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Laura Garavaglia Milan, Italy Content Creator I’m a marketing and brand strategist with an academic background in Organizational Psychology and Marketing and hands-on experience in product marketing, campaign design,…

About

Laura Garavaglia

Milan, Italy | ABM Marketer | Brand Strategist | Content Creator

I’m a marketing and brand strategist with an academic background in Organizational Psychology and Marketing and hands-on experience in product marketing, campaign design, and content creation across international environments.

I’ve worked on projects spanning account-based marketing, brand positioning, and digital campaigns, collaborating with cross-functional teams and suppliers to deliver strategies aligned with business goals and customer engagement. My experience includes supporting packaging design, product coding, campaign execution, and research projects, with a focus on creating impactful narratives that connect brands with audiences.

Fluent in Italian and English (with working proficiency in French, Spanish, and Portuguese), I bring a multicultural mindset and strong communication skills to every collaboration. Skilled with tools like Canva, Photoshop, SPSS, R, and SAP, I combine creativity with analytical rigor to craft marketing strategies that drive results.

🔹 What I do best:

ABM & Marketing Strategy – targeted campaigns that resonate with key accounts

Brand Development – positioning, messaging, and storytelling for growth

Content Creation – digital assets, copywriting, and campaign design tailored to brand identity

I’m passionate about helping companies transform ideas into strategies that build trust, engagement, and lasting impact.

  • 3 years' experience
  • Joined September 2025

Languages

  • ItalianFluent
  • EnglishFluent
  • FrenchAdvanced
  • Spanish; CastilianAdvanced
  • PortugueseBeginner

Industry experience

  • Education
  • Healthcare
  • Professional Services
  • Media & Entertainment
  • Software & Internet

Work experience· 4 roles

Product Marketing Manager intern · HAIER EuropeMar 2025 – Present · 1 yr 9 mos

Coordinated with suppliers to ensure timely product delivery, managed product coding and data accuracy, and supported packaging and box design in line with brand guidelines.

Collaborator in Research Projects · EngagemindsHubNov 2024 – Sep 2025 · 11 mos

Assisting in data collection, analysis and article writing.

Marketing Campaign Project · CortirentalOct 2023 – Sep 2025 · 2 yrs

Designed and executed a comprehensive marketing campaign to promote LANGUAGES.

Marketing and Administration · Recruit A StudentJul 2023 – Sep 2025 · 2 yrs 3 mos

Education· 5

Master of Organizational Psychology: Marketing, Human Resources and Communication · Università Cattolica del Sacro Cuore2021 – 2024
Master of Organizational Psychology – Exchange Program · RUG University - University of Groningen2023
Master of Organizational Psychology – Exchange Program · Universidade do Minho2022
Bachelor of Psychological Sciences and Techniques · Università Cattolica del Sacro Cuore2018 – 2021

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