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I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok. I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.…I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok. I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.

Evelize Padua

Content Creator, Social Media Manager, Content Strategist, +4

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I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok. I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.…I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok. I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.

Next availability:

April 6, 2026

Vancouver, Canada

I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok.

I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.

Skills

Copywriting

Video Advert

Infographic

Experience Level

Copywriting

Expert

Video Advert

Expert

Infographic

Expert

Language

English

Fluent

Portuguese

Fluent

Work Experience

Social Media & Content Specialist at FP consulting

July 1, 2019 - Present

Developed bilingual digital content (English & Portuguese), including video and visual assets, to expand reach and accessibility. Created digital content aligned with organizational messaging and audience needs. Collaborated with internal teams to ensure consistency, accuracy, and brand alignment. Supported campaigns and outreach initiatives, contributing to audience growth and visibility. Managed ManyChat automation (keyword triggers, DM flows, and lead capture sequences) and converted social media engagement into leads through automated workflows.

Communications & Admin Coordinator at Association of Neighborhood Houses of BC

January 1, 2024 - January 1, 2026

Created and edited high-performing short-form videos for Instagram, TikTok, and Reels. Produced bilingual content (English & Portuguese) to expand reach and accessibility. Managed social media content strategy and organization-wide communications. Supported campaigns and launches, contributing to audience growth and visibility. Responded to stakeholder needs and improved community engagement.

Senior Training Manager at HSM

May 1, 2012 - November 1, 2017

Led large-scale training programs and HR projects for multinational clients including L’Oréal, Honda, Pfizer, and Carrefour. Coordinated a 15-member team delivering strategic learning programs. Implemented customer-focused training strategies aligned with business objectives. Delivered over 100 training sessions across Latin America, training more than 1,000 employees. Supported rollout of new systems and processes across multiple regions. Worked closely with stakeholders to ensure consistent training delivery and adoption.

IELTS Scheduling & Staffing Coordinator at ILAC – International Language Academy of Canada

March 1, 2018 - September 1, 2021

Coordinated IELTS scheduling and staffing across British Columbia and Ontario. Liaised between departments, staff and operational teams to ensure smooth delivery of exams. Managed documentation, staff certification records, and payroll coordination through HRIS systems. Updated training manuals and supported staff onboarding. Resolved operational issues and scheduling conflicts within tight timelines.

Trainer / Implementation Specialist at Accor Hotels

April 1, 2008 - May 30, 2013

Delivered over 100 training sessions across Latin America, training more than 1,000 employees. Supported rollout of new systems and processes across multiple regions. Worked closely with stakeholders to ensure consistent training delivery and adoption.