Hi, I'm Esmond Ruslim, an experienced marketing and communications advisor with over 18 years in the industry. I've had the pleasure of working across healthcare, insurance, technology, and engineering sectors, helping major brands launch their products and services successfully. I am passionate about creating engaging campaigns and telling stories visually that truly connect with the audience. I’m also a collaborative leader who enjoys managing teams and partnering with agencies to drive creative success. Whether it's designing interactive kiosks or directing video presentations, I love combining my skills in marketing, design, and technology to deliver outstanding results.

Esmond Ruslim

Hi, I'm Esmond Ruslim, an experienced marketing and communications advisor with over 18 years in the industry. I've had the pleasure of working across healthcare, insurance, technology, and engineering sectors, helping major brands launch their products and services successfully. I am passionate about creating engaging campaigns and telling stories visually that truly connect with the audience. I’m also a collaborative leader who enjoys managing teams and partnering with agencies to drive creative success. Whether it's designing interactive kiosks or directing video presentations, I love combining my skills in marketing, design, and technology to deliver outstanding results.

Available to hire

Hi, I’m Esmond Ruslim, an experienced marketing and communications advisor with over 18 years in the industry. I’ve had the pleasure of working across healthcare, insurance, technology, and engineering sectors, helping major brands launch their products and services successfully. I am passionate about creating engaging campaigns and telling stories visually that truly connect with the audience.

I’m also a collaborative leader who enjoys managing teams and partnering with agencies to drive creative success. Whether it’s designing interactive kiosks or directing video presentations, I love combining my skills in marketing, design, and technology to deliver outstanding results.

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Language

English
Fluent

Work Experience

Marketing and Design at Impact XM
December 1, 2023 - June 2, 2024
Collaborated with sales and marketing teams to develop branded campaigns targeting healthcare professionals and existing clients to sell additional branded marketing services. Acted as graphic designer and art director for the company rebrand, overseeing the creation of all branded assets such as presentations, industry articles, direct mailers, ads, and social media content. Partnered with UI/UX experts to design interactive kiosks and digital platforms for client-facing events and trade shows, delivering dynamic and engaging experiences.
Communication Advisor: Motion Design and Project Manager at Desjardins Insurance
October 1, 2022 - December 31, 2024
Produced in-house captivating video presentations utilized in nationwide marketing initiatives including the launch of "The Giant" national campaign. Managed marketing updates for The Personal Insurance, Ontario Medical Association Insurance, and the Desjardins Agent Network, covering digital and print campaigns and social media updates on Facebook, X, and Instagram. Advised onsite photography and artistic direction for The Personal Insurance, providing expert guidance as a consultant for creating photography materials for both online and print media.
Design Manager and Technical Event Online Consultant at TK Events
March 1, 2018 - August 31, 2022
Led a team of 5–7 design specialists delivering high-quality projects across multiple virtual and hybrid events. Designed UI/UX interfaces and branded assets for SaaS-based virtual events for clients including Dell (US/UK), BMO, Komatsu, ISF, and Loblaws. Contributed to company growth from 12 to 35 employees by helping secure and expand enterprise-level client relationships. Managed end-to-end logistics for corporate events, including lead tracking and audience engagement analysis. Developed award-winning AR activations for live events with Dell Canada and Salesforce.
Marketing Specialist and Project Manager at Pure Technologies
November 1, 2014 - October 31, 2017
Executed integrated marketing campaigns across video, events, and digital platforms using CRM and multi-channel distribution tools. Coordinated and managed UI/UX redesign and content migration of corporate websites (puretech.com, purehm.com). Managed production budgets and collaborated with agencies, freelancers, and in-house teams to develop custom marketing assets including videos, case studies, websites, and booth designs for the infrastructure and pipeline sector.
Art Director at ZOOMER Media
October 1, 2010 - April 30, 2012
Served as lead designer for the 2011 Zoomer Show, creating 18 custom booths attended by over 200,000 visitors. Deliverables included signage, brochures, banners, advertisements, and large-format decals. Designed in-house marketing and promotional materials for Zoomer Media properties such as Vision TV, One Channel, Zoomer Magazine, and CARP, covering print and digital ads, television, and social media content.

Education

Diploma at Sheridan College
January 1, 2009 - September 30, 2009
Diploma at Ryerson University
May 1, 2006 - September 30, 2007
BA at Wilfrid Laurier University
September 1, 2001 - April 30, 2005

Qualifications

Google AI Essentials
March 1, 2025 - July 4, 2025

Industry Experience

Healthcare, Financial Services, Media & Entertainment, Professional Services