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Hi, I’m Eliza Sycheva, a Brand Designer with over 4 years of experience in visual identity development for small and medium-sized businesses. I have delivered 35+ projects across hospitality, beauty, education, and construction, including 17 brand identities from scratch and 3 rebrands. I focus on building unique brand visuals and consistent communication systems that boost recognition, engage audiences, and improve business performance. I thrive in collaborative environments, crafting cohesive branding solutions and clear brand guidelines. My work has helped clients grow, with customer acquisition increases of 20-45% and stronger social media reach and engagement.…Hi, I’m Eliza Sycheva, a Brand Designer with over 4 years of experience in visual identity development for small and medium-sized businesses. I have delivered 35+ projects across hospitality, beauty, education, and construction, including 17 brand identities from scratch and 3 rebrands. I focus on building unique brand visuals and consistent communication systems that boost recognition, engage audiences, and improve business performance. I thrive in collaborative environments, crafting cohesive branding solutions and clear brand guidelines. My work has helped clients grow, with customer acquisition increases of 20-45% and stronger social media reach and engagement.

Eliza Sycheva

Brand Designer, Graphic Designer, Logo Designer, +4

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Hi, I’m Eliza Sycheva, a Brand Designer with over 4 years of experience in visual identity development for small and medium-sized businesses. I have delivered 35+ projects across hospitality, beauty, education, and construction, including 17 brand identities from scratch and 3 rebrands. I focus on building unique brand visuals and consistent communication systems that boost recognition, engage audiences, and improve business performance. I thrive in collaborative environments, crafting cohesive branding solutions and clear brand guidelines. My work has helped clients grow, with customer acquisition increases of 20-45% and stronger social media reach and engagement.…Hi, I’m Eliza Sycheva, a Brand Designer with over 4 years of experience in visual identity development for small and medium-sized businesses. I have delivered 35+ projects across hospitality, beauty, education, and construction, including 17 brand identities from scratch and 3 rebrands. I focus on building unique brand visuals and consistent communication systems that boost recognition, engage audiences, and improve business performance. I thrive in collaborative environments, crafting cohesive branding solutions and clear brand guidelines. My work has helped clients grow, with customer acquisition increases of 20-45% and stronger social media reach and engagement.

Available to hire

Hi, I’m Eliza Sycheva, a Brand Designer with over 4 years of experience in visual identity development for small and medium-sized businesses. I have delivered 35+ projects across hospitality, beauty, education, and construction, including 17 brand identities from scratch and 3 rebrands. I focus on building unique brand visuals and consistent communication systems that boost recognition, engage audiences, and improve business performance.

I thrive in collaborative environments, crafting cohesive branding solutions and clear brand guidelines. My work has helped clients grow, with customer acquisition increases of 20-45% and stronger social media reach and engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Polish

Fluent

English

Advanced

Ukrainian

Fluent

Russian

Fluent

Work Experience

Brand Designer at Digibit (Marketing Agency)

October 1, 2025 - Present

Designed logos and developed visual identities for clients across beauty, construction, and hospitality sectors. Created brand guidelines to ensure consistency across all communication channels. Developed merchandise design concepts for 10+ clients, aligning visual direction with brand positioning. Collaborated within a marketing team to deliver cohesive branding solutions and built recognizable brand identities with consistent visual communication systems.

Inside Sales Representative (Google Ads) at TTEC Krakow

February 1, 2023 - September 1, 2024

Consulted clients on performance marketing strategies within Google Ads. Analyzed campaign data and recommended optimization actions. Helped align advertising strategy with business goals and customer acquisition. Strengthened client relationships through strategic communication.

Freelance Brand Designer at Self-employed

July 1, 2022 - October 1, 2025

Delivered 25+ branding and design projects across hospitality, beauty, education, event, and construction sectors. Developed 10+ brand identities from scratch and led 3 rebranding projects. Created distinctive visual identities, including logos, typography systems, color palettes, and brand guidelines. Established consistent visual communication systems across digital and print. Contributed to client growth (20-45%) through strategic visual positioning. Improved social media reach, engagement, and audience growth. Managed full project lifecycle from concept to delivery.

Brand Designer at Self-Employed

July 1, 2022 - October 1, 2025

Delivered 25+ branding and design projects across hospitality, beauty, education, event, and construction sectors. Developed 10+ brand identities from scratch and led 3 rebranding projects. Created distinctive visual identities, including logos, typography systems, color palettes, and brand guidelines. Established consistent visual communication systems across digital and print. Contributed to client growth (20–45%) through strategic visual positioning. Improved social media reach and engagement. Managed full project lifecycle from concept to delivery.

Junior Graphic Designer at SALESmanago

April 1, 2022 - October 1, 2022

Designed marketing visuals for social media, website, and digital campaigns. Created assets for blog content, case studies, and brand communication. Developed presentation templates used across teams. Produced custom illustrations aligned with brand identity.

Junior Graphic Designer at SALESmanago Krakow

April 1, 2022 - October 1, 2022

Designed marketing visuals and assets for blog content for social media, website, digital campaigns, case studies, and brand communication. Developed presentation templates used across teams. Produced custom illustrations aligned with brand identity. Analyzed campaign data and recommended optimization actions. Strengthened client relationships through strategic communication.