Guasimara Suárez
I'm Guasimara Suárez, a Marketing & Brand Strategist based in Madrid.
About
I’m Guasimara Suárez, a Marketing & Brand Strategist based in Madrid. I create data-driven marketing campaigns across digital, social and offline channels to help brands attract leads and retain customers by combining data, tech and user experience to improve brand equity.
I thrive under pressure, delivering high-performance results by developing omnichannel actions and turning intangible brand value into tangible customer perceived value. I bring persistence, continuous learning, and cross-functional teamwork to integrate different components in a project.
- 19 years' experience
- Joined January 2026
Skills· 11
Languages
- Spanish; CastilianFluent
- EnglishAdvanced
- Catalan; ValencianAdvanced
Industry experience
- Consumer Goods
- Professional Services
- Retail
- Software & Internet
- Media & Entertainment
Work experience· 5 roles
Creating, developing and executing data driven marketing campaigns in digital, socials and offline channels, to help brands to attract leads and retain customers with data + tech + user experience.
Led growth in top eyewear brands, B2B channel with 20% sales growth; Sales €7M; Turnover €500k; executed promotional actions and customer experiences.
Increased sales conversion rates by creating new brands image at POS; oversaw Abanderado opening corners across 24 centers.
Education
Certifications and awards
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