Francesca Ciccu
Hi, I’m Francesca Ciccu. I’m a Swiss-based professional with a solid track record in corporate client management, digital marketing, and channel partnerships.
About
Hi, I’m Francesca Ciccu. I’m a Swiss-based professional with a solid track record in corporate client management, digital marketing, and channel partnerships. I excel at turning complex requests into practical solutions while keeping risk, quality, and reputation at the forefront.
Over the years I’ve supported major transitions, developed go-to-market and marketing strategies for SMEs, and led process improvements across telecom, finance, and hospitality. I’m a collaborative problem-solver who thrives on building strong relationships, delivering measurable results, and continuously learning.
- 11 years' experience
- Joined June 2026
Skills· 2
Languages
- EnglishFluent
- GermanAdvanced
- FrenchIntermediate
- ItalianFluent
Industry experience
- Telecommunications
- Media & Entertainment
- Travel & Hospitality
- Retail
- Professional Services
- Financial Services
- Software & Internet
Work experience· 8 roles
Provide high-quality administrative and telephone support to corporate clients as the first point of contact, representing the bank professionally. Rapidly learned procedures for handling client requests, offering appropriate solutions with emphasis on risk management (Quality and Reputation). Supported corporate clients during the integration period of two large Swiss banks to ensure a smooth transition.
Developed and supported the corporate and partner go-to-market strategy for the project. Led training and sales processes, identified opportunities for continuous improvement in sales and customer experience during information and sales phases. Monitored product launch and analyzed reporting to monitor contractual requirements in delivery and support phases.
Consulted SMEs in Ticino and St. Moritz on digital marketing strategies. Built tailored marketing plans within client budgets, created content, copywriting, and problem-solving solutions. Managed the customer journey, measured results against objectives, and adjusted strategies to sustain satisfaction and growth.
Education
Certifications and awards
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