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My name is Elena and I am a designer based in Chișinău, Republic of Moldova, with over 6 years of experience in creating brand identity, visual communication, and design for print and the digital environment. Throughout my professional experience, I have gained UI/UX knowledge and applied it in web design projects. Skills Design Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma Core Skills: Visual Design, Brand Identity, Print & Digital Design, Prototyping, User Flow Design…My name is Elena and I am a designer based in Chișinău, Republic of Moldova, with over 6 years of experience in creating brand identity, visual communication, and design for print and the digital environment. Throughout my professional experience, I have gained UI/UX knowledge and applied it in web design projects. Skills Design Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma Core Skills: Visual Design, Brand Identity, Print & Digital Design, Prototyping, User Flow Design

Elena Potorac

Graphic Designer, UI Designer, UX Designer

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My name is Elena and I am a designer based in Chișinău, Republic of Moldova, with over 6 years of experience in creating brand identity, visual communication, and design for print and the digital environment. Throughout my professional experience, I have gained UI/UX knowledge and applied it in web design projects. Skills Design Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma Core Skills: Visual Design, Brand Identity, Print & Digital Design, Prototyping, User Flow Design…My name is Elena and I am a designer based in Chișinău, Republic of Moldova, with over 6 years of experience in creating brand identity, visual communication, and design for print and the digital environment. Throughout my professional experience, I have gained UI/UX knowledge and applied it in web design projects. Skills Design Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma Core Skills: Visual Design, Brand Identity, Print & Digital Design, Prototyping, User Flow Design

Available to hire

My name is Elena and I am a designer based in Chișinău, Republic of Moldova, with over 6 years of experience in creating brand identity, visual communication, and design for print and the digital environment. Throughout my professional experience, I have gained UI/UX knowledge and applied it in web design projects.

Skills
Design Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma

Core Skills: Visual Design, Brand Identity, Print & Digital Design, Prototyping, User Flow Design

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Romanian, Moldavian, Moldovan

Fluent

English

Advanced

Russian

Intermediate

German

Beginner

Work Experience

Graphic Designer & People Happiness at LeaderHR

December 31, 2021 - September 9, 2025

Created a variety of visual materials for clients and for the company, from job posts, detailed presentations, and reports, to educational infographics on HR topics.

Graphic Designer Internship at Design Academy

December 31, 2021 - September 9, 2025

Collaborated closely with senior designers on projects, contributing to brand identity, key visuals, promotional materials, and logo usage manuals for the academy's clients.

Graphic Designer at Bonsanco Creative Studio

December 31, 2024 - September 9, 2025

Developed brand identity (including logos, logo manuals, and brand books), created print materials (flyers, brochures, wine labels, and packaging), and designed online media (presentations, banners, and reports) for the company's clients.

Graphic Designer & UI/UX Designer at B.Design.Shop

January 1, 2024 - Present

As the creator of the project, I conceived and implemented brand identity (logos, logo manuals, brand books), print materials (brochures, posters, roll-ups, business cards, presentation folders, merchandise), and UI/UX design for websites and landing pages for clients of b.design.shop.