Hi, I’m Erika O’Reilly—a creative leader with 10+ years of experience building brand identities, directing integrated marketing campaigns, and guiding visual storytelling across nonprofit, fin-tech, retail, and agency environments. I love turning concepts into compelling experiences, partnering with cross-functional teams, developers, executives, and stakeholders to drive engagement and growth. I’m passionate about building brands that matter and producing creative work that connects with people. When I’m not leading a project, I enjoy mentoring, volunteering, and exploring new design systems that scale. Alongside my full-time career in creative direction, I’ve built a freelance business editing social content for creators and brands. _Website not available. Sign in: https://www.twine.net/signup_…

ERIKA O’REILLY

Hi, I’m Erika O’Reilly—a creative leader with 10+ years of experience building brand identities, directing integrated marketing campaigns, and guiding visual storytelling across nonprofit, fin-tech, retail, and agency environments. I love turning concepts into compelling experiences, partnering with cross-functional teams, developers, executives, and stakeholders to drive engagement and growth. I’m passionate about building brands that matter and producing creative work that connects with people. When I’m not leading a project, I enjoy mentoring, volunteering, and exploring new design systems that scale. Alongside my full-time career in creative direction, I’ve built a freelance business editing social content for creators and brands. _Website not available. Sign in: https://www.twine.net/signup_…

Available to hire

Hi, I’m Erika O’Reilly—a creative leader with 10+ years of experience building brand identities, directing integrated marketing campaigns, and guiding visual storytelling across nonprofit, fin-tech, retail, and agency environments.

I love turning concepts into compelling experiences, partnering with cross-functional teams, developers, executives, and stakeholders to drive engagement and growth.

I’m passionate about building brands that matter and producing creative work that connects with people. When I’m not leading a project, I enjoy mentoring, volunteering, and exploring new design systems that scale.

Alongside my full-time career in creative direction, I’ve built a freelance business editing social content for creators and brands.

Website not available. Sign in: https://www.twine.net/signup

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Skills

Experience Level

Work Experience

Marketing Manager & Art Director at FaithBridge Foster Care
May 1, 2023 - Present
Lead creative direction for integrated marketing campaigns across print, digital, email, social media, fundraising events, and video. Develop visual concepts, campaign assets, and promotional content to increase donor engagement, partnerships, and foster family recruitment. Manage the organization’s visual identity and ensure brand consistency across all communications. Partner with executive leadership, staff, volunteers, and community members to create compelling visual stories supporting organizational goals.
Marketing & Creative Director at Chowder
October 1, 2020 - May 1, 2023
Built and led the company’s creative department from the ground up. Directed brand identity, visual strategy, and creative execution across all marketing channels. Led integrated campaigns spanning digital, print, advertising, email, and social media to support customer acquisition and product growth. Managed website design and collaborated with developers to improve UX. Directed freelancers and external creative partners while maintaining brand standards.
Graphic Designer at Big Red Rooster
April 1, 2018 - October 1, 2020
Led creative development for enterprise fin-tech campaigns supporting FIS. Designed multi-channel marketing campaigns across print, digital, social, and web. Created campaign systems, infographics, and branded collateral for large-scale client initiatives. Collaborated with strategists, developers, and creative teams to deliver cohesive brand experiences. Selected Clients: FIS, Home Depot, ShopRite, Rheem, Happy Beauty Co.
Freelance Social Media Short-Form Video Editor at Self-Employed
November 1, 2022 - Present
Edit high-performing short-form video content for influencers and brands across transforming raw footage into engaging, platform-optimized videos Manage social media strategy for clients, including content planning, trend research, copywriting, publishing, performance analysis, algorithm changes Shoot and produce original video content, collaborating with creators and businesses to develop authentic, brand-aligned storytelling Create dynamic edits using Adobe Premiere Pro, After Effects, CapCut, Edits Stay ahead of platform trends, adapting editing styles and creative concepts to align with evolving Built my own TikTok account, @erikaoreilly, growing it to 5,500+ followers and 287,000+ likes, with multiple videos 200,000+ views

Education

BFA in Graphic Design at Samford University
August 1, 2013 - May 15, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Non-Profit Organization, Financial Services, Retail, Media & Entertainment, Professional Services, Software & Internet

Skills

Experience Level