Esther Lombardi
I am a dynamic and results-driven marketing professional with more than 15 years of experience in writing and editing. My passion for crafting compelling content drives engagement and enhances brand visibility.
About
I am a dynamic and results-driven marketing professional with more than 15 years of experience in writing and editing. My passion for crafting compelling content drives engagement and enhances brand visibility. I thrive on developing strategies that connect audiences and foster brand loyalty.
- 5 years' experience
- Joined December 2022
Skills· 64
- Presentation Design
- ActiveCampaign
- Klaviyo
- Leadership
- Magazine
- Microsoft Clarity
- Microsoft Excel
- Microsoft Office
- Microsoft Powerpoint
- Microsoft Word
- Moz
- Off-Page
- On-Page
- Pitch Deck
- Pitch Writing
- Postcard
- Joomla
- Screaming Frog
- Script
- SEMrush
- SEO
- SEO Copywriting
- Sharepoint
- Slack Workflow
- Slide Deck
- Social Media Design
Squarespace- SVG
- Twitter API
- Web Design
WordPress- Yoast
- Jasper
adobe acrobat pro
Adobe Dreamweaver
Adobe InDesign
Adobe Lightroom
Adobe Photoshop- Advert Design
- Ahrefs
Audacity- Banner
- Branding
- Brochure
Canva- clickfunnels
- Copywriting
CSS- Google Ads
Jira
HubSpot
HTML5- Hotjar
- Hook
- Google Cloud
GIMP
GA4
Facebook Ads- Email Marketing
- Elearning
- Flyer
Drupal
Webflow- Looker Studio
Languages
- EnglishFluent
Industry experience
- Computers & Electronics
- Education
- Financial Services
- Healthcare
- Government
- Media & Entertainment
- Non-Profit Organization
- Software & Internet
- Professional Services
- Telecommunications
- Energy & Utilities
- Consumer Goods
- Retail
- Travel & Hospitality
- Other
Work experience
Resonetrics is an internet marketing firm that provides creative digital marketing expertise and innovative strategies for upscale healthcare providers. - Applied expert-level proficiency in Drupal, building and optimizing pages. - Led and mentored a team of content creators, resulting in a 30% increase in content output and quality. - Streamlined collaboration with key vendors, reducing content integration time by 40% and improving overall project efficiency. Improved team productivity by 35% and reduced revision cycles by 50%.
GriffinWink is a full-service agency offering traditional and digital media strategies to help businesses grow. Industries Covered: Agricultural, Artificial Turf/Landscaping, Automotive, Construction, Economic Development, Fashion, Finance, Food/Restaurant/Catering, Government, Health/Dental/Medical, HVAC/Plumbing, Interior Design, Law/Legal, Oil & Gas, Substance Abuse/Recovery, Real Estate/Housing, Roofing, Senior Living, Telecommunications, etc. Implemented data-driven decision-making processes by leveraging analytics tools to measure campaign effectiveness and optimize ROI. Created thought leadership content that positioned the company as an industry expert Led a team of four marketing professionals in executing successful redesign and marketing campaigns across multiple channels. Developed and implemented comprehensive marketing strategies to drive brand awareness, increase customer acquisition, and maximize revenue growth. Performed regular website audits to identify areas for improvement in site structure, URL hierarchy, internal linking, and user experience via WordPress, Drupal, Octane, Shopify, Squarespace, Magento, etc.
Full-on Monet is a digital lifestyle publication covering fashion, beauty, home, and more! It's your one-stop shop for all things relevant to women today. Industries Covered: Arts/Entertainment, Celebrities, Gifts, Home Furnishings/Interior Design, Parenting, and Women's Health. Researched and developed engaging topics to meet the client's specific needs and target audience. Implemented SEO strategies such as keyword optimization and meta tags to improve search engine rankings for the client's WordPress website. Conducted thorough research on assigned topics to ensure the accuracy and credibility of information presented in the content. Adhered to strict deadlines and consistently delivered projects on time or ahead of schedule. Produced high-quality content, including blog posts and articles.
Education
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