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I am a Brand & Communication Designer with 7 years of experience in fintech, SaaS, and Web3. For the past year I’ve been designing brand communication for payment platforms serving global B2B audiences. I build brands from zero and maintain them at scale — identity, landing pages, ad creatives, decks, and product PDFs. I use AI tools (Midjourney, Runway, Claude) as a core part of my production workflow. I rely on AI-driven production to accelerate high-volume creative output while preserving brand consistency. I thrive on bridging brand and performance, collaborating with distributed, async teams, and translating complex fintech and SaaS products into clear UX messaging.…I am a Brand & Communication Designer with 7 years of experience in fintech, SaaS, and Web3. For the past year I’ve been designing brand communication for payment platforms serving global B2B audiences. I build brands from zero and maintain them at scale — identity, landing pages, ad creatives, decks, and product PDFs. I use AI tools (Midjourney, Runway, Claude) as a core part of my production workflow. I rely on AI-driven production to accelerate high-volume creative output while preserving brand consistency. I thrive on bridging brand and performance, collaborating with distributed, async teams, and translating complex fintech and SaaS products into clear UX messaging.

Ekaterina Kovrizhina

Designer, Brand Designer, Web Designer, +7

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I am a Brand & Communication Designer with 7 years of experience in fintech, SaaS, and Web3. For the past year I’ve been designing brand communication for payment platforms serving global B2B audiences. I build brands from zero and maintain them at scale — identity, landing pages, ad creatives, decks, and product PDFs. I use AI tools (Midjourney, Runway, Claude) as a core part of my production workflow. I rely on AI-driven production to accelerate high-volume creative output while preserving brand consistency. I thrive on bridging brand and performance, collaborating with distributed, async teams, and translating complex fintech and SaaS products into clear UX messaging.…I am a Brand & Communication Designer with 7 years of experience in fintech, SaaS, and Web3. For the past year I’ve been designing brand communication for payment platforms serving global B2B audiences. I build brands from zero and maintain them at scale — identity, landing pages, ad creatives, decks, and product PDFs. I use AI tools (Midjourney, Runway, Claude) as a core part of my production workflow. I rely on AI-driven production to accelerate high-volume creative output while preserving brand consistency. I thrive on bridging brand and performance, collaborating with distributed, async teams, and translating complex fintech and SaaS products into clear UX messaging.

Available to hire

I am a Brand & Communication Designer with 7 years of experience in fintech, SaaS, and Web3. For the past year I’ve been designing brand communication for payment platforms serving global B2B audiences. I build brands from zero and maintain them at scale — identity, landing pages, ad creatives, decks, and product PDFs. I use AI tools (Midjourney, Runway, Claude) as a core part of my production workflow.

I rely on AI-driven production to accelerate high-volume creative output while preserving brand consistency. I thrive on bridging brand and performance, collaborating with distributed, async teams, and translating complex fintech and SaaS products into clear UX messaging.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Russian

Fluent

Work Experience

Product & Brand Designer at Stash TRX

November 1, 2025 - Present

Designed website and mini-app UI for a crypto service; defined product logic and user flows; delivered final screens; built brand identity and a design system from scratch; created marketing assets, media kits and product PDFs.

Brand Designer at Stash TRX

November 1, 2025 - Present

Built brand identity and design system. Designed website and mini app for crypto service. Created marketing assets, media kits and product PDFs.

Brand & Communication Designer at 4dev.com

October 1, 2025 - April 1, 2026

Owned visual brand communication for a global payment platform operating in 100+ countries. Designed landing pages, one-pagers, and product pages aligned with B2B acquisition goals. Produced pitch decks, sales sheets, and investor-facing presentation materials. Created ad creatives and LinkedIn assets in collaboration with the performance marketing team. Used AI tools to scale high-volume creative production while maintaining brand consistency. Bridged brand and performance, simplifying SaaS/fintech products into clear UX messaging. Worked with distributed, async teams and delivered fast, scalable production.

Communication Designer at 4dev.com (SaaS Payments)

October 1, 2025 - April 30, 2026

Ability to think across communication and product; deep fintech and SaaS domain knowledge; translated complex payment infrastructure into clear visual communication for B2B audiences; designed landing pages and one-pagers, pitch decks and product presentations; produced ad creatives and LinkedIn assets aligned with performance marketing goals.

Communication Designer at 4dev.com

October 1, 2025 - April 30, 2026

Designed landing pages and one-pagers focused on user acquisition and product clarity. Translated complex payment infrastructure into clear visual communication. Created pitch decks and product presentations for B2B audiences. Produced ad creatives and LinkedIn assets aligned with performance marketing goals. Used AI tools to scale production while maintaining brand consistency.

Freelance Interdisciplinary Designer at Freelance

August 1, 2020 - Present

Delivered hundreds of SaaS/fintech landing pages with focus on conversion. Created product marketing assets: decks, one-pagers, PDF guides. Built brand systems and scalable visual guidelines. Worked with international teams in SaaS, fintech, Ed Tech and cybersecurity.

Freelance Designer at Self-employed

March 1, 2019 - September 1, 2025

Full brand ownership for two fintech products: identity, websites, social media, banners. Produced high-volume ad creatives for YouTube influencer campaigns (major CIS channels). UI/web design, brand assets, and marketing materials for EdTech and business clients.

Multidisciplinary Freelance Designer at Self-employed

March 1, 2019 - Present

Designed UI for a fitness app published on the App Store; built websites and conversion landing pages for EdTech and small business clients; created presentations, one-pagers and marketing assets; wrote copy for landing pages end-to-end.