Hi, I’m Ed Spangenberg, a senior-level creative designer focused on brand, motion, and AI-driven content. I lead visual identity, marketing design, and digital experiences across SaaS, healthcare, and consumer goods, building scalable brand systems, conversion-focused assets, and AI-powered video and motion content for web, product marketing, email, social, and paid channels. I thrive collaborating across product, marketing, and growth teams to transform complex products into clear, impactful designs. I enjoy connecting strategy with execution, turning ideas into compelling visuals from concept to launch, and I’m always exploring how AI and emerging tech can elevate storytelling and performance.

Ed Spangenberg

Hi, I’m Ed Spangenberg, a senior-level creative designer focused on brand, motion, and AI-driven content. I lead visual identity, marketing design, and digital experiences across SaaS, healthcare, and consumer goods, building scalable brand systems, conversion-focused assets, and AI-powered video and motion content for web, product marketing, email, social, and paid channels. I thrive collaborating across product, marketing, and growth teams to transform complex products into clear, impactful designs. I enjoy connecting strategy with execution, turning ideas into compelling visuals from concept to launch, and I’m always exploring how AI and emerging tech can elevate storytelling and performance.

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Work Experience

Creative Director at Klick Studios, Inc.
October 1, 2024 - Present
Led full brand and marketing design for a SaaS-adjacent product brand, owning identity systems, packaging, ecommerce, website design, and multi-channel marketing assets. Built scalable design systems supporting web, HTML email, paid ads, social, and product storytelling. Directed AI-enhanced video and motion content to increase brand awareness and audience engagement. Partnered with founders and marketing stakeholders to align visual design with growth and conversion goals.
Design Lead at Merck Pharmaceuticals
October 1, 2023 - October 1, 2024
Led digital and web design for large-scale, regulated SaaS-like platforms and product marketing initiatives. Developed modular design components and campaign systems to ensure consistency across web and digital touchpoints. Collaborated with cross-functional teams to translate complex product narratives into clear, accessible visual systems.
Senior Interactive Art Director at Best Egg Financial
April 1, 2020 - June 1, 2023
Designed and evolved brand and marketing systems for a consumer SaaS fintech platform. Created high-performing digital assets across web, HTML email, paid media, and social channels. Partnered with marketing, product, and growth teams to support acquisition and lifecycle campaigns. Delivered UX-driven design solutions balancing brand clarity with conversion performance.
Senior Art Director at Deerfield Agency
July 1, 2018 - April 1, 2020
Led brand identity and digital design for healthcare and technology clients. Developed scalable visual systems applied across web platforms, marketing campaigns, and product storytelling. Ensured alignment between design execution and brand strategy across multiple channels.
Senior Art Director at Calcium Agency
May 1, 2016 - June 1, 2018
Produced integrated marketing design for digital, print, and experiential campaigns. Led video and motion projects supporting product launches and brand initiatives. Maintained consistency across brand systems while supporting fast-paced agency delivery.
Senior Interactive Art Director at Cadient Agency
June 1, 2015 - June 1, 2016
Introduced advanced digital and interaction design concepts across healthcare client platforms. Directed teams and mentored designers in building cohesive, scalable visual systems. Supported emerging creative technologies and motion-forward storytelling.
Co-Founder, Creative Director at Egg to Apples
January 1, 2010 - May 1, 2015
Led brand identity, digital design, and marketing creative for startups and growing businesses. Owned end-to-end creative execution from concept through launch. Partnered directly with clients to align design decisions with business and growth goals.

Education

Bachelor of Arts (BA) at Art Institute of Philadelphia
January 11, 2030 - April 14, 2026

Qualifications

Webby Award
January 11, 2030 - April 14, 2026

Industry Experience

Software & Internet, Healthcare, Consumer Goods