PC Express-Loblaws PC Express Awareness

This year, PC® emphasizes holiday themes of Appetizers, Desserts, and Home & Entertainment, with a focus on over 60 ready-to-cook appetizers to impress guests. The PC® Insiders Report highlights products inspired by colleagues’ family recipes for inclusive, traditional celebrations. Eight spotlight products, such as Crispy Shrimp Hors D’oeuvre Trio and Madagascar Vanilla Marshmallow, are showcased. The campaign aims for Education, aiming to excite and educate Canadians about 100+ new products, recipes, and ideas for successful holiday hosting, with goals centered on reach, engagement, and surpassing previous benchmarks. #branding #globalmarketing #socialmediamarketing