I am a Marketing and Advertising professional with a specialization in Digital Marketing and over 10 years of experience in graphic design, web design, UX/UI, and digital strategies. My key differentiator is the integration of artificial intelligence into creative and marketing processes, enabling me to optimize campaigns, generate visual and written content more efficiently, and analyze data for strategic decision-making. I manage projects that combine creativity, technology, and innovation to enhance organizational communication and achieve measurable business results. My passion is to blend creativity with technology to deliver impactful solutions that drive business growth and engagement.

Andrés Felipe Cardona López

I am a Marketing and Advertising professional with a specialization in Digital Marketing and over 10 years of experience in graphic design, web design, UX/UI, and digital strategies. My key differentiator is the integration of artificial intelligence into creative and marketing processes, enabling me to optimize campaigns, generate visual and written content more efficiently, and analyze data for strategic decision-making. I manage projects that combine creativity, technology, and innovation to enhance organizational communication and achieve measurable business results. My passion is to blend creativity with technology to deliver impactful solutions that drive business growth and engagement.

Available to hire

I am a Marketing and Advertising professional with a specialization in Digital Marketing and over 10 years of experience in graphic design, web design, UX/UI, and digital strategies. My key differentiator is the integration of artificial intelligence into creative and marketing processes, enabling me to optimize campaigns, generate visual and written content more efficiently, and analyze data for strategic decision-making. I manage projects that combine creativity, technology, and innovation to enhance organizational communication and achieve measurable business results. My passion is to blend creativity with technology to deliver impactful solutions that drive business growth and engagement.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

French
Beginner
English
Advanced
Spanish; Castilian
Fluent

Work Experience

Graphic Designer at Public Procurement Department, Santiago de Cali Mayor’s Office
August 1, 2025 - August 26, 2025
Designed graphic materials for internal and external communications.
Web Designer at Smarterverse
February 1, 2024 - August 26, 2025
Created landing pages using pure code and redesigned the website habytat.com using Elementor (WordPress).
Customer Service Agent – Web Design at TaskUs
October 1, 2023 - August 26, 2025
Provided support for clients building their websites via the client’s custom CMS.
Frontend Web Designer at Nexura Internacional
December 1, 2022 - August 26, 2025
Created and maintained websites using HTML5 and CSS3 with the company’s own CMS, focusing on government digital formats.
Web Designer – Community Manager at WebMarkt Online Strategies
February 1, 2021 - August 26, 2025
Designed one-page, multi-page, and e-commerce sites using HTML5; managed content grids for social media; used Google My Business; and performed graphic design for social media and branding.
Web Designer at SEO Impacto
August 1, 2019 - August 26, 2025
Developed websites with WordPress, HTML, and PHP; managed quotes and clients; temporarily served as Creative Coordinator overseeing graphic designers and community managers.
Webmaster Coordinator at Universitaria Agustiniana
December 1, 2017 - August 26, 2025
Maintained website and sub-sites using Joomla and WordPress; monitored Google Adwords campaigns and analyzed web statistics; participated in UX redesign for 2018.
Web Designer at CIS Latam S.A.S
May 1, 2017 - August 26, 2025
Developed websites for office supply and remodeling companies; designed signage, institutional badges, business cards, logos, presentation graphics, video editing, and responsive designs; handled basic PHP, MySQL, and vendor coordination for print production.
Webmaster at San José Children’s University Hospital Foundation
December 1, 2015 - August 26, 2025
Planned and designed communication strategies; designed and maintained website and intranet; created video games and various institutional materials (newsletters, emailings, brochures, animated videos); developed evaluation platform in Moodle and impact reports on communication and e-learning.
Advertising Designer at Grisales Producciones
June 1, 2014 - August 26, 2025
Designed website and theater advertising materials; performed production auditing.
Web Designer at MDC Colombia
April 1, 2013 - August 26, 2025
Designed websites in HTML and CMS; produced printed media.
Graphic Designer at Public Procurement Department, Santiago de Cali Mayor’s Office
August 1, 2025 - August 26, 2025
Designed graphic materials for internal and external communications to support the public procurement department during the term.
Web Designer at Smarterverse
February 1, 2024 - August 26, 2025
Created landing pages using pure code and redesigned the website habytat.com using Elementor on the WordPress platform.
Customer Service Agent – Web Design at TaskUs
October 1, 2023 - August 26, 2025
Provided support to clients building their websites via client custom CMS, ensuring smooth client experience and troubleshooting.
Frontend Web Designer at Nexura Internacional
December 1, 2022 - August 26, 2025
Created and maintained websites in HTML5 and CSS3 through the company's own CMS using government digital formats.
Web Designer – Community Manager at WebMarkt Online Strategies
February 1, 2021 - August 26, 2025
Designed one-page, multi-page, and e-commerce sites with HTML5, managed content grids for social media, and handled Google My Business and branding graphic design.
Web Designer at SEO Impacto
August 1, 2019 - August 26, 2025
Developed websites using WordPress, HTML, and PHP. Managed quotes and clients, and acted temporarily as Creative Coordinator overseeing graphic designers and community managers.
Webmaster Coordinator at Universitaria Agustiniana
December 1, 2017 - August 26, 2025
Maintained the main website and sub-sites using Joomla and WordPress, monitored Google Adwords campaigns, analyzed web statistics, and participated in UX redesign projects.
Web Designer at CIS Latam S.A.S
May 1, 2017 - August 26, 2025
Developed web solutions for office supply and remodeling companies, designed signage, institutional badges, business cards, logos, presentation graphics, and video editing; worked on responsive design and managed vendors for print production.
Webmaster at San José Children’s University Hospital Foundation
December 1, 2015 - August 26, 2025
Planned and designed communication strategies, handled website and intranet design and maintenance, created video games and various institutional materials, developed evaluation platforms in Moodle and impact reports on communication and e-learning.
Advertising Designer at Grisales Producciones
June 1, 2014 - August 26, 2025
Designed websites and theater advertising materials and audited production.
Web Designer at MDC Colombia
April 1, 2013 - August 26, 2025
Designed websites in HTML and CMS and handled printed media production.
Graphic Designer at Public Procurement Department, Santiago de Cali Mayor’s Office
August 1, 2025 - August 26, 2025
Designed graphic materials for internal and external communications supporting public procurement initiatives for the city government.
Web Designer at Smarterverse
February 1, 2024 - August 26, 2025
Created landing pages using pure code and redesigned the website habytat.com using Elementor on WordPress to improve user experience and visual appeal.
Customer Service Agent – Web Design at TaskUs
October 1, 2023 - August 26, 2025
Provided client support for building websites using the client’s custom CMS; assisted clients with technical and design-related queries.
Frontend Web Designer at Nexura Internacional
December 1, 2022 - August 26, 2025
Developed and maintained websites in HTML5 and CSS3 through a proprietary CMS, using government digital formats and ensuring web accessibility standards.
Web Designer – Community Manager at WebMarkt Online Strategies
February 1, 2021 - August 26, 2025
Designed various types of websites including one-page, multi-page, and e-commerce sites with HTML5; managed social media content grids and Google My Business; conducted graphic design for social media branding.
Web Designer at SEO Impacto
August 1, 2019 - August 26, 2025
Developed websites using WordPress, HTML, and PHP; managed client quotes and temporarily coordinated the creative team of graphic designers and community managers.
Webmaster Coordinator at Universitaria Agustiniana
December 1, 2017 - August 26, 2025
Maintained the website and sub-sites using Joomla and WordPress; monitored Google AdWords campaigns and web analytics; participated in the UX redesign process for 2018.
Web Designer at CIS Latam S.A.S
May 1, 2017 - August 26, 2025
Developed web solutions for office supply and remodeling companies; designed signage, business cards, logos, presentations, and videos; handled print production coordination and basic PHP/MySQL tasks.
Webmaster at San José Children’s University Hospital Foundation
December 1, 2015 - August 26, 2025
Planned and designed communication strategies; maintained website and intranet; created video games and institutional materials including newsletters, brochures, and animated videos; developed Moodle evaluation platforms and communication impact reports.
Advertising Designer at Grisales Producciones
June 1, 2014 - August 26, 2025
Designed websites and theater advertising materials; assisted in production auditing for theatre-related projects.
Web Designer at MDC Colombia
April 1, 2013 - August 26, 2025
Designed websites using HTML and CMS tools; handled printed media production tasks.

Education

Postgraduate Specialization in Digital Marketing at Manuela Beltrán University Foundation
November 1, 2015 - September 1, 2017
Bachelor's in Advertising and Marketing at School of Administration and Marketing of Quindío (EAM)
February 1, 2008 - September 1, 2012
High School Academic Diploma at Bolivariano School
January 11, 2030 - July 1, 2007
UX/UI Design Diploma at Pontificia Javeriana University, Cali
January 11, 2030 - May 1, 2025
Postgraduate Specialization in Digital Marketing at Manuela Beltrán University Foundation
November 1, 2015 - September 1, 2017
Bachelor's in Advertising and Marketing at School of Administration and Marketing of Quindío (EAM)
February 1, 2008 - September 1, 2012
UX/UI Design Diploma at Pontificia Javeriana University, Cali
May 1, 2025 - August 26, 2025
High School Academic Diploma at Bolivariano School
January 11, 2030 - July 1, 2007
Postgraduate Specialization in Digital Marketing at Manuela Beltrán University Foundation
November 1, 2015 - September 1, 2017
Bachelor's in Advertising and Marketing at School of Administration and Marketing of Quindío (EAM)
February 1, 2008 - September 1, 2012
UX/UI Design Diploma at Pontificia Javeriana University, Cali
January 11, 2030 - May 1, 2025
High School Academic Diploma at Bolivariano School
January 11, 2030 - July 1, 2007

Qualifications

French: 10 Levels - Alliance Française
January 11, 2030 - December 1, 2010
English: 19 Modules - B2 Level - La Gran Colombia University
January 11, 2030 - May 1, 2009
Advanced CSS Online Course (14 hours) - Udemy
July 1, 2022 - August 26, 2025
SEO and Web Positioning Course - Udemy
August 1, 2020 - August 26, 2025
Basic Entrepreneurship - SENA
January 11, 2030 - January 1, 2009
Advertising Design Programs (80 hours) - System Plus
January 11, 2030 - August 1, 2009
Webmaster Diploma - Aula Matriz Institute
January 11, 2030 - May 1, 2015
Marketing Management Diploma
January 11, 2030 - March 1, 2015
Advanced CSS Online Course
July 1, 2022 - August 26, 2025
SEO and Web Positioning Course
August 1, 2020 - August 26, 2025
Basic Entrepreneurship
January 1, 2009 - August 26, 2025
Advertising Design Programs
August 1, 2009 - August 26, 2025
Webmaster Diploma
May 1, 2015 - August 26, 2025
Marketing Management Diploma
March 1, 2015 - August 26, 2025
Advanced CSS Online Course (14 hours)
July 1, 2022 - August 26, 2025
SEO and Web Positioning Course
August 1, 2020 - August 26, 2025
Basic Entrepreneurship
January 1, 2009 - August 26, 2025
Advertising Design Programs (80 hours)
August 1, 2009 - August 26, 2025
Webmaster Diploma
May 1, 2015 - August 26, 2025
Marketing Management Diploma (Online)
March 1, 2015 - August 26, 2025

Industry Experience

Education, Government, Professional Services, Software & Internet, Media & Entertainment, Retail
    paper Website Baviera SAS Caicedonia Valle Colombia

    I created a website for a company that needed a catalog to showcase products to its customers so they could place orders locally.

    uniE621 Website Agustín Meléndez Eyraud
    I created a page for the writer and playwright Agustín Meléndez Eyraud, who needed a website to showcase his works and sell them in the United States of America and Mexico.