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I’m a brand and creative strategist focused on building intentional, emotionally connected storytelling, visual direction, and design. My work combines branding, content strategy, and creative thinking to help brands create cohesive experiences that feel memorable and authentic. I enjoy developing branding systems that communicate clearly while creating human and authentic connection through typography, color, messaging, and digital presence. My background includes brand identity development, social media branding, and messaging strategy for purpose driven brands.…I’m a brand and creative strategist focused on building intentional, emotionally connected storytelling, visual direction, and design. My work combines branding, content strategy, and creative thinking to help brands create cohesive experiences that feel memorable and authentic. I enjoy developing branding systems that communicate clearly while creating human and authentic connection through typography, color, messaging, and digital presence. My background includes brand identity development, social media branding, and messaging strategy for purpose driven brands.

Fabiola Peñalba

Brand Designer, Web Designer, Content Creator, +5

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I’m a brand and creative strategist focused on building intentional, emotionally connected storytelling, visual direction, and design. My work combines branding, content strategy, and creative thinking to help brands create cohesive experiences that feel memorable and authentic. I enjoy developing branding systems that communicate clearly while creating human and authentic connection through typography, color, messaging, and digital presence. My background includes brand identity development, social media branding, and messaging strategy for purpose driven brands.…I’m a brand and creative strategist focused on building intentional, emotionally connected storytelling, visual direction, and design. My work combines branding, content strategy, and creative thinking to help brands create cohesive experiences that feel memorable and authentic. I enjoy developing branding systems that communicate clearly while creating human and authentic connection through typography, color, messaging, and digital presence. My background includes brand identity development, social media branding, and messaging strategy for purpose driven brands.

Available to hire

I’m a brand and creative strategist focused on building intentional, emotionally connected storytelling, visual direction, and design. My work combines branding, content strategy, and creative thinking to help brands create cohesive experiences that feel memorable and authentic.
I enjoy developing branding systems that communicate clearly while creating human and authentic connection through typography, color, messaging, and digital presence.
My background includes brand identity development, social media branding, and messaging strategy for purpose driven brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Brand Designer at Take Courage International

January 1, 2020 - Present

Led a full brand refresh, including logo design, visual identity, messaging, and strategic positioning. Designed a cohesive Squarespace-based website aligned with the new brand identity. Strengthened brand cohesion to improve audience trust and engagement. Created merchandising and contributed to the relaunch of the organization's website.

Brand Designer / Podcast Brand Developer at Bajo La Higuera Podcast

January 1, 2026 - Present

Led the development of a podcast brand, including visual identity, branding direction, and creative strategy. Helped define the brand’s tone, audience, and messaging. Developed logo, typography, and color palette aligned with the brand’s core values. Shaped the podcast’s positioning and overall creative vision.