelerate asset creation. I’m passionate about crafting compelling brand stories and delivering high-impact visuals for major campaigns like 9.9, 10.10, 11.11, and other peak sale events across Southeast Asia.

Available to hire

Hi, I’m Debbie Ong, a senior creative with 6+ years of experience delivering integrated marketing campaigns across digital, social, OOH and print for leading Southeast Asian brands. I excel at turning marketing objectives into engaging travel storytelling and building scalable campaign systems, with a strong focus on motion content and cross-channel creatives in fast-paced environments.

I’ve led multi-disciplinary teams at Traveloka and ShopeeMall, driving design systems, automation with Figma, and AI-assisted production to accelerate asset creation. I’m passionate about crafting compelling brand stories and delivering high-impact visuals for major campaigns like 9.9, 10.10, 11.11, and other peak sale events across Southeast Asia.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Creative at Traveloka

November 1, 2024 - February 28, 2026

Led integrated travel campaigns across digital, social, OOH and print for Traveloka, translating marketing objectives into engaging travel storytelling. Conceptualised and rolled out visuals from ideation to execution, produced motion graphics and video content for regional campaigns, and partnered with marketing & media teams to tailor platform-specific creatives for paid media, OOH and in-app placements. Supported production shoots through art direction and on-site coordination. Leveraged AI tools to enhance lifestyle imagery and accelerate asset production. Delivered assets for high-traffic promotions including EPIC Sale and major sale events (9.9, 10.10, 11.11).

Senior Associate Designer at Shopee Mall

June 1, 2022 - August 31, 2024

Led creative development for large-scale Shopee Mall campaigns across digital, social and in-app platforms, reaching millions of users. Spearheaded Figma automation systems that reduced production turnaround time by ~60% across high-volume campaign assets. Collaborated with Marketing, Media, and Performance teams to develop conversion-driven creatives. Managed creative timelines across multiple simultaneous campaigns. Conducted internal workshops to upskill teams in design systems and workflow optimisation. Delivered campaign creatives supporting high-traffic mega campaigns such as Shopee Mall Mid- Month Sales, 9.9, 10.10, 11.11, and Shopee Birthday campaigns.

Associate Designer at ShopeePay Regional

March 1, 2022 - June 1, 2022

Assisted in implementing and reinforcing ShopeePay branding guidelines across local markets. Conceptualized dynamic motion graphics to enhance ShopeePay’s brand storytelling and engagement. Maintained visual consistency across market adaptations with regional marketing teams. Developed integrated campaign creatives across digital banners, in-app placements, OOH advertising and print assets. Designed landing page visuals and user-flow assets supporting performance marketing campaigns. Partnered with media teams to optimise creative formats for paid digital advertising placements. Contributed to campaign toolkits used across multiple marketing initiatives.

Associate Designer at Shopee

August 1, 2020 - February 1, 2022

Designed and produced integrated campaign creatives across digital banners, in-app placements, OOH advertising and print assets. Developed integrated campaign assets across brand guidelines and performance marketing objectives. Collaborated with Marketing, Media and Performance teams to optimise creative formats for paid digital placements. Delivered assets for high-traffic campaigns such as 9.9, 10.10, 11.11, and Shopee Birthday campaigns. Led design system workshops to upskill teams and improve workflow efficiency.