I am a Digital Advertising professional with 6 years of experience. I have a proven track record of increasing brand awareness and traffic, driving conversions, lowering cost per lead, and increasing ROI for my clients. I maintain healthy relationships with my clients and provide professional and exceptional service worldwide by planning paid media strategies and executing campaigns across multiple platforms.

Francis Soriano

I am a Digital Advertising professional with 6 years of experience. I have a proven track record of increasing brand awareness and traffic, driving conversions, lowering cost per lead, and increasing ROI for my clients. I maintain healthy relationships with my clients and provide professional and exceptional service worldwide by planning paid media strategies and executing campaigns across multiple platforms.

Available to hire

I am a Digital Advertising professional with 6 years of experience. I have a proven track record of increasing brand awareness and traffic, driving conversions, lowering cost per lead, and increasing ROI for my clients.

I maintain healthy relationships with my clients and provide professional and exceptional service worldwide by planning paid media strategies and executing campaigns across multiple platforms.

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Language

English
Fluent

Work Experience

Digital Marketing Manager at 1st Choice Pest Solutions (USA)
March 1, 2025 - October 10, 2025
Led digital marketing and paid media strategies across platforms, built and optimized campaigns, and established dashboards and reporting to track performance. Managed budgets and coordinated cross-functional efforts to improve ROAS and conversion rates.
Paid Advertising Manager at Journey Digital (Australia)
September 1, 2023 - October 10, 2025
Directed paid advertising campaigns across search, social, and display channels; optimized targeting, creatives, and bidding strategies; analyzed performance and provided actionable insights to improve ROAS.
Paid Advertising Manager at Plan C Agency (USA)
January 1, 2022 - October 10, 2025
Developed and managed paid media strategies, allocated budgets, set KPIs, and executed cross-channel optimization with regular performance reporting to clients.
Paid Advertising Manager at Carl Ocab DM (Philippines)
February 1, 2020 - October 10, 2025
Led paid search and social campaigns, implemented performance-based optimizations, and maintained client communications and reporting.

Education

Bachelor of Science in Nautical Science at Pangasinan Maritime Academy, Dagupan City, Philippines
June 23, 2003 - November 10, 2008

Qualifications

Salutatorian
November 6, 2006 - November 10, 2008

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other

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