Available to hire
Hi, I’m Farzana Lodi, a UI/UX Visual Artist with 6 years of experience in graphic design. I love creating compelling visual narratives and innovative user interfaces that boost engagement and align perfectly with brand identity and user needs. I’m proficient in tools like Figma and Adobe XD, and I’m passionate about crafting designs that push creative boundaries.
I enjoy collaborating with cross-functional teams to deliver high-quality, visually compelling presentations and animations. Whether it’s branding, video animation, or web and mobile design, I’m dedicated to creating exceptional design solutions that make a difference.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Presentation / Video Animation Specialist at HSBC BANK
November 1, 2024 - May 31, 2025Crafted visually compelling presentations aligned with HSBC branding, enhancing stakeholder communication and decision-making. Designed and animated 2D vector-based motion graphics and explainer videos to enhance communication and storytelling. Developed detailed storyboards for animations, ensuring clear, structured narratives that enhanced message delivery. Built interactive presentations that made business communications more immersive, leading to better stakeholder understanding and retention. Trained colleagues in Adobe Illustrator and Photoshop, enhancing team proficiency and streamlining design workflows.
Graphic / Presentation Designer at RR DONNELLEY
April 1, 2023 - October 31, 2024Designed and animated a captivating 2D vector storyboard presentation for Care Allies, earning client acclaim and praise, showcasing mastery in visual storytelling, vibrant animation and compassionate communication, exceeding client expectations. Designed engaging designs for Fortune 500 clients like Seven Bucks production, Hitachi, Roland Berger and many more. Collaborated with cross-functional teams to deliver high-quality innovative UI designs. Ensured final products met quality and branding standards.
Graphic Designer Executive at GUIRES SOLUTIONS
May 1, 2022 - March 31, 2023Created eye-catching Branding visuals that boosted campaign engagement by 50%. Developed and implemented a consistent visual brand identity across all digital platforms. Created engaging visual content for websites, email marketing, and social media platforms.
Head of Design at TEDPACKS
August 1, 2020 - March 31, 2021Designed innovative packaging solutions that increased product sales by 20%. Developed and implemented a consistent brand visual identity across all product lines. Created high-quality packaging mockups that accurately represented final products.
Graphic Designer at MAZE EVENTS
June 1, 2019 - March 31, 2020Designed event materials that boosted engagement by 30%. Created cohesive visual brand identities for multiple events and conferences. Delivered designs under tight deadlines, ensuring timely event execution. Collaborated with event planners and marketing teams to ensure design alignment.
Education
C.Tech in 3D Animation (Higher Diploma) at Image Creative Education
January 1, 2019 - December 31, 2022Bachelor of Arts at JBAS COLLEGE / University of Madras
January 1, 2016 - December 31, 2019Qualifications
Google UI UX Certification
January 1, 2019 - December 31, 2019Complete Web & Mobile Designer: UI/UX, Figma
January 1, 2024 - December 31, 2024Industry Experience
Media & Entertainment, Professional Services, Financial Services, Government, Retail
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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