Hi, I’m Enrico Rossi, an Art Director and Brand Designer with 5+ years of experience specializing in branding, visual identity, and campaign systems. I lead and craft cohesive, scalable visual systems across product launches, events and multi-channel touch-points (web, social, e-commerce, print, retail, and environments), grounded in strong typography and guidelines. Recent collaborations include SCARPA, Diadora, Adidas Eyewear and ic! Berlin, where I partner with in-house teams and agencies to align strategy and deliver consistent outcomes. I work at the intersection of brand strategy, culture and real-world application, building identities that balance emotion with function.

Enrico Rossi

Hi, I’m Enrico Rossi, an Art Director and Brand Designer with 5+ years of experience specializing in branding, visual identity, and campaign systems. I lead and craft cohesive, scalable visual systems across product launches, events and multi-channel touch-points (web, social, e-commerce, print, retail, and environments), grounded in strong typography and guidelines. Recent collaborations include SCARPA, Diadora, Adidas Eyewear and ic! Berlin, where I partner with in-house teams and agencies to align strategy and deliver consistent outcomes. I work at the intersection of brand strategy, culture and real-world application, building identities that balance emotion with function.

Available to hire

Hi, I’m Enrico Rossi, an Art Director and Brand Designer with 5+ years of experience specializing in branding, visual identity, and campaign systems. I lead and craft cohesive, scalable visual systems across product launches, events and multi-channel touch-points (web, social, e-commerce, print, retail, and environments), grounded in strong typography and guidelines.

Recent collaborations include SCARPA, Diadora, Adidas Eyewear and ic! Berlin, where I partner with in-house teams and agencies to align strategy and deliver consistent outcomes. I work at the intersection of brand strategy, culture and real-world application, building identities that balance emotion with function.

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Language

Italian
Fluent
English
Fluent

Work Experience

Art Director and Designer at Heads Group
March 1, 2022 - December 1, 2025
Led creative direction and design for sport and outdoor brands, guiding visual decisions across identity, campaigns and systems. Drove end-to-end product launches and campaigns, coordinating cross-channel assets across web, social, retail and events. Developed brand guidelines and toolkits, ensuring consistency across markets and touch-points. Acted as a creative lead and reference point for brand, product and marketing teams. Delivered 360° communication for SCARPA (GTM plans, sales meetings, campaigns, events, social), supporting premium brand perception during a major scaling and ownership transition. Contributed to the multi-year relaunch of major sporting events (2022–2025): Padova Marathon grew from ~20,000 to more than 40,000 participants; Meeting Internazionale Città di Padova recovered from near-cancellation to a sold-out event.
Graphic and Exhibition Designer at Designfabrik
January 1, 2019 - April 1, 2020
Created visual identities and campaign systems for cultural institutions, festivals and museums. Designed exhibitions, environmental graphics and editorial projects, managing concepts through production and on-site implementation. Produced the 40th anniversary campaign for Oriente Occidente International Dance Festival, including exhibition design and dedicated editorial project; the edition sold out despite COVID constraints and introduced live-streaming for the first time. Contributed to exhibition and communication projects for major museums (MUSE, MART, and FMST), part of a cultural ecosystem welcoming 500k+ visitors annually.
Graphic and motion designer at Freelance
January 1, 2018 - December 31, 2021
Led freelance projects for small brands and cultural clients, working on identities, campaigns and photo/video productions, owning visual direction from concept to delivery (among clients 4-Skiers Magazine and Vibram). Created content and motion graphics; provided visual support to creative studios and media productions.
Graphic and Motion Designer at Pixelcartoon
February 1, 2016 - June 1, 2016
Worked within a visual effects studio environment, contributing to content creation, motion graphics (mainly VFX, 3d and rotoscoping) and visual support for local creative studios, national television and internationals media production houses.
Graphic and Motion Designer Intern at Pixelcartoon
February 1, 2016 - June 1, 2016
Worked within a visual effects studio environment, contributing to content creation, motion graphics (mainly VFX, 3D and rotoscoping) and visual support for local creative studios, national television and international media production houses.

Education

Bachelor Degree in Marketing and Multimedia Communication at IUSVE
September 1, 2016 - January 1, 2020
High school degree in graphic design and printing techniques at Artigianelli, Trento
September 1, 2011 - June 1, 2016
Bachelor Degree in Marketing and Multimedia Communication at IUSVE, Verona, Italy
September 1, 2016 - January 31, 2020
High school degree in graphic design and printing techniques at Artigianelli, Trento, Italy
September 1, 2011 - June 30, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Retail