Available to hire
I’m a Digital Design Artist with over two decades of experience in Direction and Creative Direction, specializing in Graphic Design, Product Design, Motion Graphics, 3D Animation, Video Editing, TV commercials, and Music Videos. I’m passionate about creating unique, marketing-driven content that combines fresh artistic perspectives with a deep understanding of client needs and budgets. I enjoy conceptualizing and delivering creative work from start to finish while managing teams and client relationships.
Throughout my career, I have had the pleasure of working with notable brands and managing studios, allowing me to grow both creatively and professionally. In my free time, I love engaging in activities like mountain biking, photography, painting, writing short stories, and lyricism, always staying inspired and creative.
Experience Level
Expert
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Intermediate
Work Experience
Senior Motion Graphics Artist and Graphic Designer at Boomerang Media
December 31, 2024 - July 14, 2025Ensured all client requirements and deliverables for digital assets were met and delivered on an ongoing basis.
Creative Director at Whites Beaconsfield (Buckinghamshire UK)
December 31, 2023 - July 14, 2025Managed and facilitated the creative department, producing design, motion graphics, 3D animation, product and packaging design, video editing, storyboarding, and conceptualization for ads and marketing plans. Directed and conceptualized all shoots. Also controlled product design collaborating with a Chinese production team to ensure product specifications were met and successfully launched. Won Creativepool Annual 2023 awards (Gold and People's Choice) for design and creation of a children's toothbrush.
Director / Lead Creative at GDdigitalart
December 31, 2020 - July 14, 2025Directed own studio, growing as an individual creative and developing a unique style. Managed client relationships, brands, budgets, and deadlines while leading a team of designers. Delivered all creative content and marketing elements including design, motion graphics, 3D animation, product and packaging design, video editing, storyboarding, and conceptualization of ads and marketing plans. Directed and conceptualized shoots, managing clients, budgets, and production to meet deadlines and standards.
Creative Director / Postproduction Studio Manager at Mediacore
December 31, 2013 - July 14, 2025Focused on conceptualization for TV commercials, AVs, and design CI. Storyboarded and directed AVs and TV commercials for retail and high-end clients. Edited, composited, and created design/3D elements as needed. Planned marketing and design strategies for various companies from corporate identity to TV commercials. Ensured high standards in design and TV commercial outputs by managing a team of creatives.
Broadcast & Long Form Film Editor / Designer at G-Vision
December 31, 2006 - July 14, 2025Performed broadcast and long-form film editing using Avid DS. Conducted retouching and design builds. Created 3DS Max animations. Conceptualized ideas for client AVs and commercials.
Video Editor / Designer at The Picture House / The Finishing Post
December 31, 1999 - July 14, 2025Created storyboards for production house projects. Edited small in-house corporate segments. Headed up design, editing, and 3D departments. Composited and retouched visuals, and conceptualized storyboards for AVs and design.
Graphic Designer at BCC
December 31, 1997 - July 14, 2025Designed and conceptualized corporate identities for numerous companies. Developed fledgling graphic design department within a print design company. Presented concepts and designs to clients.
TV Commercial Conceptualizer / Editor at TMBPC
December 31, 2014 - July 14, 2025Focused on conceptualization for TV commercials, AVs, and design CI. Storyboarded and directed AVs and TV commercials for retail and high-end clients. Edited, composited, and created design/3D elements for projects and commercials. Worked as online broadcast editor and motion graphics artist.
3D Animator / Video Editor at The Video Lab
December 31, 2000 - July 14, 2025Performed 3D animation using 3DS Max. Edited video using Henry. Introduction to Flame compositing.
Senior Motion Graphics Artist and Graphic Designer at Boomerang Media (Hampshire UK)
December 31, 2024 - July 14, 2025Ensured all clients' requirements and deliverables for all digital assets were met and delivered on an ongoing basis.
Creative Director at Whites Beaconsfield (Buckinghamshire UK)
December 31, 2023 - July 14, 2025Led the creative department for a cosmetics brand, managing design, motion graphics, 3D animation, product and packaging design, video editing, storyboarding, and conceptualizing ads and marketing plans. Directed and conceptualized all shoots. Controlled product design in collaboration with Chinese production team, ensuring products met creative specifications and were successfully launched and marketed. Awarded Creativepool Annual 2023 gold and people's choice awards for design of children's toothbrush.
Director and Creative Lead at GDdigitalart
December 31, 2020 - July 14, 2025Directed own studio, fostering creative growth and developing a unique style focused on concept-driven marketing and deliverables. Managed clients, brands, budgets, deadlines, and a team of designers. Worked with major brands including Prime Circle, Vodafone, Ogilvy, SAB Miller, Pick n Pay, Pfizer, Novo Nordisk, Barclays Bank, Standard Bank, and Nissan. Oversaw design, motion graphics, 3D animation, product and packaging design, video editing, storyboarding, and conceptualization for ads and marketing. Directed all shoots and managed client relations, budgets, and production to meet deadlines and quality standards.
Creative Director / Postproduction Studio Manager at Mediacore
December 31, 2013 - July 14, 2025Focused on conceptualization for TV commercials, AVs, and CI. Storyboarded and directed commercials for retail clients and high-end companies. Edited, composited, and created design/3D elements. Planned marketing and design strategies. Managed 6 creatives ensuring high-level work and polished TV commercials.
Broadcast & Long Form Film Editor at G-Vision
December 31, 2006 - July 14, 2025Edited broadcasts and long-form films using Avid DS, performed retouching and design builds, 3DS Max animation, and conceptualized AVs and commercials for clients.
3D Animator & Editor at The Video Lab
December 31, 2000 - July 14, 2025Created 3D animations with 3DS Max, edited video content, and gained introductory experience with Flame software.
Lead Design, Edit and 3D Department at The Picture House / The Finishing Post
December 31, 1999 - July 14, 2025Created storyboards for production house, edited corporate segments, headed design, editing, and 3D department, performed video editing, compositing, and conceptualized storyboards for AVs and design.
Graphic Designer at BCC
December 31, 1997 - July 14, 2025Designed and conceptualized corporate identity for numerous companies, developed the fledgling graphic design department, and presented concepts and designs to clients from larger companies.
Creative Director / Storyboarding and Directing at TMBPC
December 31, 2014 - July 14, 2025Focused on conceptualization for TV commercials, AVs, and CI. Storyboarded and directed both AVs and TVCs for retail and high-end clients. Edited, composited and created 3D design elements. Online broadcast editor and motion graphics artist.
Senior Motion Graphics Artist and Graphic Designer at Boomerang Media
December 31, 2024 - July 16, 2025Ensured all client requirements and deliverables for digital assets were met and delivered on an ongoing basis in a senior motion graphics and graphic design role.
Creative Director at Whites Beaconsfield (Buckinghamshire UK)
December 31, 2023 - July 16, 2025Managed the creative department in the design and output of all Design, Motion Graphics, 3D Animation, Product and Packaging Design, Video Editing, Storyboarding, and conceptualization for Ads and Marketing plans. Directed and conceptualized all shoots, managed collaboration with Chinese production teams for product creation, and successfully launched products. Won the Creativepool Annual 2023 award for design and creation of a Children's Toothbrush.
Director and Studio Owner at GDdigitalart
December 31, 2020 - July 16, 2025Directed own studio focusing on creative freedom with concept-driven marketing and deliverables. Managed clients, brands, budgets, deadlines, and a team of designers. Worked on various creative content and marketing elements for notable clients including Prime Circle, Vodafone, Ogilvy, SAB Miller, among others. Led the creative department for Design, Motion Graphics, 3D Animation, Product and Packaging Design, Video Editing, Storyboarding, and conceptualization, including directing shoots and managing production and client budgets.
Conceptualization and Creative Director at Mediacore
December 31, 2013 - July 16, 2025Focused on conceptualization for TV commercials, AV's, and Design CI. Storyboarded and directed AV's and TV commercials for retail and high-end clients. Edited, composited, and created Design/3D elements for projects/commercials. Planned marketing and design strategies. Managed a postproduction studio's creative team, ensuring high standards for designs and TV commercials.
Broadcast & Long Form Film Editor Avid DS at G-Vision
December 31, 2006 - July 16, 2025Responsible for broadcast and long form film editing using Avid DS, retouching and design builds in Flint, 3DS Max animation, and conceptualizing AV ideas and commercials.
3D Animator and Editor at The Video Lab
December 31, 2000 - July 16, 2025Performed 3D animation using 3DS Max, edited on Henry, and learned Flame for compositing.
Design Head, Edit and 3D Department at The Picture House / The Finishing Post
December 31, 1999 - July 16, 2025Created storyboards, edited in-house corporate segments, headed design, edit, and 3D departments, composited in Flint, and conceptualized AVs and design storyboards.
Graphic Designer at BCC
December 31, 1997 - July 16, 2025Designed and conceptualized CI for various companies, developed the graphic design department, and presented concepts and designs to clients.
Online Broadcast Editor and Motion Graphics Artist at TMBPC
December 31, 2014 - July 16, 2025Focused on conceptualization, storyboarding, directing AVs and TV commercials, editing, compositing, and creating Design/3D elements for projects and commercials.
Education
Matric at Bryanston High School
January 1, 1993 - December 31, 1993Diploma at Johannesburg Art Foundation
January 1, 1994 - December 31, 1996Matric at Bryanston High School
January 1, 1993 - December 31, 1993Diploma at Johannesburg Art Foundation
January 1, 1994 - December 31, 1996Matric at Bryanston High School
January 1, 1993 - December 31, 1993Diploma at Johannesburg Art Foundation
January 1, 1994 - December 31, 1996Qualifications
Advanced Character Animation 3DSMax
January 11, 2030 - July 14, 2025Advanced Lighting VRAY 3DS Max
January 11, 2030 - July 14, 2025Qualified Certified Autodesk user
January 11, 2030 - July 14, 2025Advanced Character Animation 3DSMax
January 11, 2030 - July 14, 2025Advanced Lighting, VRAY 3DS Max
January 11, 2030 - July 14, 2025Qualified Certified Autodesk user
January 11, 2030 - July 14, 2025Advanced Character Animation 3DSMax
January 11, 2030 - July 16, 2025Advanced Lighting, VRAY 3DS Max
January 11, 2030 - July 16, 2025Qualified Certified Autodesk user
January 11, 2030 - July 16, 2025Certified Autodesk operator
January 1, 2012 - December 31, 2012Industry Experience
Media & Entertainment, Education, Financial Services, Professional Services, Telecommunications, Retail, Other, Healthcare, Consumer Goods
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