Rute Febra

Elevating visual and interactive standards for the company’s e-learning solutions. Specializing in Articulate Storyline and Rise, I develop learning ecosystems, integrating After Effects animations and AI-driven avatar videos to maximize engagement. Focused on UX to ensure seamless learner journeys, I also contribute to high-impact visual proposals to secure new clients, manage social media content, and oversee website updates. Recently provided leadership support to Team Leaders with operational management, earning strong performance feedback.

Responsible for creating digital campaigns, producing images and videos for Facebook Ads, Google Ads, LinkedIn Ads, YouTube, TV ads, newsletters, landing pages, and materials for organic communication on websites. Led the rebranding of Grupo Auto-Industrial, including logo, brand identity manual, and all communication materials. Created ~50 campaigns per year to boost traffic, followers, and leads; developed hundreds of landing pages and contributed to multiple websites (e.g., Silence Portugal, A. Braz Heleno, i-Lectric City, Motolusa).

Developed and created rebranding/new logos; managed corporate marketing materials (business cards, flyers, catalogs, storefront displays, window decorations, billboards, roll-ups, vehicle graphics) and final artwork for digital, print, cutting, and CNC.