Hi, I'm Nii Lante Emmanuel Lamptey, a Marketing Operations & RevOps Analyst specializing in Growth Analytics and Generative Engine Optimisation. At Antavo AI Loyalty Cloud, I built the GEO framework from the ground up, auditing brand presence across LLMs to deliver a structured AI visibility strategy directly to the C-suite. I also engineered the BI dashboard infrastructure, connecting top-of-funnel web traffic to the HubSpot pipeline and Data Studio. I led the statistical synthesis of the 2026 Global Loyalty Report and am pursuing an MSc in International Economy and Business at the University of Szeged. I enjoy turning data into actionable insights and building scalable RevOps and growth analytics capabilities. I'm seeking roles in growth analytics, marketing operations, or RevOps.

Nii Lante Emmanuel Lamptey

Hi, I'm Nii Lante Emmanuel Lamptey, a Marketing Operations & RevOps Analyst specializing in Growth Analytics and Generative Engine Optimisation. At Antavo AI Loyalty Cloud, I built the GEO framework from the ground up, auditing brand presence across LLMs to deliver a structured AI visibility strategy directly to the C-suite. I also engineered the BI dashboard infrastructure, connecting top-of-funnel web traffic to the HubSpot pipeline and Data Studio. I led the statistical synthesis of the 2026 Global Loyalty Report and am pursuing an MSc in International Economy and Business at the University of Szeged. I enjoy turning data into actionable insights and building scalable RevOps and growth analytics capabilities. I'm seeking roles in growth analytics, marketing operations, or RevOps.

Available to hire

Hi, I’m Nii Lante Emmanuel Lamptey, a Marketing Operations & RevOps Analyst specializing in Growth Analytics and Generative Engine Optimisation. At Antavo AI Loyalty Cloud, I built the GEO framework from the ground up, auditing brand presence across LLMs to deliver a structured AI visibility strategy directly to the C-suite. I also engineered the BI dashboard infrastructure, connecting top-of-funnel web traffic to the HubSpot pipeline and Data Studio.

I led the statistical synthesis of the 2026 Global Loyalty Report and am pursuing an MSc in International Economy and Business at the University of Szeged. I enjoy turning data into actionable insights and building scalable RevOps and growth analytics capabilities. I’m seeking roles in growth analytics, marketing operations, or RevOps.

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Language

English
Fluent

Work Experience

Marketing Assistant at Antavo AI Loyalty Cloud
September 1, 2025 - Present
Supported digital marketing initiatives focusing on data analysis, performance insights, and customer engagement; conducted keyword research and on-page optimization using Google Search Console; monitored traffic and user behavior with Google Analytics and Microsoft Clarity to provide actionable conversion optimization insights; assisted in email marketing execution including segmentation, content creation, and testing.
IT and Data Assistant at New Patriotic Party - Accra, Ghana
August 1, 2024 - October 20, 2025
Collaborated with a team of researchers on utilizing designed electoral systems for effective data analysis; leveraged data analysis skills to identify key voter trends and patterns from general elections in Ghana; developed and implemented data visualization techniques to present complex data findings to stakeholders.
Business Development and Marketing Coordinator at VX Publishing (USA Remote)
October 1, 2022 - October 20, 2025
Systematically organized information of book sales using Excel to inform decisions about sales trends; proactively contacted organizers of international book fairs and literary events to identify potential partnerships and promotional opportunities; enhanced customer engagement and brand visibility through direct outreach initiatives, leading to a 600% increase in Kindle reviews.
President at SZTE RCRH (Student Finance & Research Hub)
September 1, 2025 - Present
Direct the strategic vision of a 50+ member student organisation spanning Finance, Tech, and Corporate Readiness divisions — managing corporate partner relationships and driving cross-functional project delivery.

Education

MSc in International Economy and Business at University of Szeged
September 1, 2024 - May 1, 2026
BSc in Mathematics with Economics at University of Cape Coast
August 1, 2017 - October 1, 2021

Qualifications

Master Microsoft Power BI
January 11, 2030 - October 20, 2025
Unilever Digital Marketing Analyst
January 11, 2030 - October 20, 2025
Google Project Management Professional Certification
January 11, 2030 - October 20, 2025
Unilever Digital Marketing Analyst
January 11, 2030 - November 1, 2025

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Non-Profit Organization