I am a versatile Brand & UI/UX Designer with over 15 years of experience in crafting intuitive digital products and bold visual identities. I enjoy blending strategy, creativity, and technology to create meaningful user experiences that truly resonate. Collaborative by nature, I have led multidisciplinary teams across design, technology, and product sectors, always striving to shape digital experiences that feel human—balancing aesthetics, clarity, and emotional resonance. Passionate about my craft, I have extensive expertise working across fintech, e-commerce, and healthcare industries in Israel and Berlin. I specialize in UX strategy, building scalable design systems, and managing creative direction for global brands, ensuring seamless collaboration with product and development teams in agile environments.

Eyal Carmi

I am a versatile Brand & UI/UX Designer with over 15 years of experience in crafting intuitive digital products and bold visual identities. I enjoy blending strategy, creativity, and technology to create meaningful user experiences that truly resonate. Collaborative by nature, I have led multidisciplinary teams across design, technology, and product sectors, always striving to shape digital experiences that feel human—balancing aesthetics, clarity, and emotional resonance. Passionate about my craft, I have extensive expertise working across fintech, e-commerce, and healthcare industries in Israel and Berlin. I specialize in UX strategy, building scalable design systems, and managing creative direction for global brands, ensuring seamless collaboration with product and development teams in agile environments.

Available to hire

I am a versatile Brand & UI/UX Designer with over 15 years of experience in crafting intuitive digital products and bold visual identities. I enjoy blending strategy, creativity, and technology to create meaningful user experiences that truly resonate. Collaborative by nature, I have led multidisciplinary teams across design, technology, and product sectors, always striving to shape digital experiences that feel human—balancing aesthetics, clarity, and emotional resonance.

Passionate about my craft, I have extensive expertise working across fintech, e-commerce, and healthcare industries in Israel and Berlin. I specialize in UX strategy, building scalable design systems, and managing creative direction for global brands, ensuring seamless collaboration with product and development teams in agile environments.

See more

Language

English
Fluent
German
Beginner
Hebrew (modern)
Fluent

Work Experience

Senior Art Director at Havas Tel Aviv
January 1, 2024 - June 16, 2024
Concept development and art direction across digital campaigns.
Self-employed Graphic & UI/UX Designer at (Isr/Ber)
January 1, 2018 - January 1, 2024
Led UX strategy, wireframes, UI design for B2C/B2B apps in Fintech, e-commerce, and Healthcare sectors in Israel and Berlin. Built scalable design systems using Figma and Sketch. Collaborated with product and development teams in agile environments.
Self-employed Brand & Digital Designer at Agencies
January 1, 2013 - January 1, 2018
Delivered branding, web design, and campaigns for global brands. Led creative for integrated visual identities and product launches.
Creative Director at Ogilvy Tel-Aviv
January 1, 2012 - January 1, 2013
Led creative direction for clients like Pfizer and SodaStream. Managed junior creatives.
Freelance Senior Art Director at Various Advertising Agencies in Tel-Aviv: DraftFCB, InbarMerhav
January 1, 2011 - January 1, 2012
Provided senior art direction services to several advertising agencies in Tel-Aviv.
Senior Art Director at Ogilvy Tel-Aviv
January 1, 2009 - January 1, 2011
Managed design teams, critiques, and workflow across campaigns.
Art Director at Y&R Tel-Aviv
January 1, 2007 - January 1, 2009
Worked with clients including Mastercard, Toshiba, 012, Globes, and Strauss.
Art Director at Naftali-Avraham
January 1, 2005 - January 1, 2007
Served clients such as Renuar, Onot, Jaguar, and Bärenjäger.
Graphic Designer at Yesh studio
January 1, 2002 - January 1, 2005
Designed movie posters, title sequences, and TV/film promos.
Senior Art Director at Havas Tel Aviv
January 1, 2024 - Present
Concept development and art direction across digital campaigns.
Self-employed UI/UX & Brand Designer at Self-employed (Israel/Berlin)
January 1, 2024 - August 28, 2025
Led UX strategy, wireframes, UI design for B2C/B2B apps in fintech, e-commerce, and healthcare sectors across Israel and Berlin. Built scalable design systems using Figma and Sketch. Collaborated with product and development teams in agile environments.
Self-employed Brand & Digital Designer at Agencies
January 1, 2018 - August 28, 2025
Delivered branding, web design and campaigns for global brands. Led creative for integrated visual identities and product launches.
Creative Director at Ogilvy Tel-Aviv
January 1, 2013 - August 28, 2025
Led creative initiatives for Pfizer and SodaStream. Managed junior creatives.
Freelance Senior Art Director at Various Advertising Agencies in Tel Aviv (DraftFCB, InbarMerhav)
January 1, 2012 - August 28, 2025
Freelance senior art direction for multiple agencies in Tel Aviv.
Senior Art Director at Ogilvy Tel-Aviv
January 1, 2011 - August 28, 2025
Managed design teams, critiques and workflow across campaigns.
Art Director at Y&R Tel-Aviv
January 1, 2009 - August 28, 2025
Art direction for clients including Mastercard, Toshiba, 012, Globes, Strauss.
Art Director at Naftali-Avraham
January 1, 2007 - August 28, 2025
Art direction for clients including Renuar, Onot, Jaguar, Bärenjäger.
Graphic Designer at Yesh studio
January 1, 2005 - August 28, 2025
Designed movie posters, title sequences, and TV/film promos.

Education

Associate’s degree at Avni Institute of Art and Design
January 1, 1999 - December 31, 2002
Associate’s degree at Avni Institute of Art and Design
January 1, 1999 - January 1, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Healthcare, Retail, Software & Internet