I'm Erik, a New York-based artist manager who has spent the last three years helping independent artists plan and execute their album rollouts. The reason this project caught my attention is the world Jay is building around the record. A cinematic, late-night soul/R&B album dealing with isolation, ambition, and self-reflection calls for a rollout that carries the same atmosphere as the music, and that is the kind of work I am most drawn to. Storytelling has always been the part of this job I care about most. In terms of the practical work, I am equipped to handle each piece of the rollout. I can structure a release timeline working backward from the release date, schedule and manage content across Instagram, TikTok, and X, monitor audience engagement and respond to interactions, and keep all rollout materials organized through the final stretch before release. Having built artists with very limited resources before, I understand how to stretch a modest budget and where to concentrate effort for the greatest return. I want to be someone Jay can create with throughout the process. I take direction well, I contribute ideas where they are useful, and I remain communicative and reliable from the first call to the release date. I would welcome the chance to talk through the vision for Velvet Hour and develop the rollout together, and I am open to the long-term collaboration this project could grow into.

Erik Bjork

I'm Erik, a New York-based artist manager who has spent the last three years helping independent artists plan and execute their album rollouts. The reason this project caught my attention is the world Jay is building around the record. A cinematic, late-night soul/R&B album dealing with isolation, ambition, and self-reflection calls for a rollout that carries the same atmosphere as the music, and that is the kind of work I am most drawn to. Storytelling has always been the part of this job I care about most. In terms of the practical work, I am equipped to handle each piece of the rollout. I can structure a release timeline working backward from the release date, schedule and manage content across Instagram, TikTok, and X, monitor audience engagement and respond to interactions, and keep all rollout materials organized through the final stretch before release. Having built artists with very limited resources before, I understand how to stretch a modest budget and where to concentrate effort for the greatest return. I want to be someone Jay can create with throughout the process. I take direction well, I contribute ideas where they are useful, and I remain communicative and reliable from the first call to the release date. I would welcome the chance to talk through the vision for Velvet Hour and develop the rollout together, and I am open to the long-term collaboration this project could grow into.

Available to hire

I’m Erik, a New York-based artist manager who has spent the last three years helping independent artists plan and execute their album rollouts. The reason this project caught my attention is the world Jay is building around the record. A cinematic, late-night soul/R&B album dealing with isolation, ambition, and self-reflection calls for a rollout that carries the same atmosphere as the music, and that is the kind of work I am most drawn to. Storytelling has always been the part of this job I care about most.
In terms of the practical work, I am equipped to handle each piece of the rollout. I can structure a release timeline working backward from the release date, schedule and manage content across Instagram, TikTok, and X, monitor audience engagement and respond to interactions, and keep all rollout materials organized through the final stretch before release. Having built artists with very limited resources before, I understand how to stretch a modest budget and where to concentrate effort for the greatest return.
I want to be someone Jay can create with throughout the process. I take direction well, I contribute ideas where they are useful, and I remain communicative and reliable from the first call to the release date. I would welcome the chance to talk through the vision for Velvet Hour and develop the rollout together, and I am open to the long-term collaboration this project could grow into.

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Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Founder & Independent Talent Manager at Boutique Talent Management
March 1, 2023 - Present
Founded and operate Boutique Talent Management, guiding emerging artists through all phases of album rollout, including release planning, content scheduling across platforms, audience engagement, and building cohesive online presences from scratch. Lead strategic planning, creative collaborations, and cross-functional coordination with labels, PR, and distribution partners to align timelines and deliverables.
Student Consultant at Positive Insights Consulting
January 1, 2023 - May 1, 2023
Provided data-driven insights and strategic recommendations for client projects as a student consultant. Conducted research, analyzed market trends, and translated findings into actionable plans; developed client communication and presentation skills.
Account Executive at Barton Associates
July 1, 2023 - August 1, 2023
Built client relationships in a high-velocity outreach environment, managed CRM data, and supported negotiations. Delivered client services to executives, contributing to project planning and stakeholder alignment.
Concierge at Spotify
May 1, 2022 - August 1, 2022
Delivered client services to executive-level artists and industry partners, gained firsthand insight into platform culture and music marketing operations, and supported rollout initiatives.
Marketing Intern at HYP
May 1, 2022 - August 1, 2022
Assisted with marketing campaigns and content planning, scheduled social media content, and engaged audiences. Used industry tools and analytics to inform strategy and online presence building.

Education

Bachelor of Science in Business Administration - Strategy & Consulting at Babson College
January 1, 2020 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services