Hi, I’m Xinyi Lim, a product manager with over 4 years of experience in e-commerce, CRM, and customer engagement. I combine a solid data analytics foundation with a passion for building community-driven products that delight users and drive growth. I enjoy turning messy data into clear product decisions, partnering with cross-functional teams, and shipping ML-backed solutions that scale. When I’m not defining roadmaps, I’m exploring scalable ways to empower sellers and improve customer experiences.

Xinyi Lim

PRO

Hi, I’m Xinyi Lim, a product manager with over 4 years of experience in e-commerce, CRM, and customer engagement. I combine a solid data analytics foundation with a passion for building community-driven products that delight users and drive growth. I enjoy turning messy data into clear product decisions, partnering with cross-functional teams, and shipping ML-backed solutions that scale. When I’m not defining roadmaps, I’m exploring scalable ways to empower sellers and improve customer experiences.

Available to hire

Hi, I’m Xinyi Lim, a product manager with over 4 years of experience in e-commerce, CRM, and customer engagement. I combine a solid data analytics foundation with a passion for building community-driven products that delight users and drive growth.

I enjoy turning messy data into clear product decisions, partnering with cross-functional teams, and shipping ML-backed solutions that scale. When I’m not defining roadmaps, I’m exploring scalable ways to empower sellers and improve customer experiences.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent
Chinese
Advanced

Work Experience

Senior Product Manager, Product Strategy at Shopee
November 1, 2019 - March 31, 2024
Focus: Seller Growth in an increasingly competitive local and cross-border e-commerce landscape. Skills: Marketplace Strategy, Roadmapping, User Research, Competitor Analysis, Proposal Writing.
Senior Product Manager at Shopee
September 1, 2022 - August 31, 2023
Designed & launched an admin portal to streamline seller management, enhancing operational efficiency across SEA & TW.
Product Manager at Shopee
November 1, 2019 - September 30, 2022
Launched ML-backed Seller Marketing and Customer Relationship Management tools, dashboards for sellers. 0-to-1 product development, partnering with a client brand to build a linked membership system.
Process and Equipment Engineer at Micron Technology
August 1, 2018 - November 30, 2019
Optimized process recipes, reduced wafer scraps 3x and minimized part replacements, resulting in ~$2,240,000/year in cost savings. Monitored inline parameters, diagnosed failures to maintain efficiency. Conducted hardware and recipe evaluations to improve profiles and ensure product maturity of above 9 line yield.
Senior Product Manager, Product Strategy at Shopee
August 1, 2023 - March 31, 2024
Led Seller Growth strategy in a competitive local and cross-border e-commerce landscape; responsibilities included marketplace strategy, roadmapping, user research, competitor analysis, and proposal writing.

Education

Master of Science in Analytics at Georgia Institute of Technology
January 1, 2024 - December 9, 2025
Bachelor of Engineering, Chemical Engineering at National University of Singapore
August 1, 2014 - May 1, 2018
Master of Science in Analytics at Georgia Institute of Technology
January 1, 2024 - April 10, 2026
Bachelor of Engineering, Chemical Engineering at National University of Singapore
August 1, 2014 - May 1, 2018
Student Exchange at University of Birmingham
September 1, 2016 - December 31, 2016
Advanced Diploma in Python Programming and Applied Data Analytics at Singapore Management University
August 1, 2020 - March 1, 2021
Master of Science in Analytics at Georgia Institute of Technology
January 1, 2024 - April 10, 2026
Bachelor of Engineering, Chemical Engineering at National University of Singapore
August 1, 2014 - May 1, 2018

Qualifications

Professional Scrum Product Owner 1 (PSPO 1)
March 1, 2023 - December 9, 2025
Advanced Diploma in Python Programming and Applied Data Analytics
August 1, 2020 - March 1, 2021
PSPO 1
March 1, 2023 - March 1, 2023
Advanced Diploma in Python Programming and Applied Data Analytics
August 1, 2020 - March 1, 2021
Professional Scrum Product Owner 1 (PSPO 1)
March 1, 2023 - March 1, 2023
Advanced Diploma in Python Programming and Applied Data Analytics
August 1, 2020 - March 1, 2021

Industry Experience

Software & Internet, Retail, Professional Services, Manufacturing, Education