I’m Farhan Gul, an Amazon PPC and brand management specialist with 4+ years of experience driving ecommerce growth across 20+ private label and wholesale brands. I build full-funnel Amazon advertising strategies (Sponsored Products, Sponsored Brands, and Sponsored Display, including Amazon DSP) and pair them with listing SEO and P&L-focused account management to improve tracked revenue, efficiency, and long-term scalability. I currently manage end-to-end performance for a 7-figure consumer electronics brand as a Brand Manager, owning PPC, brand operations, and contribution-margin performance. Earlier, I supported and scaled multiple Amazon brands across teams and marketplaces, and I’ve also expanded growth work beyond Amazon into platforms like Walmart, TikTok Shop, and Noon UAE—always with a strong focus on operational rigor, inventory planning, and measurable results.

Farhan Gul

I’m Farhan Gul, an Amazon PPC and brand management specialist with 4+ years of experience driving ecommerce growth across 20+ private label and wholesale brands. I build full-funnel Amazon advertising strategies (Sponsored Products, Sponsored Brands, and Sponsored Display, including Amazon DSP) and pair them with listing SEO and P&L-focused account management to improve tracked revenue, efficiency, and long-term scalability. I currently manage end-to-end performance for a 7-figure consumer electronics brand as a Brand Manager, owning PPC, brand operations, and contribution-margin performance. Earlier, I supported and scaled multiple Amazon brands across teams and marketplaces, and I’ve also expanded growth work beyond Amazon into platforms like Walmart, TikTok Shop, and Noon UAE—always with a strong focus on operational rigor, inventory planning, and measurable results.

Available to hire

I’m Farhan Gul, an Amazon PPC and brand management specialist with 4+ years of experience driving ecommerce growth across 20+ private label and wholesale brands. I build full-funnel Amazon advertising strategies (Sponsored Products, Sponsored Brands, and Sponsored Display, including Amazon DSP) and pair them with listing SEO and P&L-focused account management to improve tracked revenue, efficiency, and long-term scalability.

I currently manage end-to-end performance for a 7-figure consumer electronics brand as a Brand Manager, owning PPC, brand operations, and contribution-margin performance. Earlier, I supported and scaled multiple Amazon brands across teams and marketplaces, and I’ve also expanded growth work beyond Amazon into platforms like Walmart, TikTok Shop, and Noon UAE—always with a strong focus on operational rigor, inventory planning, and measurable results.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
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Language

English
Advanced
Urdu
Fluent

Work Experience

Brand Manager at Ghostek
June 1, 2026 - Present
Own the full-funnel Amazon strategy for a 7-figure consumer electronics accessories brand with 700+ SKUs and multiple parent ASINs. Rebuilt the PPC architecture and portfolio structure to improve budget control and reduce wasted spend, managing 240+ active Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. Lead go-to-market for new launches including keyword strategy, campaign build, and inventory planning before ASIN live date. Make pricing, promotions, and budget decisions through margin and P&L impact rather than ACoS alone. Took ownership of FBA inventory management, building daily stock monitoring and rewriting shipment processes into documented SOPs, aligned to a structured growth methodology.
Account Executive / Operations Manager at NSOL BPO
February 1, 2025 - May 1, 2026
Promoted to manage a portfolio of 10+ Amazon brands and lead a multi-VA team using standardized SOPs. Retained direct ownership of a $5M+ account while scaling oversight across the broader portfolio. Served as primary client contact across onboarding, performance reviews, and renewal conversations. Extended client management beyond Amazon into Walmart and TikTok Shop, supporting brand presence across Instagram, Pinterest, and Facebook.
Ecommerce Analyst at NSOL BPO
November 1, 2024 - February 1, 2025
Owned an Amazon seller account end-to-end with one account running 4 brands and generating $5M+ in revenue. Managed listings, visual content, and advertising strategy personally without handoffs, handling core ecommerce execution from product setup through performance-oriented iteration.
Amazon PPC Expert at Dionix (DIONIX.AI)
June 1, 2024 - November 1, 2024
Planned, launched, and optimized Sponsored Products, Sponsored Brands, and Sponsored Display campaigns across Amazon US, Canada, and UK for multiple clients. Performed margin analysis and bid restructuring to reduce wasted spend and improve campaign profitability, delivering proactive optimization and performance reporting recognized by the Director.
PPC Expert & Private Label Brand Manager at Gzone
May 1, 2023 - May 1, 2024
Managed end-to-end private label brand operations on Amazon including PPC strategy, pricing, competitor analysis, and product lifecycle management. Owned FBA logistics, customer feedback, and listing health to maintain smooth fulfillment and account compliance while improving commercial performance.

Education

Bachelor of Engineering — Mechatronics, Robotics & Automation Engineering at Air University, Islamabad, Pakistan
September 1, 2018 - September 1, 2022
Bachelor of Engineering (Mechatronics, Robotics & Automation Engineering) at Air University, Islamabad, Pakistan
September 1, 2018 - September 1, 2022

Qualifications

Amazon Sponsored Ads Certification
January 1, 2024 - September 21, 2026
Freedom Ticket 3.0 (Helium 10)
January 1, 2024 - September 21, 2026
Amazon FBA Course — How to Sell on Amazon
January 1, 2024 - September 21, 2026
Excel Skills for Business Essentials
January 1, 2021 - September 21, 2026
Generative AI Application Developer
January 1, 2025 - September 21, 2026
Foundations of Project Management
January 1, 2024 - September 21, 2026
Project Management Fundamentals
January 1, 2024 - September 21, 2026
Amazon Sponsored Ads Certification
January 1, 2024 - September 21, 2026
Freedom Ticket 3.0 (Helium 10)
January 1, 2024 - September 21, 2026
Amazon FBA Course — How to Sell on Amazon
January 11, 2030 - September 21, 2026

Industry Experience

Consumer Goods, Retail, Computers & Electronics, Wholesale & Distribution, Professional Services

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
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