I'm a content marketing specialist and strategist with 8+ years of experience working in the education and nonprofit sectors. My content philosophy is to do less so that teams can allocate more time to creating effective content that aligns with greater marketing and organizational goals. I help teams clarify their marketing goals and the role that content plays to support those. Having spent my career working on small teams where you have to wear many hats, I'm also a marketing generalist who has supported everything from lead gen tactics to brand campaigns to PR, and more.

Gabrielle Horta

I'm a content marketing specialist and strategist with 8+ years of experience working in the education and nonprofit sectors. My content philosophy is to do less so that teams can allocate more time to creating effective content that aligns with greater marketing and organizational goals. I help teams clarify their marketing goals and the role that content plays to support those. Having spent my career working on small teams where you have to wear many hats, I'm also a marketing generalist who has supported everything from lead gen tactics to brand campaigns to PR, and more.

Available to hire

I’m a content marketing specialist and strategist with 8+ years of experience working in the education and nonprofit sectors. My content philosophy is to do less so that teams can allocate more time to creating effective content that aligns with greater marketing and organizational goals. I help teams clarify their marketing goals and the role that content plays to support those.

Having spent my career working on small teams where you have to wear many hats, I’m also a marketing generalist who has supported everything from lead gen tactics to brand campaigns to PR, and more.

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Language

Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

Student Enrollment Advisor at Stafford House International
July 1, 2015 - September 1, 2016
Promoted English language programs to local and international students, met enrollment targets, and guided students through the enrollment process.
Academic Support Coach at High Tech High Media Arts
September 1, 2016 - June 1, 2018
Provided IEP/504 academic accommodations for a caseload of 20+ high school students with various learning disabilities.
Communications Manager at University of San Diego School of Business
April 1, 2018 - September 1, 2023
Managed communications for the School of Business from April 2018 to September 2023.
Digital Marketing Manager at World Savvy
September 1, 2023 - April 1, 2025
Developed and managed the organization’s digital marketing strategy (website, email, social media, Google Ads) to generate leads and grow donor base. Created quarterly content strategy and long-term email strategy emphasizing a value-based approach to content to boost engagement.
Freelance Marketer at GAB Marketing & Consulting
April 30, 2025 - Present
Served as fractional marketing manager for New School of Architecture & Design, including content creation and strategy.

Education

Bachelor of Science - Business at Cal Poly San Luis Obispo
September 20, 2005 - June 12, 2009
Master of Arts - Political Science at University of North Carolina, Chapel Hill
August 23, 2011 - May 10, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Non-Profit Organization