Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

UX Lead and Product Designer with 6 years building digital products with a focus on revenue impact and rigorous experimentation. I tie design decisions to measurable outcomes using tools like Amplitude, QuickSight, and A/B testing. I currently lead UX at Aprende Institute, owning the lead acquisition funnel, checkout experience, and student campus information architecture. AI-augmented design workflows are part of my default toolkit, helping me move faster while maintaining quality and experimentation discipline.…UX Lead and Product Designer with 6 years building digital products with a focus on revenue impact and rigorous experimentation. I tie design decisions to measurable outcomes using tools like Amplitude, QuickSight, and A/B testing. I currently lead UX at Aprende Institute, owning the lead acquisition funnel, checkout experience, and student campus information architecture. AI-augmented design workflows are part of my default toolkit, helping me move faster while maintaining quality and experimentation discipline.

Facundo Cosentino

UI Designer, UX Designer, Product Designer, +2





UX Lead and Product Designer with 6 years building digital products with a focus on revenue impact and rigorous experimentation. I tie design decisions to measurable outcomes using tools like Amplitude, QuickSight, and A/B testing. I currently lead UX at Aprende Institute, owning the lead acquisition funnel, checkout experience, and student campus information architecture. AI-augmented design workflows are part of my default toolkit, helping me move faster while maintaining quality and experimentation discipline.…UX Lead and Product Designer with 6 years building digital products with a focus on revenue impact and rigorous experimentation. I tie design decisions to measurable outcomes using tools like Amplitude, QuickSight, and A/B testing. I currently lead UX at Aprende Institute, owning the lead acquisition funnel, checkout experience, and student campus information architecture. AI-augmented design workflows are part of my default toolkit, helping me move faster while maintaining quality and experimentation discipline.

Available to hire

UX Lead and Product Designer with 6 years building digital products with a focus on revenue impact and rigorous experimentation. I tie design decisions to measurable outcomes using tools like Amplitude, QuickSight, and A/B testing.

I currently lead UX at Aprende Institute, owning the lead acquisition funnel, checkout experience, and student campus information architecture. AI-augmented design workflows are part of my default toolkit, helping me move faster while maintaining quality and experimentation discipline.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

UX Lead at APRENDE INSTITUTE

September 1, 2025 - Present

Leading UX for a US-based EdTech serving Latino learners. Owns the lead acquisition funnel, checkout experience, and student campus information architecture. Works cross-functionally with growth, engineering, and instructional design. Key outcomes: designed a 2-step lead capture + nurture journey that monetizes a new MQL channel, driving +25–40% MQL lift (annualized ~$42K) with zero impact on SQL conversion rate; built an end-to-end premium product activation flow and reactivation comms stack (email + Appcues + push) achieving 2.6X activation lift (9% → 23%) with sustained 31% rolling 30-day average; scoped pricing UX intervention ahead of a 25% membership price increase with modeled +6pp retention lift and ~$65K annualized retention revenue projected before development.

UX Designer at LFi

April 1, 2023 - July 31, 2025

Product design for corporate clients across the region (e.g., Walmart, Teck Resources, and mining companies). Transitioned from UX/UI to product-led UX with cross-functional ownership. Featured achievement: led brand redesign for ACHS, a leading occupational health insurer in Chile. Built a design system and a custom component library to enable the development team to scale the new identity across digital products.

UX/UI Designer at RADIUM ROCKET

March 1, 2020 - April 1, 2023

Product design for SaaS clients across fintech, healthtech, and consumer apps. Shipped 15+ products end-to-end. Mentored junior designers and led design system work for two recurring clients.