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I focus on creating authentic, visually appealing posts that feel natural, thoughtful, and true to who you are. With experience managing personal and professional accounts, I plan content, write captions, edit photos, and build simple monthly calendars that blend lifestyle, milestones, and curated visuals. I work independently, communicate clearly, and keep things consistent and polished.…

Fernando Ribeiro

Digital Marketer, Marketing Analyst, Marketing Automation Specialist, +6

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I focus on creating authentic, visually appealing posts that feel natural, thoughtful, and true to who you are. With experience managing personal and professional accounts, I plan content, write captions, edit photos, and build simple monthly calendars that blend lifestyle, milestones, and curated visuals. I work independently, communicate clearly, and keep things consistent and polished.…

Available to hire

I focus on creating authentic, visually appealing posts that feel natural, thoughtful, and true to who you are. With experience managing personal and professional accounts, I plan content, write captions, edit photos, and build simple monthly calendars that blend lifestyle, milestones, and curated visuals. I work independently, communicate clearly, and keep things consistent and polished.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Strategic Marketing Analyst at Freelance

July 2, 2025 - July 2, 2025

Managed marketing strategies for clients across diverse industries (SaaS, beauty, health, etc.). Delivered comprehensive services including strategic planning, execution, and performance analysis (SQL, MQL), ensuring sustainable processes and measurable outcomes. Provided full marketing support covering graphic design, social media management, paid media, and performance strategy. Developed automated marketing workflows using ManyChat, Make, and ActiveCampaign, integrating chatbots with CRM systems, advertising platforms, and sales teams via WhatsApp to streamline product sales and customer management. Used tools including HubSpot, Trello, Pipedrive, Salesforce, Google Ads, Meta Ads, Adobe tools, Figma, Make, ManyChat, and ActiveCampaign across social channels.

Marketing Analyst at AWZ Partners

March 1, 2024 - March 1, 2024

Coordinated an event campaign that attracted over 280 founders and co-founders from Brazilian investment advisory firms. Revisited the company’s visual identity and brand positioning by redesigning the website and landing pages. Improved social media and blog strategies to enhance online audience reach and engagement.

Marketing Lead at OmniNav

June 1, 2023 - June 1, 2023

Led a successful crowdfunding campaign that raised $244,601.76 from 171 investors. Launched two products, expanding the market portfolio and contributing to revenue growth. Produced webinar series featuring industry leaders to enhance brand visibility. Executed campaigns on Meta and Google Ads, resulting in increased digital engagement and higher conversion rates. Implemented visual identity and digital assets, ensuring consistent brand messaging across all channels.

Strategic Marketing Analyst at Freelance - Remote (Clients across various industries, SaaS, beauty, health, etc.)

May 1, 2024 - July 1, 2025

Managed marketing strategies for clients across diverse industries (SaaS, beauty, health, etc.). Delivered comprehensive marketing services including strategic planning, execution, and performance analysis (SQL, MQL), ensuring sustainable processes and measurable outcomes. Provided full marketing support, covering graphic design, social media management, paid media, and performance strategy. Developed automated marketing workflows using ManyChat, Make (Integromat) and ActiveCampaign, integrating chatbots with CRM systems, advertising platforms, and sales teams via WhatsApp to streamline product sales and customer management.

Marketing Analyst at AWS Partners - Hybrid, Brazil

July 1, 2023 - March 1, 2024

Coordinated an event campaign that attracted over 280 founders and co-founders from Brazilian venture investment advisory firms. Revitalized the company's visual identity and brand positioning by redesigning the website and landing pages. Improved social media and blog strategies to enhance online audience reach and engagement.

Marketing Lead at OmniNav - Remote, Australia

January 1, 2021 - June 1, 2023

Led a successful crowdfunding campaign that raised $244,601.76 from 171 investors. Launched two products expanding the market portfolio and contributing to revenue growth. Produced a webinar series featuring industry leaders to enhance brand visibility. Executed campaigns on Meta and Google Ads, resulting in increased digital engagement and higher conversion rates. Implemented the visual identity and digital assets, ensuring consistent brand messaging across all channels.