I am an award-winning Design Director specializing in brand systems, creative strategy, and visual storytelling across physical, digital, and experiential environments. I collaborate with clients, leadership teams, and creative partners to define strategic direction, align decisions, and deliver cohesive design systems that move from concept to execution across every brand touchpoint.

Gareth David

I am an award-winning Design Director specializing in brand systems, creative strategy, and visual storytelling across physical, digital, and experiential environments. I collaborate with clients, leadership teams, and creative partners to define strategic direction, align decisions, and deliver cohesive design systems that move from concept to execution across every brand touchpoint.

Available to hire

I am an award-winning Design Director specializing in brand systems, creative strategy, and visual storytelling across physical, digital, and experiential environments. I collaborate with clients, leadership teams, and creative partners to define strategic direction, align decisions, and deliver cohesive design systems that move from concept to execution across every brand touchpoint.

See more

Language

English
Fluent

Work Experience

Freelance Design Director at Independent / Freelance
May 25, 2025 - Present
Strategic design partner to startups and established organisations, defining brand strategy, creative direction, and go-to-market positioning across physical, digital, and campaign environments. Collaborated with founders, leadership teams, and marketing stakeholders to shape scalable brand systems that support short-term commercial goals and long-term growth.
Freelance Design Director at Self-Employed / Freelance
May 25, 2025 - Present
Strategic design partner to startups and established organisations, shaping brand strategy, creative direction, and go-to-market positioning across physical, digital, and campaign environments. Collaborated with founders, leadership teams, and marketing stakeholders to define scalable brand systems that support both immediate commercial goals and long-term brand growth.
Freelance Design Director at Charles Elena (AUS)
December 1, 2023 - February 28, 2025
Applied extensive design, storytelling, and brand systems experience to define and articulate creative direction across complex brand and experience projects. Partnered with clients and internal teams to shape visual strategy, align stakeholders, and ensure cohesive delivery. Led flagship booth look and feel for a world’s largest technology event and directed a digital Tennis VR metaverse experience.
Freelance Design Director at Charles Elena
December 1, 2023 - February 28, 2025
Freelance Design Director responsible for defining and leading a look and feel across brand and experiential projects, aligning with client objectives and delivering across print, motion, spatial design, and social campaigns.
Design Director at Charles Elena (AUS)
December 1, 2022 - November 30, 2023
Defined and articulated creative direction across complex brand and experience projects. Led the full creative lifecycle across branding, marketing campaigns, experiential design, and immersive digital environments, setting vision and maintaining quality from concept through delivery.
Design Director at Charles Elena
December 1, 2022 - November 30, 2023
At Charles Elena, defined and articulated creative direction across complex brand and experience projects, partnering with clients and internal teams to shape visual strategy and ensure cohesive delivery across touchpoints. Led the full creative lifecycle across branding, marketing campaigns, experiential design, and immersive digital environments.
Freelance Design Director at Emote Digital
June 1, 2022 - September 30, 2022
Led creative solutions for website design and social media marketing.
Freelance Design Director at Riverside Training Spalding (UK)
January 1, 2022 - May 31, 2022
Brand identity for an education institution, creating a clear and credible visual foundation.
Freelance Design Director at Riverside Training Spalding
January 1, 2022 - May 31, 2022
Brand identity for an education institution, creating a clear and credible visual foundation.
Senior Brand Designer at Sky (UK)
August 1, 2020 - February 28, 2021
Brand identity development for a business broadband product, supporting a clear market-facing proposition.

Education

BA in Graphic Design at Kingston University
January 1, 2003 - January 1, 2006
Diploma Art Foundation at Swansea Institute of Art & Design
January 1, 2002 - January 1, 2003
Diploma Art Foundation at Swansea Institute of Art & Design (UK)
January 1, 2002 - January 1, 2003
BA Graphic Design at Kingston University (UK)
January 1, 2003 - January 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Healthcare, Software & Internet, Professional Services, Manufacturing