Digital Account Manager with 5+ years of experience leading 30+ website and digital transformation projects across B2B and B2C industries. Delivered 10–20% YoY traffic growth and 10–15% sales improvement through integrated, data-driven digital strategies. Strengths include client relationship management, cross-functional project leadership, and translating business objectives into measurable outcomes—covering SEO, CRM, conversion rate optimization, performance marketing, and eCommerce growth.

Fifty Farialdi

Digital Account Manager with 5+ years of experience leading 30+ website and digital transformation projects across B2B and B2C industries. Delivered 10–20% YoY traffic growth and 10–15% sales improvement through integrated, data-driven digital strategies. Strengths include client relationship management, cross-functional project leadership, and translating business objectives into measurable outcomes—covering SEO, CRM, conversion rate optimization, performance marketing, and eCommerce growth.

Available to hire

Digital Account Manager with 5+ years of experience leading 30+ website and digital transformation projects across B2B and B2C industries. Delivered 10–20% YoY traffic growth and 10–15% sales improvement through integrated, data-driven digital strategies.

Strengths include client relationship management, cross-functional project leadership, and translating business objectives into measurable outcomes—covering SEO, CRM, conversion rate optimization, performance marketing, and eCommerce growth.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Intermediate
Indonesian
Fluent

Work Experience

Self-starter Content Creator (Instagram & TikTok) at Self-employed
May 1, 2026 - Present
Built and developed #BabaBela jarBaring, a personal branding initiative used as a live experimentation platform. Produced storytelling and content performance analysis, resulting in 600K+ organic views in 1 month, with ongoing audience building through Instagram Stories and TikTok content.
Digital Marketing Manager at CV Bumilink Prakarsa (Bumilindo)
December 1, 2025 - April 1, 2026
Led eCommerce growth strategy across Tokopedia, Shopee, TikTok Shop, and the company website. Drove measurable results including 10% YoY sales growth, 20% reduction in advertising spend, and improved ROAS from 27 to 33. Implemented marketplace optimization (product SEO, PDP enhancement, visual merchandising, review management) increasing conversion rate by 2% and strengthening customer engagement by 20%. Owned eCommerce profitability and CRM initiatives, reduced operational costs by 12%, improved net profit by 5%, and increased retention/repurchase via WhatsApp campaigns. Coordinated cross-functional execution with agencies, platform partners, sales, and creative teams (e.g., Samsung Galaxy S26 Hadriser campaign producing 770+ qualified leads within 14 days) and contributed to NPS improvement from 9.0 to 9.4.
Teaching Assistant & Facilitator at Belajarlagi Boqtcamp (Belajarlagi Bootcamp)
October 1, 2022 - August 1, 2023
Provided teaching assistance and facilitation support for learning programs and workshops.
Lead Account Manager at PT Srisubu Digital Krafit
June 1, 2021 - November 1, 2025
- Managed 30+ digital marketing and website transformation projects end-to-end (scoping, resourcing, execution, and post-launch optimization) for B2B and B2C clients. - - Served as primary client partner across the project lifecycle, maintaining ~90% client satisfaction through proactive communication and expectation management. - Led discovery sessions, translated business objectives into digital strategy and technical briefs, and enabled cross-functional teams (UX/UI designers, developers, strategists, copywriters, data analysts) to achieve ~90% on-time delivery. - Mentored a team of 4 Account Managers while coordinating multidisciplinary stakeholders, delivering projects within 15% of approved budgets. - Supported website/SEO/CRO initiatives contributing to 10–20% YoY traffic growth and 10–15% sales improvement, and implemented monitoring frameworks and risk mitigation processes to keep ~90% milestone delivery on time across 30+ client accounts.
E-commerce Executive at PT Transr i Gani
January 1, 2020 - June 1, 2021
Worked as an e-commerce executive supporting online business operations.
Retail Management Trainee (RMT) at PT Lion Super Indo
February 1, 2019 - September 1, 2019
Completed retail management training program (RMT) supporting store and operations learning.
Workshop Officer & Teaching Assistant at Indoestr i Maker Space
October 1, 2017 - December 1, 2018
Supported workshop operations and assisted teaching activities.

Education

Master in Business Administration (M.B.A.) at Gadjah Mada University (UGM) Yogyakarta Campus
September 1, 2020 - July 1, 2022
Bachelor of Product Design at Bandung Institute of Technology (ITB)
August 1, 2013 - May 1, 2017

Qualifications

Certified Professional Marketer (CPM) Asia
September 1, 2025 - August 3, 2026

Industry Experience

Education, Retail, Software & Internet, Media & Entertainment, Professional Services, Computers & Electronics, Consumer Goods