Hi, I'm Ekaterina Kovrizhina (Kate), a communication and web designer specializing in SaaS, fintech, and Web3. I design high-converting landing pages, product communication, and visual systems that help users understand complex products and drive acquisition. I have 5+ years of experience working with global SaaS platforms and building scalable design assets across marketing and product. I excel at translating complex tech into clear visuals, building brand identities and design systems, and delivering assets from branding to performance creatives. I collaborate with international teams and have shipped hundreds of SaaS/fintech landing pages, decks, one-pagers, PDFs.

Ekaterina Kovrizhina

Hi, I'm Ekaterina Kovrizhina (Kate), a communication and web designer specializing in SaaS, fintech, and Web3. I design high-converting landing pages, product communication, and visual systems that help users understand complex products and drive acquisition. I have 5+ years of experience working with global SaaS platforms and building scalable design assets across marketing and product. I excel at translating complex tech into clear visuals, building brand identities and design systems, and delivering assets from branding to performance creatives. I collaborate with international teams and have shipped hundreds of SaaS/fintech landing pages, decks, one-pagers, PDFs.

Available to hire

Hi, I’m Ekaterina Kovrizhina (Kate), a communication and web designer specializing in SaaS, fintech, and Web3. I design high-converting landing pages, product communication, and visual systems that help users understand complex products and drive acquisition. I have 5+ years of experience working with global SaaS platforms and building scalable design assets across marketing and product.

I excel at translating complex tech into clear visuals, building brand identities and design systems, and delivering assets from branding to performance creatives. I collaborate with international teams and have shipped hundreds of SaaS/fintech landing pages, decks, one-pagers, PDFs.

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Language

English
Intermediate
Russian
Fluent

Work Experience

Brand Designer at Stash TRX
November 1, 2025 - Present
Built brand identity and design system. Designed website and mini app for crypto service. Created marketing assets, media kits and product PDFs.
Communication Designer at 4dev.com
October 1, 2025 - April 30, 2026
Designed landing pages and one-pagers focused on user acquisition and product clarity. Translated complex payment infrastructure into clear visual communication. Created pitch decks and product presentations for B2B audiences. Produced ad creatives and LinkedIn assets aligned with performance marketing goals. Used AI tools to scale production while maintaining brand consistency.
Freelance Interdisciplinary Designer at Freelance
August 1, 2020 - Present
Delivered hundreds of SaaS/fintech landing pages with focus on conversion. Created product marketing assets: decks, one-pagers, PDF guides. Built brand systems and scalable visual guidelines. Worked with international teams in SaaS, fintech, Ed Tech and cybersecurity.

Education

at Peter the Great St. Petersburg Polytechnic University
September 1, 2016 - August 31, 2020
at Additional Training School of Design at HSE
January 11, 2030 - April 2, 2026
at Tilda Pro Course
January 11, 2030 - April 2, 2026
at Oh-design Web Design Course
January 11, 2030 - April 2, 2026
at School of Creative Layout and Animation on Tilda
January 11, 2030 - April 2, 2026
at Designworkout Course
January 11, 2030 - April 2, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Professional Services, Other