Evelize Padua

Available to hire

I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads.

About

I’m a bilingual (English/Portuguese) Social Media and Content Specialist focused on turning content into qualified leads. I develop and execute high-performing social media strategies using short-form video, audience psychology, and data-driven insights to increase engagement, build trust, and drive conversions across platforms like Instagram and TikTok.

I also have hands-on experience with marketing automation, managing ManyChat flows to capture, nurture, and convert leads through structured messaging sequences. I’m highly organized, detail-oriented, and comfortable working in remote, performance-driven environments, ensuring content aligns with brand goals and delivers measurable results.

  • 18 years' experience
  • Joined April 2026

Languages

  • EnglishFluent
  • PortugueseFluent

Industry experience

  • Media & Entertainment
  • Education
  • Professional Services
  • Travel & Hospitality
  • Software & Internet

Work experience· 5 roles

Communications & Admin Coordinator · Association of Neighborhood Houses of BCJan 2024 – Jan 2026 · 2 yrs 1 mo

Created and edited high-performing short-form videos for Instagram, TikTok, and Reels. Produced bilingual content (English & Portuguese) to expand reach and accessibility. Managed social media content strategy and organization-wide communications. Supported campaigns and launches, contributing to audience growth and visibility. Responded to stakeholder needs and improved community engagement.

Social Media & Content Specialist · FP consultingJul 2019 – Present · 7 yrs 5 mos

Developed bilingual digital content (English & Portuguese), including video and visual assets, to expand reach and accessibility. Created digital content aligned with organizational messaging and audience needs. Collaborated with internal teams to ensure consistency, accuracy, and brand alignment. Supported campaigns and outreach initiatives, contributing to audience growth and visibility. Managed ManyChat automation (keyword triggers, DM flows, and lead capture sequences) and converted social media engagement into leads through automated workflows.

IELTS Scheduling & Staffing Coordinator · ILAC – International Language Academy of CanadaMar 2018 – Sep 2021 · 3 yrs 7 mos

Coordinated IELTS scheduling and staffing across British Columbia and Ontario. Liaised between departments, staff and operational teams to ensure smooth delivery of exams. Managed documentation, staff certification records, and payroll coordination through HRIS systems. Updated training manuals and supported staff onboarding. Resolved operational issues and scheduling conflicts within tight timelines.

Senior Training Manager · HSMMay 2012 – Nov 2017 · 5 yrs 7 mos
Trainer / Implementation Specialist · Accor HotelsApr 2008 – May 2013 · 5 yrs 2 mos

Education· 5

Bachelor's degree in Tourism and Management Hospitality · FAAP University São Paulo2030 – 2026
Post-graduate diploma in Management Services and Hospitality · FAAP University São Paulo2030 – 2026
Master's degree in Human Resources Administration · FAAP University São Paulo2030 – 2026
Diploma Marketing and Sales · ILAC – International Language Academy of Canada2026

Certifications and awards

Diploma in Customer Service2030 – 2026
IELTS Scheduling and Staffing Coordinator2030 – 2026
Diploma in Customer Service2030 – 2026
Diploma ILAC International College Vancouver2018 – 2021

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