I am a passionate graphic designer with a keen interest in modern aesthetics and visual storytelling. My design philosophy incorporates simplicity and functionality, ensuring that every piece I create communicates effectively. With over 15 years of experience in branding and visual communication, I thrive on transforming concepts into captivating visuals that resonate with target audiences. I believe that design is not just about aesthetics, but about creating meaningful connections.

Felicia Gicela Indah Permatasari

I am a passionate graphic designer with a keen interest in modern aesthetics and visual storytelling. My design philosophy incorporates simplicity and functionality, ensuring that every piece I create communicates effectively. With over 15 years of experience in branding and visual communication, I thrive on transforming concepts into captivating visuals that resonate with target audiences. I believe that design is not just about aesthetics, but about creating meaningful connections.

Available to hire

I am a passionate graphic designer with a keen interest in modern aesthetics and visual storytelling. My design philosophy incorporates simplicity and functionality, ensuring that every piece I create communicates effectively.

With over 15 years of experience in branding and visual communication, I thrive on transforming concepts into captivating visuals that resonate with target audiences. I believe that design is not just about aesthetics, but about creating meaningful connections.

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Language

Indonesian
Fluent
English
Advanced
Chinese
Beginner

Work Experience

Freelance Senior Creative Designer at PT. Glenz Security Indonesia
January 1, 2025 - September 4, 2025
Provided freelance senior creative design services, producing lead-generating visual marketing materials for security systems trade solutions. Focused on creating high-impact branding and marketing collateral to support business growth.
Administration & Support Officer at PT. Utama Tekindo Mandiri
January 1, 2024 - September 4, 2025
Provided administrative and support duties to streamline operations within the company, enhancing workflow and supporting team efficiency.
Creative Designer at Polagra de Communications
January 1, 2006 - September 4, 2025
Produced lead-generating visual marketing materials for security systems trade, leading corporate branding from creative concept to final print production.
Graphic Designer at PasarInfo.com
January 1, 2001 - September 4, 2025
Crafted impactful vacancy ads and newsletters for early Indonesian digital media, elevating agency creative work through strategic visual storytelling and branding.
Art Director at Admosphere Creative Communication
January 1, 2009 - September 4, 2025
Transformed editorial concepts into high-impact layouts, ensuring quality standards and creative excellence across projects.
Art Director at PT. Inview Line Media
January 1, 2007 - September 4, 2025
Crafted luxury wedding stationery with exquisite typography and handcrafted embellishments, elevating the brand's visual identity.
Creative Designer at Nab Classic
December 1, 2009 - September 4, 2025
Directed brand vision and creative teams for corporate market positioning enhancing strategic brand development.
Senior Creative Designer at PT. Bedrock Brand Consultant
January 1, 2011 - September 4, 2025
Streamlined welding supplier operations, logistics, and client support for efficiency improvements.
Freelance Senior Creative Designer at PT. Glenz Security Indonesia
January 1, 2024 - Present
Produced lead-generating visual marketing materials for security systems trade solutions. Spearheaded corporate branding from creative concept to final print production.
Administration & Support Officer at PT. Utama Tekindo Mandiri
January 1, 2024 - September 4, 2025
Creative Designer at Pola grade Communications
January 1, 2006 - September 4, 2025
Crafted impactful vacancy ads and newsletters for early Indonesian digital media.
Graphic Designer at PasarInfo.com
January 1, 2001 - September 4, 2025
Elevated agency creative with strategic visual storytelling and branding.
Art Director at Admosphere Creative Communication
January 1, 2009 - September 4, 2025
Transformed editorial concepts into high-impact layouts, ensuring quality standards.
Art Director at PT. Inview Line Media
January 1, 2007 - September 4, 2025
Crafted luxury wedding stationery with exquisite typography and handcrafted embellishments.
Creative Designer at Nab Classic
December 1, 2009 - September 4, 2025
Directed brand vision and creative teams for corporate market positioning.
Senior Creative Designer at PT. Bedrock Brand Consultant
January 1, 2011 - September 4, 2025
Streamlined welding supplier operations, logistics, and client support for efficiency.
Brand-Corporate Design & Direction at Freelance
January 1, 2006 - November 20, 2025
Created impactful visual identities and collaborated with clients to transform brand visions into reality. Developed comprehensive design strategies that resonate with target audiences.
Design & Print Productions at Previous Company Name
January 1, 2006 - January 1, 2006
Managed print production processes, ensuring high quality and timely delivery of marketing materials. Collaborated with cross-functional teams to align design with marketing strategies.

Education

Bachelor of Visual Communication Design at Tarumanagara University - Indonesia
January 11, 2030 - September 4, 2025
Bachelor of Visual Communication Design at University of Pelita Harapan
January 1, 2006 - January 1, 2010
Bachelor of Visual Communication Design at Universitas Multimedia Nusantara
January 1, 2006 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Manufacturing, Retail, Wholesale & Distribution