AI-led digital marketer focused on growing website and CRM channels through SEO, structured customer journeys, and decision-ready reporting. I build practical AI workflows for content, tagging, translation, and analytics, then operationalize them in CMS and CRM processes to improve conversion and UX. Crypto-native with enterprise EMEA experience, combining hands-on acquisition execution with data-driven product and marketing operations. I translate performance measurement into clear recommendations for onboarding, adoption, and lead generation outcomes across multilingual, multi-market environments.

Feraz A. Zeid

AI-led digital marketer focused on growing website and CRM channels through SEO, structured customer journeys, and decision-ready reporting. I build practical AI workflows for content, tagging, translation, and analytics, then operationalize them in CMS and CRM processes to improve conversion and UX. Crypto-native with enterprise EMEA experience, combining hands-on acquisition execution with data-driven product and marketing operations. I translate performance measurement into clear recommendations for onboarding, adoption, and lead generation outcomes across multilingual, multi-market environments.

Available to hire

AI-led digital marketer focused on growing website and CRM channels through SEO, structured customer journeys, and decision-ready reporting. I build practical AI workflows for content, tagging, translation, and analytics, then operationalize them in CMS and CRM processes to improve conversion and UX.

Crypto-native with enterprise EMEA experience, combining hands-on acquisition execution with data-driven product and marketing operations. I translate performance measurement into clear recommendations for onboarding, adoption, and lead generation outcomes across multilingual, multi-market environments.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
German
Advanced
German
Advanced
French
Intermediate
Russian
Intermediate

Work Experience

Manager | AI-Enabled Products & Digital Growth at Swiss Digital
January 1, 2024 - Present
Owned AI-supported content operations across the website and landing pages, using AI coding tools to research, draft and QA multilingual copy, metadata, and on-page SEO, then measured performance against engagement goals. Designed automation across CMS and marketing workflows using APIs and low-code tooling to reduce manual publishing steps and increase page build consistency. Built AI-assisted workflows for video, image and written assets, including translation and metadata tagging to improve discovery and brand consistency. Established performance measurement for campaigns and product touchpoints, converting analytics into recommendations for conversion and UX improvements. Partnered with product and marketing teams to share data-backed findings improving onboarding and adoption across digital journeys.
Manager | Virtual Worlds, Digital Assets & Web3 at Self-employed
January 1, 2022 - December 1, 2023
Ran community engagement and education via YouTube livestreams and Webex sessions to support digital asset initiatives and surface user insights relevant to onboarding and retention. Evaluated and used crypto tools (wallets and block explorers) to inform practical go-to-market tests in decentralized environments, aligning content and community activities with real user needs and product adoption signals.
Search Marketing Expert at Parker Hannifin
November 1, 2018 - January 1, 2022
Led EMEA search and digital marketing for a Fortune 250 manufacturer to improve product discoverability and lead generation. Built a reporting cadence using analytics and dashboards to steer budget, channel mix, and optimization priorities. Partnered with product, UX, and content teams to improve search-first information architecture and on-page UX for conversion. Launched and scaled LinkedIn Ads and account-focused programs across divisions and regions. Managed agencies and delivery partners to meet brand standards and performance goals.
Consultant | Acquisition, Websites & Go-to-Market
February 1, 2018 - December 1, 2018
Designed acquisition funnels linking positioning, campaign structure, local SEO, and analytics to pipeline KPIs, aligning website journeys with commercial targets. Implemented lead tracking and reporting from first touch through handoff to provide visibility across engagement and conversion stages. Supported teams with landing page architecture and go-to-market messaging, improving relevance and on-page conversion for targeted campaigns.
Global Online Marketing Specialist at Swiss Education Group
August 1, 2016 - December 1, 2017
Managed multi-market paid social and search budgets in 40+ markets, optimizing for qualified leads and conversions. Designed email and landing page flows and integrated lead capture and scoring into Salesforce, routing qualified leads to regional sales. Built audiences and localization with regional teams to improve lead quality and relevance across brands. Measured acquisition and funnels with analytics, reporting performance to leadership and sales counterparts. Supported creation of the company’s first structured, data-informed digital marketing plan.
Product Manager | SEO, E-Commerce & Partnership Marketing
March 1, 2012 - June 1, 2016
Built and operated a Shopify e-commerce brand and CMS, managing product data, imagery, descriptions, and store updates to drive conversion. Designed a product discovery platform aggregating feeds from 100+ online shops to improve findability and SEO via structured data and taxonomy. Launched lead-generation directories with 150+ Swiss service providers and delivered SEO and site-structure consulting for D2C and e-commerce brands.
Financial Market Specialist DACH — Institutional Clients at Thomson Reuters
April 1, 2007 - December 1, 2010
Supported DACH institutional clients on real-time financial data platforms across FX, Equities, Fixed Income, and Commodities. Delivered customized trainings and walkthroughs, achieving multiple customer satisfaction awards.
Procurement & Supplier Research Assistant at Pearl Dubai FZ LLC
June 1, 2004 - February 1, 2006
Researched suppliers across Europe and Asia, compiled vendor comparisons, and supported onboarding and quality checks.

Education

Bachelor of Business Administration (BBA) at Webster University
September 1, 2000 - May 1, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Manufacturing, Education, Professional Services, Media & Entertainment, Software & Internet, Retail