Senior Art Director and Brand Designer with 12+ years of experience leading brand identities, campaigns, packaging, and visual systems. I translate strategic briefs into high-impact creative while ensuring consistency across every touchpoint. I’ve managed end-to-end creative production—from concept to final delivery—while mentoring teams and collaborating with cross-functional stakeholders. My focus is always the same: align design decisions with business objectives and market positioning.

Eli Saadeh

Senior Art Director and Brand Designer with 12+ years of experience leading brand identities, campaigns, packaging, and visual systems. I translate strategic briefs into high-impact creative while ensuring consistency across every touchpoint. I’ve managed end-to-end creative production—from concept to final delivery—while mentoring teams and collaborating with cross-functional stakeholders. My focus is always the same: align design decisions with business objectives and market positioning.

Available to hire

Senior Art Director and Brand Designer with 12+ years of experience leading brand identities, campaigns, packaging, and visual systems. I translate strategic briefs into high-impact creative while ensuring consistency across every touchpoint.

I’ve managed end-to-end creative production—from concept to final delivery—while mentoring teams and collaborating with cross-functional stakeholders. My focus is always the same: align design decisions with business objectives and market positioning.

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Language

English
Advanced
French
Advanced
Spanish; Castilian
Intermediate
Arabic
Fluent

Work Experience

Senior Art Director at CREDOU – Dubai
January 1, 2024 - Present
Lead art direction across print, digital, and integrated campaigns. Define visual direction and ensure consistency across all touchpoints. Oversee creative production from concept through final delivery. Collaborate with cross-functional teams to deliver cohesive, high-quality work.
Junior Art Director at CREDOU – Dubai
January 1, 2022 - December 31, 2023
Supported art direction across multi-channel campaigns. Contributed to concept creation and brand identity development. Coordinated execution between internal teams and stakeholders.
Design Artist at Nidaa Al Watan Lebanon
January 1, 2020 - Present
Designed editorial layouts and visual storytelling assets. Produced illustrations and maintained publishing consistency.
Lead Designer at CREDOU – Dubai
January 1, 2020 - December 31, 2021
Managed the full design lifecycle from concept to delivery. Supervised junior designers and maintained brand consistency.
Brand Designer (Remote) at ADEK – KSA
January 1, 2019 - December 31, 2021
Delivered brand identity systems and packaging solutions. Collaborated with cross-market teams.
Graphic Designer at D&O - Lebanon
January 1, 2017 - Present
Prepared print-ready artwork and coordinated with production teams to ensure quality output.
Art Instructor at The Little Designer Lebanon
January 1, 2017 - Present
Teach design fundamentals, creative thinking, and product design. Mentor students in conceptual development and problem-solving skills.
Senior Designer at CREDOU – Dubai
January 1, 2017 - December 31, 2019
Developed brand identities, packaging, and campaign visuals. Delivered concept-driven creations aligned with strategy.
Junior Designer at Printhouse – Lebanon
January 1, 2014 - December 31, 2016
Developed logos, packaging, and visual concepts while supporting print production workflows.

Education

Master in Graphic Design and Advertising at USEK – Lebanon
January 11, 2030 - August 23, 2026
Master in Graphic Design and Advertising at USEK – Lebanon
January 11, 2030 - August 23, 2026

Qualifications

Dubai Olive Oil Competition (2022)
January 1, 2022 - August 23, 2026
USEK Lebanese Traditions Designer
January 11, 2030 - August 23, 2026
CCCL Best Poster
January 11, 2030 - August 23, 2026
Liban Pack Best Packaging
January 11, 2030 - August 23, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Education, Professional Services, Retail, Other