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Social media manager, content creator and photographer based in Sydney with 4+ years building and growing consumer brands’ social channels through premium, on-brand photography, short-form video and graphics. Grew a community to 105K+ followers and generated 3.2M+ organic views. Founder & Brand Lead with end-to-end experience in an e-commerce clothing brand, including visual identity, product photography, Instagram/Facebook content and copy, and running tracked campaigns. Strong English (C1) and self-directed.…Social media manager, content creator and photographer based in Sydney with 4+ years building and growing consumer brands’ social channels through premium, on-brand photography, short-form video and graphics. Grew a community to 105K+ followers and generated 3.2M+ organic views. Founder & Brand Lead with end-to-end experience in an e-commerce clothing brand, including visual identity, product photography, Instagram/Facebook content and copy, and running tracked campaigns. Strong English (C1) and self-directed.

Florencia Boaglio

Social Media Manager, Content Creator, Community Manager, +7

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Social media manager, content creator and photographer based in Sydney with 4+ years building and growing consumer brands’ social channels through premium, on-brand photography, short-form video and graphics. Grew a community to 105K+ followers and generated 3.2M+ organic views. Founder & Brand Lead with end-to-end experience in an e-commerce clothing brand, including visual identity, product photography, Instagram/Facebook content and copy, and running tracked campaigns. Strong English (C1) and self-directed.…Social media manager, content creator and photographer based in Sydney with 4+ years building and growing consumer brands’ social channels through premium, on-brand photography, short-form video and graphics. Grew a community to 105K+ followers and generated 3.2M+ organic views. Founder & Brand Lead with end-to-end experience in an e-commerce clothing brand, including visual identity, product photography, Instagram/Facebook content and copy, and running tracked campaigns. Strong English (C1) and self-directed.

Available to hire

Social media manager, content creator and photographer based in Sydney with 4+ years building and growing consumer brands’ social channels through premium, on-brand photography, short-form video and graphics. Grew a community to 105K+ followers and generated 3.2M+ organic views.

Founder & Brand Lead with end-to-end experience in an e-commerce clothing brand, including visual identity, product photography, Instagram/Facebook content and copy, and running tracked campaigns. Strong English (C1) and self-directed.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Community Manager (prev. User Manager) at Peliplat

November 1, 2023 - July 1, 2026

Planned and executed the content calendar across Instagram, TikTok and Telegram (posts, reels, stories and captions), reaching 3.2M+ organic views, 5M+ impressions and 105K+ followers. Created on-brand photography, short-form video (CapCut) and graphics (Canva, Photoshop) while maintaining consistent visual identity and brand voice. Managed community engagement by responding to comments and messages; tracked and reported KPIs in Meta Business Suite and GA4 to inform future content strategy.

Marketing Analyst at CESVI Argentina

March 1, 2023 - November 1, 2023

Ran Meta (Facebook & Instagram) and Google Ads campaigns for both B2B and B2C audiences. Prepared briefs, executed ads, and reported performance outcomes to support marketing decision-making.

Community Manager / Designer at @Alphamoment.nordelta

September 1, 2022 - March 1, 2023

Designed and edited feed, video and social content; wrote copy and supported paid social campaigns. Maintained consistency of visual presentation while delivering assets for community growth.

Founder & Brand Lead at Basic Black Witch

December 1, 2021 - December 1, 2022

Built a consumer e-commerce clothing brand from zero, defining visual identity and brand voice and running the end-to-end content operation across Instagram and Facebook. Shot product photography and produced graphics, video and copy. Ran paid and email campaigns, tracked against KPIs, and iterated content and performance based on results.