Available to hire
Hi! I’m a graphic designer with 22 years of industry experience, including 13 years freelancing full-time, and I genuinely love what I do. I’m comfortable producing a broad range of design work—from branding and marketing collateral to digital assets and print production—with a particular passion for publication design.
Over the years, I’ve worked with clients across sports, travel, education, baby products, farming, and financial services, delivering thoughtful, strategic design across branding, publications, marketing collateral, and digital media. Alongside design, I’ve taught Adobe InDesign, Photoshop, and Illustrator, and I’ve also taught art to children aged 6–11. I enjoy collaborating with people and adapting to what’s needed, and I work independently or alongside creative teams.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Freelance Designer at SCG Media (Soar Communications / Diocesan School Magazine)
October 1, 2025 - PresentRedesigned Diocesan School Magazine (won the pitch). Produced magazine redesign work and associated design outputs as part of ongoing publishing/design needs.
Freelance Designer at SCG Media
October 1, 2025 - PresentRedesigned Diocesan School Magazine (won the pitch) and redesigned Farmlander and Resene magazines for multiple issues; responsible for publication redesign and production-ready design.
Freelance Designer at The Creative Store
October 1, 2025 - PresentWorking with SCG Media on a 2026 campaign for Diocesan School
Freelance Designer at BMI Publishing (UK)
October 1, 2025 - October 22, 2025Magazine design support for The Business Travel Magazine, ONboard Hospitality, and Selling Travel.
Freelance Designer at BMI Publishing (UK)
October 1, 2025 - October 22, 2025Magazine design support for The Business Travel Magazine, Onboard Hospitality, and Selling Travel.
Freelance Designer at Hynds Ltd
September 1, 2025 - PresentPromotional materials and magazine design.
Freelance Designer at Guardian - Guardian Childcare & Education (Sydney)
July 1, 2025 - PresentMagazine design, learning tools, awards collateral, newsletters, graphics, signage, and posters.
Art Educator and Freelance Designer at Creative Matters
July 1, 2025 - PresentArt educator for after-school art workshops; promotional materials (flags, posters, graphics, and sandwich boards).
Freelance Designer at Hynds Ltd
July 1, 2025 - PresentPromotional materials and magazine design.
Art Educator and Freelance Designer at Creative Matters
July 1, 2025 - PresentArt educator for after-school art workshops; promotional materials (flags, posters, graphics, and sandwich boards).
Freelance Designer at House of Travel (Cassette)
June 1, 2025 - June 30, 2025Designed the South Pacific issue for House of Travel’s Cassette publication.
Designer (South Pacific issue) at House of Travel (Cassette)
June 1, 2025 - June 1, 2025Designed the South Pacific issue of Cassette magazine; magazine editorial layout and production-ready artwork.
Freelance Designer at SCG Media (Farmlander & Resene magazines)
May 1, 2025 - June 30, 2025Designed and redesigned Farmlander and Resene magazine issues within May–June, including editorial layout and print-ready production support.
Freelance Designer at Cave Bureau
February 1, 2025 - October 22, 2025Print collateral for brands including Resene and Fisher & Paykel for Canvas, Viva, and NZ Herald; content for Home and Garden, Haven, Simply You, and Your Home and Garden.
Adobe Training Trainer, Online Support Assistant, Writer, Course Creator at Bring Your Own Laptop
February 1, 2025 - October 22, 2025Online training assistant for courses on BYOL.com, Udemy, and Skillshare; trained students in Adobe InDesign, Photoshop, and Illustrator; developed course content across the Creative Suite; designed promotional materials, social media graphics, and blog content; wrote graphic design articles for GSM Magazine and BJ Ball Papers.
Adobe Training Trainer, Online Support Assistant, Writer, Course Creator at Bring Your Own Laptop
February 1, 2025 - October 22, 2025Online training assistant for courses on BYOL.com, Udemy, and Skillshare; trained students in Adobe InDesign, Photoshop, and Illustrator; developed and updated course content; designed promotional materials, social media graphics, and blog content; wrote articles for GSM Magazine and BJ Ball Papers.
Freelance Designer at Hynds Piping Systems
January 1, 2025 - PresentRedesigned and now designs three magazine issues annually, plus promotional materials and supporting collateral.
Freelance Designer at Guardian Childcare & Education (Sydney)
January 1, 2025 - PresentMagazine design, educator support tools, awards collateral, monthly newsletters, graphics, signage, and posters.
Freelance Designer at Hynds Piping Systems Ltd
January 1, 2025 - PresentDesign of promotional materials, including magazine content and supporting collateral.
Art Director to Freelance Designer at Various clients
January 1, 2025 - October 22, 2025Art Director to Freelance Designer; clients include CP Wealth, Palance Media (British Virgin Islands), Care 24/7 (Australia), Swaytech, Bruce Pulman Park, Barfoot & Thompson, International Table Tennis Federation, Private Wealth Advisers, New Works, Newspaper of the Year Awards, Canon Media Awards, Acorn and Oaks, 1Place, House Of The Year Magazine.
Freelance Designer at Guardian Guardian Childcare & Education (Sydney)
January 1, 2022 - PresentMagazine design, learning tools, awards collateral, newsletters, graphics, signage, and posters.
Freelance Designer at Cambridge Partners
January 1, 2022 - PresentBook Design: Navigating finances in separation • Brochures, flyers, proposals, EDMs, online ads and social media
Freelance Designer at Guardian Childcare & Education (Sydney)
January 1, 2022 - PresentMagazine design, learning tools, awards collateral, newsletters, graphics, signage, and posters.
Freelance Designer at Guardian Childcare & Education (Sydney)
January 1, 2022 - PresentMagazine design, learning tools, awards collateral, newsletters, graphics, signage, and posters.
Freelance Designer at BMI Publishing (UK)
February 1, 2021 - PresentMagazine design support for The Business Travel Magazine, ONboard Hospitality, and Selling Travel
Freelance Designer at OHbaby! Magazine
February 1, 2021 - PresentHousekeeping (packaging the issue and creating the emag); previous work included magazine design, social media graphics, eDMs, digital advertising; product design for the NZ Baby Show, Auckland.
Freelance Designer at OHbaby! Magazine
February 1, 2021 - PresentMagazine design, social media graphics, eDMs, digital advertising; product design for the NZ Baby Show, Auckland; housekeeping for the emag.
Freelance Designer (Magazine design support) at BMI Publishing (UK)
January 1, 2021 - January 1, 2025Provided magazine design support for The Business Travel Magazine, ONboard Hospitality, and Selling Travel.
Freelance Designer at OHbaby! Magazine
May 1, 2019 - PresentHousekeeping (packaging the issue and creating the emag). Previous: Magazine design, social media graphics, eDMs, digital advertising • Product design for the NZ Baby Show, Auckland
Freelance Designer at Aktive – Auckland Sport & Recreation
May 1, 2019 - PresentToolkits, annual reports, interactive digital magazines, and strategy documents, promotional and print/ digital training materials.
Freelance Designer at Aktive – Auckland Sport & Recreation
May 1, 2019 - PresentToolkits, annual reports, interactive digital magazines, and strategy documents, promotional and print/digital training materials.
Freelance Designer at Aktive Auckland Sport & Recreation
January 1, 2019 - PresentOngoing freelance design for community sport and recreation initiatives. Produces toolkits, case studies, strategic documents, annual reports, and practical guides; designs the quarterly InterAktive online magazine and delivers promotional collateral, infographics, presentations, signage, and digital campaigns. Collaborates with organisations including Aktive, Sport New Zealand, Auckland Council, NZCT, Auckland Netball, Good Sports, and Love Their Game.
Freelance Designer at Cambridge Partners
January 1, 2019 - PresentBook Design: Path to Tomorrow - A Simple Guide to Navigating Your Separation; brochures, flyers, proposals, EDMs, online ads and social media.
Freelance Designer at Cambridge Partners
January 1, 2019 - PresentBook Design: Path to Tomorrow - A Simple Guide to Navigating Your Separation; brochures, flyers, proposals, EDMs, online ads and social media.
Trainer, Online Support Assistant, Writer, Course Creator at Bring Your Own Laptop
May 1, 2015 - February 1, 2025Online training assistant for courses on BYOL.com, Udemy, and Skillshare; trained students in Adobe InDesign, Photoshop, and Illustrator; developed and updated course content across Adobe Creative Suite; designed promotional materials, social media graphics, and blog content; wrote articles for GSM Magazine and BJ Ball Papers.
Trainer / Online Support Assistant / Writer / Course Creator at Bring Your Own Laptop
May 1, 2015 - February 1, 2025Online training assistant for Adobe courses; Trained students in InDesign, Photoshop, and Illustrator; Developed and updated course content across Adobe Creative Suite applications; Designed promotional materials, social media graphics, and blog content; Wrote articles for GSM Magazine and BJ Ball Papers
Freelance Designer at Cave Bureau
May 1, 2015 - February 28, 2025Print collateral for brands including Resene and Fisher & Paykel for Canvas, Viva, and NZ Herald • Content for Home and Garden, Haven, Simply You, and Your Home and Garden
Graphic Designer / Art Director at NZ Magazines, APN
January 1, 2014 - October 22, 2025Graphic design and art direction for NZ Magazines within APN.
Art Director and Freelance Designer
January 1, 2013 - January 1, 2026Art direction and freelance design work across multiple clients and roles including Ōrākei School, OHbaby! Magazine, CP Wealth, Palance Media (British Virgin Islands), Care 24/7 (Australia), Swaytech, Bruce Pulman Park, Barfoot & Thompson, International Table Tennis Federation, Private Wealth Advisers, New Works, Newspaper of the Year Awards, Canon Media Awards, Acorn and Oaks, and 1Place, plus House of the Year Magazine.
Art Director and Freelance Designer at Various clients
January 1, 2013 - January 1, 2026Art direction and freelance design roles across multiple clients, including school and publication/editorial and other brand projects.
Freelance Designer at International Table Tennis Federation
January 1, 2013 - December 31, 2025Editorial and print design for events and communications.
Freelance Designer at Palance Media (British Virgin Islands)
January 1, 2013 - December 31, 2025Freelance design work for various clients.
Art Director and Freelance Designer at CP Wealth
January 1, 2013 - December 31, 2025Art direction and freelance design work.
Art Director to Freelance Designer at Various Clients
January 1, 2013 - December 31, 2025CP Wealth • Palance Media (British Virgin Islands) • Care 24/7 (Australia) • Swaytech • Bruce Pulman Park • Barfoot & Thompson • International Table Tennis Federation • Private Wealth Advisers • New Works • Newspaper of the Year Awards • Canon Media Awards • Acorn and Oaks • 1Place • House Of The Year Magazine
Freelance Designer at Other Freelance Clients
January 1, 2013 - PresentArt direction and freelance design for CP Wealth, Palance Media (British Virgin Islands), Care 24/7 (Australia), Swaytech, Bruce Pulman Park, Barfoot & Thompson, International Table Tennis Federation, Private Wealth Advisers, New Works, Newspaper of the Year Awards, Canon Media Awards, Acorn and Oaks, 1Place, House Of The Year Magazine.
Freelance Designer at Cave Bureau
January 1, 2013 - PresentPrint collateral for brands including Resene and Fisher & Paykel for Canvas, Viva, and NZ Herald; content for Home and Garden, Haven, Simply You, and Your Home and Garden.
Freelance Designer at BMI Publishing (UK)
September 1, 2012 - October 1, 2025Magazine design support for The Business Travel Magazine, ONboard Hospitality, and Selling Travel
Trainer, Online Support Assistant, Writer, Course Creator at Bring Your Own Laptop
September 1, 2012 - October 1, 2025Online training assistant for courses on BYOL.com, Udemy, and Skillshare • Trained students in Adobe InDesign, Photoshop, and Illustrator • Developed and updated course content across Adobe Creative Suite applications • Designed promotional materials, social media graphics, and blog content to support learning platforms • Wrote articles for GSM Magazine and BJ Ball Papers
Adobe Training Trainer, Online Support, Writer, Course Creator at Bring Your Own Laptop
January 1, 2012 - January 1, 2025Created online training support content and course materials for platforms including Udemy and Skillshare. Delivered in-person training at an Auckland training centre in Adobe InDesign, Photoshop, and Illustrator; developed and updated courses; designed promotional materials, social media graphics, and blog content; wrote articles for GSM Magazine and BJ Ball Papers.
Freelance Designer at The Creative Store
January 1, 2012 - PresentFreelance publication and marketing design for a variety of clients, including magazine redesigns, pitch wins, and issue-based editorial layouts. Projects include Diocesan School Magazine redesign (won the pitch) and redesign work across Farmlander and Resene magazine issues, plus travel magazine design for House of Travel.
Adobe Training Trainer, Online Support, Writer, Course Creator at Bring Your Own Laptop (freelance)
January 1, 2012 - January 1, 2025Provides online training support for platforms including Udemy and Skillshare. Delivers training at the Auckland Training centre for Adobe InDesign, Photoshop, and Illustrator; develops and updates course content. Designs promotional materials, social media graphics, and blog content; writes articles for GSM Magazine and BJ Ball Papers.
Freelance Designer at The Creative Store (Sole trader)
January 1, 2012 - PresentFreelance design work for magazine and editorial clients, including redesign projects and pitch wins; delivering publication design across multiple issues and seasonal editions.
Designer at NZ Magazines, APN: Custom Publishing Department
January 1, 2012 - December 31, 2014Designer, Art Director for custom publishing.
Adobe Training Trainer at Bring Your Own Laptop
January 1, 2012 - December 31, 2025Online training support website, Udemy, and Skillshare. Delivered training at the Auckland Training centre in Adobe InDesign, Photoshop, and Illustrator. Developed and updated course content across Adobe Creative Suite applications. Designed promotional materials, social media graphics, and blog content. Wrote design articles for GSM Magazine and BJ Ball Papers.
Designer at NZ Magazines, APN
January 1, 2012 - December 31, 2014Custom Publishing Department Designer, Art director (2012-2014) and Designer (Maternity cover, 2011-2012).
Sole Trader at Self-Hosted / Emma Norton
January 1, 2012 - PresentSole trader providing branding, editorial, and publication design services across multiple clients; design and creative direction.
Sole Trader at Self-employed / Sole Trader
January 1, 2012 - PresentFreelance graphic design and art direction across publications, branding, and education projects.
Graphic Designer, Art Director at NZ Magazines, APN
January 1, 2012 - December 31, 2014Sole Trader
January 1, 2012 - PresentFreelance design work and creative direction, offering publication design, branding, and related services from Auckland.
Designer (Maternity Cover) at New Zealand Listener Magazine
January 1, 2012 - October 22, 2025Designer on maternity cover.
Freelance Designer at Sole Trader
January 1, 2012 - PresentFreelance design services across promotional materials and magazine design; long-term independent practice.
Designer (Maternity cover)
January 1, 2011 - January 1, 2012Maternity cover role as a designer.
Designer (Maternity cover) at NZ Magazines, APN
January 1, 2011 - January 1, 2012Designer (maternity cover) supporting print/magazine production and design work.
Designer (Maternity Cover) at NZ Magazines, APN: New Zealand Listener Magazine
January 1, 2011 - December 31, 2012Designer (maternity cover).
Designer (Maternity cover) at New Zealand Listener Magazine
January 1, 2011 - December 31, 2012Senior Designer at BMI Publishing Ltd, UK
January 1, 2011 - October 22, 2025Senior designer.
Senior Designer and Photographer at BMI Publishing Ltd (UK)
January 1, 2005 - January 1, 2011Senior designer and photographer role supporting publishing design and photography needs.
Senior Designer and Photographer at BMI Publishing Ltd, UK
January 1, 2005 - January 1, 2011Senior designer and photographer; design production and photography for print publishing.
Senior Designer at BMI Publishing Ltd, UK
January 1, 2005 - December 31, 2011Designer at New Zealand Listener Magazine
January 1, 2005 - October 22, 2025Designer.
Magazine Designer and Photographer at NZ Magazines (APN: New Zealand Listener)
January 1, 2003 - January 1, 2005Designer and photographer for the New Zealand Listener magazine.
Custom Publishing Department Designer / Art Director at NZ Magazines (APN)
January 1, 2003 - January 1, 2012Worked in the custom publishing design department as designer/art director, supporting editorial and production needs.
Magazine Designer and Photographer at NZ Magazines, APN: New Zealand Listener Magazine
January 1, 2003 - January 1, 2005Designer and photographer for New Zealand Listener Magazine.
Custom Publishing Department Designer / Art Director at NZ Magazines, APN (Custom Publishing Department)
January 1, 2003 - January 1, 2012Designer and art director roles within Custom Publishing; magazine design and art direction responsibilities.
Designer at NZ Magazines, APN
January 1, 2003 - December 31, 2005Designer.
Designer at New Zealand Listener Magazine
January 1, 2003 - December 31, 2005Education
Bachelor of Visual Arts at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - January 1, 2002Bursary in Design, Painting, Photography, Art History, Classical Studies at Macleans College, Auckland
January 1, 1993 - January 1, 1997Bachelor of Visual Arts, Major - Design, Minor - Jewellery at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - January 1, 2002Bursary (Design, Painting, Photography, Art History, Classical Studies) at Macleans College, Auckland
January 1, 1993 - January 1, 1997Bachelor of Visual Arts at The University of Auckland (Manukau Institute of Technology)
January 1, 1999 - December 31, 2002Bursary (Design, Painting, Photography, Art History, Classical Studies) at Macleans College
January 1, 1993 - December 31, 1997Bachelor of Visual Arts at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - January 1, 2002Bursary in Design, Painting, Photography, Art History, Classical Studies at Macleans College
January 1, 1993 - January 1, 1997Bachelor of Visual Arts at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - January 1, 2002Bursary (Design, Painting, Photography, Art History, Classical Studies) at Macleans College
January 1, 1993 - January 1, 1997Bachelor of Visual Arts at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - January 1, 2002B Bursary at Macleans College
January 1, 1993 - January 1, 1997Bachelor of Visual Arts at The University of Auckland (at Manukau Institute of Technology)
January 1, 1999 - December 31, 2002B Bursary at Macleans College
January 1, 1993 - December 31, 1997Bachelor of Visual Arts (Design) - Major; Jewellery - Minor at The University of Auckland (Manukau Institute of Technology)
January 1, 1999 - January 1, 2002B Bursary - Design, Painting, Photography, Art History, Classical Studies at Macleans College
January 1, 1993 - January 1, 1997Bachelor of Visual Arts (Design), minor: Jewellery at The University of Auckland (Manukau Institute of Technology)
January 1, 1999 - January 1, 2002B Bursary - Design, Painting, Photography, Art History, Classical Studies at Macleans College
January 1, 1993 - January 1, 1997Qualifications
Bachelor of Visual Arts
January 1, 1999 - January 1, 2002Bursary
January 1, 1993 - January 1, 1997Bachelor of Visual Arts - Design
January 1, 1999 - January 1, 2002Bursary - Design, Painting, Photography, Art History, Classical Studies
January 1, 1993 - January 1, 1997Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Retail, Travel & Hospitality, Consumer Goods, Other, Financial Services, Non-Profit Organization, Agriculture & Mining
CV
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