Fifty Farialdi

Available to hire

Digital Account Manager with 5+ years of experience leading 30+ website and digital transformation projects across B2B and B2C industries.

About

Digital Account Manager with 5+ years of experience leading 30+ website and digital transformation projects across B2B and B2C industries. Delivered 10–20% YoY traffic growth and 10–15% sales improvement through integrated, data-driven digital strategies.

Strengths include client relationship management, cross-functional project leadership, and translating business objectives into measurable outcomes—covering SEO, CRM, conversion rate optimization, performance marketing, and eCommerce growth.

  • Joined July 2026

Languages

  • EnglishIntermediate
  • IndonesianFluent

Industry experience

  • Education
  • Retail
  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Computers & Electronics
  • Consumer Goods

Projects · 1

Work experience· 7 roles

Self-starter Content Creator (Instagram & TikTok) · Self-employedMay 2026 – Present · 7 mos

Built and developed #BabaBela jarBaring, a personal branding initiative used as a live experimentation platform. Produced storytelling and content performance analysis, resulting in 600K+ organic views in 1 month, with ongoing audience building through Instagram Stories and TikTok content.

Digital Marketing Manager · CV Bumilink Prakarsa (Bumilindo)Dec 2025 – Apr 2026 · 5 mos

Led eCommerce growth strategy across Tokopedia, Shopee, TikTok Shop, and the company website. Drove measurable results including 10% YoY sales growth, 20% reduction in advertising spend, and improved ROAS from 27 to 33. Implemented marketplace optimization (product SEO, PDP enhancement, visual merchandising, review management) increasing conversion rate by 2% and strengthening customer engagement by 20%. Owned eCommerce profitability and CRM initiatives, reduced operational costs by 12%, improved net profit by 5%, and increased retention/repurchase via WhatsApp campaigns. Coordinated cross-functional execution with agencies, platform partners, sales, and creative teams (e.g., Samsung Galaxy S26 Hadriser campaign producing 770+ qualified leads within 14 days) and contributed to NPS improvement from 9.0 to 9.4.

Teaching Assistant & Facilitator · Belajarlagi Boqtcamp (Belajarlagi Bootcamp)Oct 2022 – Aug 2023 · 11 mos

Provided teaching assistance and facilitation support for learning programs and workshops.

Lead Account Manager · PT Srisubu Digital KrafitJun 2021 – Nov 2025 · 4 yrs 6 mos
E-commerce Executive · PT Transr i GaniJan 2020 – Jun 2021 · 1 yr 6 mos
Retail Management Trainee (RMT) · PT Lion Super IndoFeb 2019 – Sep 2019 · 8 mos
Workshop Officer & Teaching Assistant · Indoestr i Maker SpaceOct 2017 – Dec 2018 · 1 yr 3 mos

Education

Master in Business Administration (M.B.A.) · Gadjah Mada University (UGM) Yogyakarta Campus2020 – 2022
Bachelor of Product Design · Bandung Institute of Technology (ITB)2013 – 2017

Certifications and awards

Certified Professional Marketer (CPM) Asia2025 – 2026

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