I'm a Social Media & Influencer Manager with 5 years of experience developing and executing social media and influencer strategies across Instagram, TikTok, and the broader digital ecosystem. I lead content direction, editorial planning, and end-to-end project coordination, including campaigns, events, and talent collaborations. With a strong visual sensibility and a focus on storytelling, I craft cohesive brand narratives rooted in culture, lifestyle, and aesthetics. Data-driven and trend-aware, I leverage performance insights (KPIs) to continuously optimize content and strengthen brand desirability.

Edith AMPOMAH

PRO

I'm a Social Media & Influencer Manager with 5 years of experience developing and executing social media and influencer strategies across Instagram, TikTok, and the broader digital ecosystem. I lead content direction, editorial planning, and end-to-end project coordination, including campaigns, events, and talent collaborations. With a strong visual sensibility and a focus on storytelling, I craft cohesive brand narratives rooted in culture, lifestyle, and aesthetics. Data-driven and trend-aware, I leverage performance insights (KPIs) to continuously optimize content and strengthen brand desirability.

Available to hire

I’m a Social Media & Influencer Manager with 5 years of experience developing and executing social media and influencer strategies across Instagram, TikTok, and the broader digital ecosystem. I lead content direction, editorial planning, and end-to-end project coordination, including campaigns, events, and talent collaborations.
With a strong visual sensibility and a focus on storytelling, I craft cohesive brand narratives rooted in culture, lifestyle, and aesthetics. Data-driven and trend-aware, I leverage performance insights (KPIs) to continuously optimize content and strengthen brand desirability.

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Language

English
Advanced
French
Fluent

Work Experience

Social Media Manager (Permanent Contract) at Socialclub Paris
February 1, 2024 - May 1, 2026
Definition of Social Media & Influencer strategy, management of the editorial calendar and content production, content copywriting, community moderation, agency-client relationships, contribution to creative ideation, and performance analysis.
Social Media Manager (Permanent Contract) at Yard Agency
February 1, 2024 - May 1, 2026
Social Media & Influencer project management: content strategy, editorial calendar and production (including content capture), community management (moderation and engagement), team coordination and meeting facilitation, social listening, paid media and budget management, reporting and trend analysis.
Social Media Manager (Freelance) at Yard Agency
August 1, 2023 - January 1, 2024
Editorial calendar management, content production (including TikTok), creative recommendations during pre-production, community moderation, reporting and trend analysis, and cross-team collaboration.
Community Manager (Internship) at Yard Agency
January 1, 2020 - July 1, 2020
Management of the editorial calendar and content production, copywriting in English, community moderation, visibility optimization, performance analysis, and trend monitoring.
Social Media Manager (Apprenticeship) at Yard Agency
July 1, 2020 - September 1, 2022
Definition of Social Media & Influencer strategy, management of the editorial calendar and content production, content copywriting, community moderation, agency-client relationships, contribution to creative ideation, and performance analysis.
PR & Influencer Consultant (Freelance) at Freelance
August 1, 2019 - August 1, 2020
Development and management of influencer and media relations, partnership management (including negotiation), content creation and approval, strategic monitoring, and trend identification.
Perifit - Influencer Relations & Communications at Perifit
May 1, 2019 - August 1, 2020
Development and management of influencer and media relations, partnership management (including negotiation), content creation and approval, strategic monitoring, and trend identification.
Social Media Manager (Freelance) / Freelance at Freelance / Client roster
August 1, 2023 - January 1, 2024
Definition of Social Media & Influencer strategy, management of editorial calendar and content production, content copywriting, community moderation, agency-client relationships, contribution to creative ideation, and performance analysis.

Education

Master 2 - Brand Strategy at Université Paris 8 Vincennes-Saint-Denis
January 1, 2017 - December 31, 2020
Master 1 - Concept Development, Digital Content & Strategic Planning at Université Paris 8 Vincennes-Saint-Denis
January 11, 2030 - June 19, 2026
Licence - Information & Communication - Digital Education at Université Paris 8 Vincennes-Saint-Denis
January 11, 2030 - June 19, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Software & Internet, Professional Services