Available to hire
Hi, I’m Emily Kelly Kunin—a multidisciplinary creative who thrives at the intersection of storytelling, design, and education. I craft engaging narratives, vivid visuals, and user-centered experiences for games, apps, and brands, drawing on a solid foundation in journalism, creative writing, and visual design.
I’ve led narrative design and writing for mobile/PC/console titles, created tutorials and newsletters for students, and collaborated with studios like Disney Interactive and Pixelberry to bring imaginative worlds to life. I’m excited to continue building compelling stories and clean, accessible design with teams that value curiosity, clarity, and play.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Beginner
Language
English
Fluent
Work Experience
Owner at Witchy Wordsmith Design Co.
July 17, 2024 - PresentAs a witchy wordsmith and design sorceress, I am dedicated to weaving digital wonders that mesmerize and inspire. I am passionate about crafting easy-to-use websites that even the least tech-savvy of us can operate. Through mesmerizing visuals and captivating content, I want to help local and small businesses — or big ones! — attract the customers they deserve. With a sprinkle of creativity and a dash of innovation, my mission is to empower your brand with an enchanting online presence that leaves a lasting impression.
Senior Narrative Designer and Writer at Liithos
January 6, 2025 - PresentWork on prototype and cutting edge GenAI mobile experiences, including branded games.
Journalism Instructor/Advisor at The Village Tehachapi
November 11, 2024 - May 30, 2025Act as instructor and advisor to Journalism students at community education center, The Village. Design curriculum, twice weekly instruction, and oversee production on monthly, student-led newsletter.
Game Designer at Hypixel Studios
May 23, 2022 - May 1, 2024*Hytale, in development*
I worked on Hytale for Hypixel Studios as a Game Designer - Personalization and Social. In this role, I worked collaboratively with our Design Director and a small team of fellow designers, as well as with cross-discipline strike teams on specific features. I worked on a large portion of the Personalization design vertical, including Avatar customization, which touches almost every area of the game. I was a part of weekly design meetings, worked independently and collaboratively throughout each sprint, and frequently presented my work to the design group and our leadership team. I am comfortable with written design docs, MIRO, Favro, and other tools in this role.
Writer at Pixelberry Studios
July 7, 2018 - April 27, 2022*Choices: The Stories You Play, iOS & Android*
-Writer on The Nanny Affair Book 2
-Writer on The Nanny Affair Book 3
-Writer on Shipwrecked
-Junior Writer on High School Story: Class Act Books 1-3
-Junior Writer on Witness: A Bodyguard Romance Vol. 1-2
-Contributing Writer on Baby Bump Book 2 & Across the Void Book 1
I worked as a remote Writer I on Choices (Top 100 RPG, Top 200 Free in the App Store) for Pixelberry Studios. At the moment I’m working on the highly successful sequel book The Nanny Affair 2, a steamy romance geared toward women 18-30. I’ve also had the pleasure of working on High School Story: Class Act Books 1-3, Witness: A Bodyguard Romance Vol. 1-2, Across the Void Book 1, Baby Bump Book 2, and Shipwrecked. I’ve been on many of these books from day one through final release, and participated in weekly brainstorms, outlines, and syncs with my team. I’ve been lucky enough to write both established characters and brand new ones, all while using Pixelberry’s proprietary narrative and testing tools.
Lead Narrative Designer and Writer at Relativity Studios
August 7, 2017 - June 29, 2018*American Girl World, iOS & Android*
I was the Lead Narrative Designer and Writer for our latest mobile title, American Girl World. I worked with our clients Mattel and American Girl to adapt their existing AG novels into playable, interactive experiences. I wrote nearly 50k words across 4 unique stories, used our proprietary Narrative Design Tool, and helped implement the story in Unity.
As our company's resident brand expert, I was able to touch almost every aspect of the project — from making reference sheets for Art to reviewing bugs in JIRA.
Co-Founder/EIC at Wrong Button Media
December 3, 2012 - June 4, 2018Wrong Button Media was co-founded by Emily Kelley and Peter Kunin in 2012. It is a multi-platform brand which includes the award-winning Wrong Button Blog. I was the EIC and handle content creation, social media, and promotion.
Narrative Designer and Writer at Vueality
January 4, 2016 - August 31, 2017*Crayola Fashion Superstar, iOS & Android*
As a Creative Production Associate, I help craft the direction of a game from pitch into production.
From working directly with clients to turn their iconic stories into engaging games to writing unique works for original IPs, I'm utilizing my background in storytelling and branding to create exciting mobile gaming experiences.
Along with our team of designers, I help take a game from concept to completion — doing everything from full story scripts or individual task descriptions to achievement copy and FTUE instruction.
Lifestyle Writer at Bustle.com
October 24, 2014 - January 26, 2016Provide weekly content for the lifestyle vertical, including pieces on home decor, fashion, and DIY.
Editorial and Operations Intern at Disney Interactive
October 14, 2013 - October 17, 2014I assisted with copy editing, drafted blogger post in WordPress CMS, wrote and brainstormed relevant in-house content, tracked and reported on daily and weekly traffic and top performing posts, as well as assisted with the execution of integrated marketing campaigns.
Project Coordinator at Gilt Design Group
October 8, 2012 - October 7, 2013Manage multiple web design projects. Liaison between CEO, clients and developers. Assign daily tasks using project management software. Give feedback on design mockups. Implement changes on Wordpress and hosted servers. Handled social media presence and promotion.
Assistant Editor/Branding at The Office Stylist
October 8, 2012 - October 7, 2013Research, write and curate content for The Office Stylist blog and affiliated posts. Manage social media presence for the brand across multiple social platforms. Manage online retail store, pack and ship orders. Manage CEOs schedule, make appointments, lead meetings.
Senior Editor at ULife.com
August 8, 2011 - October 5, 2012I was in charge of content creation, curation, and direction of the overall editorial voice of the brand. Created and managed multiple social media channels. Along with day to day management of ULife.com, I also supervised 10+ writers, both in-house and remotely, and produced, wrote, and anchored a daily YouTube news show.
Multiple Editorships at The Roundup News
February 9, 2009 - June 24, 2011Served as Reporter/News Assistant, Features Editor, Managing Editor, Online Editor and Design Editor during her time on the Roundup Newspaper. Responsible for writing print and web articles, page design and layout, and management of reporters and photographers.
Owner at The Ach API, CA
June 20, 2025 - June 20, 2025Founded a web design and online experiences business serving small organizations.
Senior Narrative Designer & Writer at The Village Tehachapi
June 20, 2025 - June 20, 2025Remote role developing narrative design and writing for Tehachapi project.
Game Designer at Pixelberry Studios
May 1, 2024 - May 1, 2024In-development mobile/PC/console title; created gameplay concepts and user flows.
Writer at Relativity Studios
April 20, 2022 - April 20, 2022Wrote for Choices: Stories You Play; contributed to branching narratives.
Lead Narrative Designer/ Writer at Vueality
June 20, 2018 - June 20, 2018Led narrative design and writing for American Girl World (iOS/Android).
Narrative Designer & Writer at Disney Interactive
October 1, 2014 - October 1, 2014Worked on Crayola Fashion Superstar (iOS/Android); supported Disney websites.
Editor-in-Chief / Co-Founder at Wrong Button Media
June 1, 2018 - June 1, 2018Remote leadership role as editor-in-chief of a pop culture blog and YouTube channel; co-founded the venture.
Education
Bachelor of Art - Creative Writing at University of Iowa
August 24, 2020 - December 16, 2024Completed classes relating to Fiction Writing, Screenwriting, Revision of Fiction and Non-Fiction, English Grammar, and Novel Writing.
Studied Journalism at California State University, Northridge
August 20, 2007 - January 6, 2014Studied Journalism at Los Angeles Pierce College
February 9, 2009 - June 13, 2011-30+ awards from the Media Arts Department for writing, editing, mentorship, and page design
-3 JACC awards
-Pierce Foundation Scholarship
Bachelor of Arts in Creative Writing at University of Iowa
January 20, 2020 - December 20, 2024Journalism at California State University, Northridge
January 1, 2007 - December 1, 2014Journalism at Los Angeles Pierce College
January 1, 2008 - December 1, 2011Qualifications
Industry Experience
Gaming, Media & Entertainment, Retail, Software & Internet, Computers & Electronics, Education
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