Duncan Lawson
I'm an expert English-language copywriter based in Berlin and London, open to work on-site, hybrid or remote.
About
I’m an expert English-language copywriter based in Berlin and London, open to work on-site, hybrid or remote. I craft high performance master copy for global markets, adapting engaging tone of voice across platforms, and specialize in impactful long copy.
I’ve written for everything from Playboy to dentists, adventure holidays to luxury automotive, and computer games to PMCs.
- 11 years' experience
- Joined November 2023
Skills· 2
Languages
- EnglishFluent
Industry experience
- Gaming
- Media & Entertainment
- Software & Internet
- Telecommunications
- Professional Services
Work experience· 5 roles
Lead corp-com and PR writer at one of the most innovative telecom developers in the world. Crafting daily communications, articles, Case Studies and feature-length White Paper decks for cutting edge proprietary technologies.
Developed ideation for full 360 campaigns and compelling master copy across print, digital and social platforms. Primary client was Opel Vauxhall, plus Equinor, eBay and Sagrotan.
Crafted global master copy for prestige automotive, adapting long established tone of voice into effective print, digital and social. Primary client was Jaguar Land Rover.
Education
Certifications and awards
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