Hi, I’m Sara Fini, a digital strategist and brand builder who loves turning ideas into measurable growth. I partner with teams to craft compelling online presence, align marketing with business goals, and create momentum across channels. I’m hands-on, collaborative, and focused on outcomes that matter for both the brand and the audience. Over the years I’ve built and led freelance marketing projects across web/e-commerce (WordPress, Shopify), social media campaigns, and data-driven SEO strategies to boost visibility, engagement, and sales. I’m always exploring new tools and approaches to help brands tell their story more effectively.

Hi, I’m Sara Fini, a digital strategist and brand builder who loves turning ideas into measurable growth. I partner with teams to craft compelling online presence, align marketing with business goals, and create momentum across channels. I’m hands-on, collaborative, and focused on outcomes that matter for both the brand and the audience. Over the years I’ve built and led freelance marketing projects across web/e-commerce (WordPress, Shopify), social media campaigns, and data-driven SEO strategies to boost visibility, engagement, and sales. I’m always exploring new tools and approaches to help brands tell their story more effectively.

Available to hire

Hi, I’m Sara Fini, a digital strategist and brand builder who loves turning ideas into measurable growth. I partner with teams to craft compelling online presence, align marketing with business goals, and create momentum across channels. I’m hands-on, collaborative, and focused on outcomes that matter for both the brand and the audience.

Over the years I’ve built and led freelance marketing projects across web/e-commerce (WordPress, Shopify), social media campaigns, and data-driven SEO strategies to boost visibility, engagement, and sales. I’m always exploring new tools and approaches to help brands tell their story more effectively.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Italian
Fluent
English
Intermediate
Spanish; Castilian
Intermediate
French
Beginner

Work Experience

Founder at Dym Accessori Moda
December 1, 2022 - Present
Founded a fashion accessories brand with an online shop; conducted product market analysis, established supplier relationships, defined brand positioning, and led marketing initiatives.
Social Media Manager at Urban Lab Startup IDKS.R.L
February 1, 2020 - August 1, 2020
Managed social media strategy, content creation, editorial calendar, copywriting, and overall social media execution for the project; coordinated creative and editorial workflows.
Founder & Digital Strategist at Dylab Marketing
September 1, 2014 - March 1, 2020
Freelance digital marketing consultant; developed and managed websites/e-commerce (WordPress, Shopify); created digital marketing campaigns, branding, and online presence for clients.

Education

Add your educational history here.

Qualifications

Maturità Scientifica
September 1, 2009 - June 1, 2014

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services