Available to hire
Senior graphic designer with 10+ years of experience transforming brand concepts into compelling visual solutions that drive customer engagement across print and digital platforms. Revitalizes marketing materials and translates seasonal narratives into cohesive catalog layouts, campaign graphics, and customer-facing content that strengthen brand identity. Balances creative innovation with brand consistency to deliver polished, story-driven designs that connect with audiences and support business objectives.
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Senior Graphic Designer at Urban Skyline Studio
May 31, 2025 - PresentCreated high-quality, print-ready original illustrations in Adobe Illustrator that generated revenue in the first launch week. Designed digital mockups for e-commerce PDP pages using Adobe Firefly and Photoshop to achieve a 43% product engagement rate. Ensured zero print errors by collaborating with production vendors through Printify and Sticker App, managing file accuracy from digital setup through final printed output. Produced Instagram marketing reels in Canva, selecting music and video content aligned with brand messaging to support product visibility and launch efforts.
Associate Art Director | Jessica London & Ellos Brands at FULLBEAUTY Brands
May 1, 2022 - April 30, 2025Spearheaded quarterly still-life photoshoots, managing stylists and translating seasonal concepts into consistent brand identity. Directed models during quarterly web shoots and produced detail photography to clarify garment features. Collaborated cross-functionally to design garment hang tag illustrations highlighting unique product features. Led the concept, design, and execution of 15 Ellos brand catalogs, elevating visual storytelling across print and digital channels.
Associate Art Director (Jessica London & Ellos Brands) at FULLBEAUTY Brands
May 1, 2022 - April 30, 2025Led quarterly seasonal still-life photoshoots, managing four stylists and aligning creative output to seasonal concepts. Directed two models during quarterly web shoots and produced detail photography to increase clarity of garment features. Collaborated with the Creative Director and cross-functional teams to design garment hang tag illustrations highlighting unique product features. Concepted, designed, and executed 15 Ellos brand catalogs to elevate visual storytelling across print and digital channels and increase catalog engagement and sales.
Graphic Designer | Roaman’s & Woman Within Brands at FULLBEAUTY Brands
November 1, 2016 - April 30, 2022Designed 47 catalogs annually from merchant asset maps, improving production workflow efficiency. Built standardized templates for catalog shoe and intimate sections to reduce layout inconsistencies and streamline team processes. Created promotional mailers consistent with brand identity guidelines to ensure cohesive messaging across customer touchpoints. Coordinated timely art and copy revisions with cross-functional teams to maintain catalog accuracy. Designed on-brand seasonal mailers from creative briefs to increase customer interest and seasonal sales engagement.
Graphic Designer (Roaman’s & Woman Within Brands) at FULLBEAUTY Brands
November 1, 2016 - April 30, 2022Designed 47 catalogs annually using merchant asset maps to improve workflow efficiency and production turnaround. Reduced design inconsistencies by building standardized templates for catalog shoe and intimate sections to improve layout accuracy and streamline team processes. Designed promotional mailers aligned with brand identity guidelines to maintain cohesive visual messaging across customer touchpoints. Coordinated with cross-functional teams to execute timely art and copy revisions, ensuring catalog accuracy. Boosted seasonal sales engagement by creating compelling on-brand mailers from creative briefs.
Graphic Designer at LJP International
June 1, 2015 - August 31, 2016Conceptualized and designed magazine ads, showroom signage for FFANY, and light boxes for MAGIC to strengthen brand visibility at major footwear events. Updated a company website built with Adobe Muse by adding new advertisements and event calendars to keep buyers informed and engaged. Retouched 100+ shoe images in Photoshop to produce polished, multi-angle visuals for e-commerce.
Graphic Design Intern | KingSize Brand at FULLBEAUTY Brands
May 1, 2014 - June 30, 2015Collaborated with designers and art directors to produce 23 high-impact catalogs in one year. Supported accuracy and consistency by managing timely art and copy revisions with cross-functional teams. Prepared press-ready files, verified technical specifications, and ensured professional catalog presentation quality.
Graphic Design Intern (KingSize Brand) at FULLBEAUTY Brands
May 1, 2014 - June 30, 2015Collaborated with designers and art directors to produce 23 high-impact catalogs in one year, supporting brand identity and engagement. Managed timely art and copy revisions with cross-functional teams to ensure accuracy and consistency. Prepared press-ready files, verified technical specs, and ensured professional catalog presentation quality.
Web & Marketing Consultant at Barnes & Noble College
October 31, 2013 - April 29, 2014Increased online sales and product visibility by migrating 700 store websites to WebSphere CMS with optimized HTML snippets. Supported promotional campaigns by sourcing stock imagery and designing hero visuals for flash sales across 30 websites, boosting customer engagement.
Education
Bachelor of Arts in Graphic Design at Fairleigh Dickinson University
August 27, 2007 - May 15, 2011Qualifications
Industry Experience
Retail, Professional Services, Consumer Goods
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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