Hi, I'm Katiuscia Faranda, a passionate graphic designer with extensive experience in marketing and social media management. Over the years, I've honed my skills in Adobe software and WordPress, creating compelling visuals and digital strategies that enhance brand communication and elevate client presence. I enjoy blending my creative talents with strategic marketing insights to deliver impactful results across various sectors, including nutraceuticals, consumer goods, and digital communication. Throughout my professional journey, I've taken leading roles in graphic design initiatives, social media campaigns, and packaging development, collaborating with international teams and managing projects from concept through execution. I'm always eager to embrace new challenges, continuously learning tools such as SAP, Zucchetti, and social media platforms to optimize processes and foster business growth.

Katiuscia Faranda

Hi, I'm Katiuscia Faranda, a passionate graphic designer with extensive experience in marketing and social media management. Over the years, I've honed my skills in Adobe software and WordPress, creating compelling visuals and digital strategies that enhance brand communication and elevate client presence. I enjoy blending my creative talents with strategic marketing insights to deliver impactful results across various sectors, including nutraceuticals, consumer goods, and digital communication. Throughout my professional journey, I've taken leading roles in graphic design initiatives, social media campaigns, and packaging development, collaborating with international teams and managing projects from concept through execution. I'm always eager to embrace new challenges, continuously learning tools such as SAP, Zucchetti, and social media platforms to optimize processes and foster business growth.

Available to hire

Hi, I’m Katiuscia Faranda, a passionate graphic designer with extensive experience in marketing and social media management. Over the years, I’ve honed my skills in Adobe software and WordPress, creating compelling visuals and digital strategies that enhance brand communication and elevate client presence. I enjoy blending my creative talents with strategic marketing insights to deliver impactful results across various sectors, including nutraceuticals, consumer goods, and digital communication.

Throughout my professional journey, I’ve taken leading roles in graphic design initiatives, social media campaigns, and packaging development, collaborating with international teams and managing projects from concept through execution. I’m always eager to embrace new challenges, continuously learning tools such as SAP, Zucchetti, and social media platforms to optimize processes and foster business growth.

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Work Experience

Social Media Manager at Mandylion (Nutraceuticals Sector)
December 31, 2025 - September 4, 2025
Managed social media communication for the launch and promotion of a new line of nutraceutical supplements. Developed content strategies and coordinated digital campaigns across major platforms.
Graphic Designer & Creative Strategy at Airone Gift
December 31, 2025 - September 4, 2025
Led graphic design initiatives and developed innovative creative strategies to support the rebranding and communication of a new holding company comprising three distinct entities. Designed marketing strategies aimed at acquiring new clients and enhancing sales performance.
Social Media Manager at Mandylion (Nutraceuticals Sector)
December 31, 2025 - July 24, 2025
Managed social media communication for the launch and promotion of a new line of nutraceutical supplements. Developed content strategies and coordinated digital campaigns.
Graphic Design & Creative Strategy at Airone gift
December 31, 2025 - July 24, 2025
Led graphic design initiatives and developed innovative creative strategies to support the rebranding and communication of a new holding company comprising three distinct entities. Designed marketing strategies aimed at acquiring new clients and enhancing sales performance.
Communication & Graphic Design at Consorzio Italy
December 31, 2024 - September 4, 2025
Designed dielines and packaging graphics for dietary supplements and cosmetic product lines. Created product presentations, company profiles, and various point-of-purchase materials including catalogs, brochures, and displays.
Back Office Assistant (Import/Export Administration) at S.G.A. Opera
December 31, 2024 - September 4, 2025
Handled orders, transport documents (DDT), and customs documentation for the import and export of nail brush products. Maintained daily communication with international suppliers and clients.
Communication & Graphic Design at Consorzio Italy
December 31, 2024 - July 24, 2025
Designed dielines and packaging graphics for dietary supplements and cosmetic product lines. Created product presentations, company profiles, and various POP materials including catalogs, brochures, and displays.
Back Office Assistant (Import/Export Administration) at S.G.A. Opera
December 31, 2024 - July 24, 2025
Handled orders, transport documents (DDT), and customs documentation for the import and export of nail brush products. Maintained daily communication with international suppliers and clients.
Marketing & Communication at Minding Consulenza d’Impresa
December 31, 2023 - September 4, 2025
Produced corporate presentations including competitor and trend analyses for strategic positioning. Wrote SEO articles to improve website indexing. Planned weekly social media content for LinkedIn and Facebook.
Marketing & Communication at Minding Consulenza d’Impresa
December 31, 2023 - July 24, 2025
Produced corporate presentations including competitor and trend analyses for strategic positioning. Wrote SEO articles to improve website indexing. Planned weekly social media content for LinkedIn and Facebook.
Packaging Engineer at Newell Brands
December 31, 2018 - September 4, 2025
Coordinated daily communication with the U.S. marketing team for new product launches, packaging ideas, and new SKU implementations for the European market. Managed relationships with international suppliers for product packaging development including blister cards, tuck boxes, displays, and innovative point-of-sale solutions. Supervised packaging production, printing, and quality control across Europe. Created technical specifications for packaging assembly and shipping procedures. Led the European team responsible for packaging material declarations in compliance with local regulations. Managed logistic data input in SAP for various SKUs across global warehouse locations.
Packaging Engineer at Newell Brands
December 31, 2018 - July 24, 2025
Coordinated new product launches, packaging ideas, and implementation of new SKUs for the European market in collaboration with the U.S. marketing team. Managed relationships with international suppliers for product packaging development including blister cards, tuck boxes, and displays. Supervised packaging production, printing, and quality control across Europe. Created technical specifications for packaging assembly and shipping procedures. Led the European team responsible for packaging material declarations in compliance with local regulations. Responsible for input and management of logistical data in SAP for various SKUs across global warehouse locations.

Education

Postgraduate Diploma in Advertising and Marketing at Watford College, London (UK)
January 1, 1997 - December 31, 1998
Post-Diploma in Art Direction in Advertising at IED, Istituto Europeo di Design, Rome (Italy)
January 1, 1993 - December 31, 1996
High School Diploma in Advertising Graphics at Kandinsky Institute, Milan (Italy)
January 1, 1989 - December 31, 1993
High School Diploma in Advertising Graphics at Kandinsky Institute, Milan (Italy)
January 1, 1989 - January 1, 1993
Post-Diploma in Art Direction in Advertising at IED, Istituto Europeo di Design, Rome (Italy)
January 1, 1993 - January 1, 1996
Postgraduate Diploma in Advertising and Marketing at Watford College, London (UK)
January 1, 1997 - January 1, 1998
Training Program in Social Media Management at Milan
January 1, 2024 - January 1, 2024

Qualifications

Social Media Manager Training Program
January 1, 2024 - December 31, 2024

Industry Experience

Consumer Goods, Life Sciences, Manufacturing, Professional Services, Healthcare, Retail, Software & Internet