A self confessed Data Junkie, I love all things data and help businesses of all sizes increase understanding and improve their overall performance. With over 15 years experience in digital insights, I predominantly use Google Analytics and Adobe Marketing Cloud (Site Catalyst/Omniture). I have supported many organisations from SME's to major corporations including The Guardian, Ryman, House of Fraser, Haymarket Publishing and Carphone Warehouse. I add value in both B2B & B2C environments. My background is as a technical marketer, so with me, you get more than just the numbers, you also get a strategic understanding of what those numbers are saying and most importantly what you need to do next. My overall services include (but are not limited to) - KPI Definition - Data Quality Audit - Stakeholder Management - Web Analytics Architecture/Roll-out - Analytics Implementation & Support - Actionable Insights, not just Reports - Conversion Optimisation - Training & Mentoring…A self confessed Data Junkie, I love all things data and help businesses of all sizes increase understanding and improve their overall performance. With over 15 years experience in digital insights, I predominantly use Google Analytics and Adobe Marketing Cloud (Site Catalyst/Omniture). I have supported many organisations from SME's to major corporations including The Guardian, Ryman, House of Fraser, Haymarket Publishing and Carphone Warehouse. I add value in both B2B & B2C environments. My background is as a technical marketer, so with me, you get more than just the numbers, you also get a strategic understanding of what those numbers are saying and most importantly what you need to do next. My overall services include (but are not limited to) - KPI Definition - Data Quality Audit - Stakeholder Management - Web Analytics Architecture/Roll-out - Analytics Implementation & Support - Actionable Insights, not just Reports - Conversion Optimisation - Training & MentoringWWWW…