Easter Pefuli Mihadi

Available to hire

I'm Easter Pefuli Mihadi, a multi-disciplinary media professional with a degree in film production and animation and a track record of founding and growing media ventures.

About

I’m Easter Pefuli Mihadi, a multi-disciplinary media professional with a degree in film production and animation and a track record of founding and growing media ventures. I’ve led documentary projects, produced digital content, and driven marketing and social media initiatives for regional and international clients, including collaborations with Kenya ICT Network and National Geographic. I’m passionate about blending storytelling with tech-enabled processes to deliver meaningful impact in Africa.

I thrive in collaborative, growth-minded environments and relish building teams, mentoring talent, and turning ideas into tangible outcomes. I value cultural alignment, ethical practices, and continuous learning, and I’m excited to bring creative energy, strategic thinking, and execution-focused leadership to a forward-looking organization.

  • 15 years' experience
  • Joined July 2026

Languages

  • EnglishFluent
  • SwahiliAdvanced

Industry experience

  • Media & Entertainment
  • Non-Profit Organization
  • Education
  • Software & Internet
  • Professional Services

Work experience· 10 roles

Founder / CEO · Hema ConnectMay 2025 – Present · 1 yr 7 mos

Founded a premium childcare and au pair placement company focused on trust, cultural intelligence, and operational excellence. Built rigorous training, background checks, legally binding contracts, and AI-driven matching to ensure culturally aligned placements and long-term caregiver careers.

Business Operations Executive · Globally RecruitNov 2024 – Apr 2025 · 6 mos

Supported Africa recruitment for US universities, organized student fairs, counseled applicants, assisted with applications, and coordinated university representation. Promoted quickly to 2nd in charge for Rockhurst University Africa recruitment and Kenya lead.

Africa Sales and Marketing Executive · Ladylike Productions Doll LineAug 2022 – Apr 2025 · 2 yrs 9 mos

Introduced a US-based doll line to Kenyan/African markets. Developed marketing plans, managed campaigns, produced creative content, and grew retail orders in Kenyan stores. Managed social media and events, and collaborated with agencies on materials.

Co-founder / Assistant Producer & Assistant Director · Digital Dada ConceptsJan 2021 – Present · 5 yrs 11 mos
Operations Manager · Digital Dada PodcastJul 2020 – Present · 6 yrs 5 mos
Intern Head of Media · Integrated Initiatives Community Empowerment Program (IICEP)May 2019 – Jan 2020 · 9 mos
Customer Support · Frotcom Intelligent Fleet Management East Africa - KenyaJan 2017 – Dec 2019 · 3 yrs
Volunteer · Heritage of Hope and Faith Children’s HomeJan 2013 – Present · 13 yrs 11 mos

Education

Degree in film production and animation (Film major) · Multimedia University of Kenya2017 – 2020
Diploma in Film production and animation · Multimedia University of Kenya2014 – 2017
Kenya Certificate of Secondary Education · Loreto Convent Girls’ High School, Matunda2008 – 2011
Kenya Certificate of Primary Education · Tumaini Primary School, Nairobi2007

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