I'm Fiona Alicia Richter, a marketing and communications professional based in the Geneva area, with nearly five years of experience driving social media, content creation, and digital campaigns. I specialize in turning strategic ideas into engaging, data-driven results across multiple platforms. Creativity fuels my work; my background in art and fashion informs a versatile, design-minded approach to campaigns, content, and community management. I'm collaborative, curious, and always eager to contribute to inspiring and innovative environments.

Fiona Alicia Richter

I'm Fiona Alicia Richter, a marketing and communications professional based in the Geneva area, with nearly five years of experience driving social media, content creation, and digital campaigns. I specialize in turning strategic ideas into engaging, data-driven results across multiple platforms. Creativity fuels my work; my background in art and fashion informs a versatile, design-minded approach to campaigns, content, and community management. I'm collaborative, curious, and always eager to contribute to inspiring and innovative environments.

Available to hire

I’m Fiona Alicia Richter, a marketing and communications professional based in the Geneva area, with nearly five years of experience driving social media, content creation, and digital campaigns. I specialize in turning strategic ideas into engaging, data-driven results across multiple platforms.

Creativity fuels my work; my background in art and fashion informs a versatile, design-minded approach to campaigns, content, and community management. I’m collaborative, curious, and always eager to contribute to inspiring and innovative environments.

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Language

French
Fluent
English
Intermediate
Italian
Intermediate

Work Experience

Social Media Manager at LUCRIN SA
July 1, 2024 - Present
Social media strategy (growth from 0 to 20k+ followers in 2 years), reporting, budget management (META, ~30k per campaign), content creation, social media animation, community management, paid media campaign management, and partnership management.
Content Creator at BB® Switzerland agency
February 1, 2023 - June 30, 2024
Creation of textual and visual content, community management, management of social networks, implementation of digital and creative strategies, creation and optimization of campaigns, simultaneous management of a 10+ client account portfolio, graphic design follow-up, photo shoots.
Graphic Design & Community Manager internship at BB® Switzerland agency
June 1, 2022 - January 31, 2023
Graphic design, community management, digital and content strategies, advertising campaigns, analysis and reporting.
Communication & Community manager internship at Centre d’Art Contemporain Genève
January 1, 2022 - May 31, 2022
Assisting with the production of communication content and visual content; uploading and distributing digital/print content; media monitoring and designing press reviews; proofreading of the Centre’s publications; helping to organise events and exhibitions; administrative tasks; hosting and communicating with artists, journalists, and other professionals.
Marketing Manager at Cerutti HomeDesign
July 1, 2021 - September 30, 2021
Website design in WordPress; article layout and publishing; Instagram promotion; photo shoots of construction sites/projects.

Education

Master in Digital Marketing & Communication at CREA OMNES Education
January 1, 2021 - December 31, 2023
European Bachelor’s in Fashion Design & Technology at CANVAS
January 1, 2018 - December 31, 2020
Online Certificate in Management of Fashion and Luxury Companies at Università Bocconi
January 1, 2020 - December 31, 2020
Seamstress Degree at Institut Velen
January 1, 2016 - December 31, 2017
Art & Design Preparatory Certificate in Fashion Design at Art Appliqués
January 1, 2016 - December 31, 2016
Swiss Maturity in Visual Arts at ECG Ella-Maillart
January 1, 2015 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail