Hi, I’m Francis Wanjohi, a results-driven ABM marketer based in Nairobi, Kenya. I specialize in account-based growth strategies for fintech, trading, and online platforms, using targeted messaging, audience segmentation, and AI-powered insights to attract high-value prospects and boost conversions.
I’m comfortable with freelance and remote opportunities, and I have a track record of designing low-budget strategies for small trading accounts and growing engagement on Telegram and other channels. I’m committed to continuous learning and applying data-driven tactics to improve ROI for clients.
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- Identified key target accounts using firmographic data
- Personalized outreach via email and LinkedIn
- Created tailored content for each segment
- HubSpot CRM
- LinkedIn Sales Navigator
- Email automation tools
- Increased engagement rate by 40%
- Generated qualified leads within 2 weeks
- Improved conversion rate from outreach campaigns
This project showcases an Account-Based Marketing (ABM) campaign designed to target high-value B2B clients.
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This project demonstrates my ability to execute data-driven ABM strategies that deliver measurable results.
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