Available to hire
Hello! I’m Gayatri Adiraju, a results-driven content producer and digital media specialist with 4+ years of experience in entertainment journalism, video production, and social media management. I’m passionate about crafting high-impact content, conducting celebrity interviews, and steering multimedia projects from concept to publish, with a focus on SEO, audience engagement, and influencer collaborations.
I’ve collaborated with brands and media networks across Bollywood, TV, Tollywood, Hollywood, and more to elevate visibility and reach. I thrive in fast-paced environments, enjoy mentoring junior writers, and love turning data-driven insights into compelling storytelling.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Fluent
Telugu
Fluent
Work Experience
Content Producer at Tamada Media
September 1, 2024 - February 1, 2025Strategized, developed, and managed two female-centric YouTube channels (Fashion & Fitness), driving audience engagement and content growth. Led influencer onboarding to secure ideal personalities as the face of the channels, boosting brand identity. Planned monthly content calendars for YouTube and Instagram, overseeing short-form and long-form video production. Authored scripts and managed the full content lifecycle from pre- to post-production. Managed social media presence and optimized engagement strategies to enhance visibility and audience interaction.
Content Producer at Tamada Media, Hyderabad
September 1, 2024 - March 1, 2025Strategized, developed, and managed two female-centric YouTube channels focused on Fashion and Fitness, driving audience engagement and content growth. Led influencer outreach and onboarding to enhance brand identity and retention. Collaborated with influencers for high-impact content aligned with digital growth goals. Planned and executed monthly content calendars for YouTube and Instagram, managing short and long-form video production. Authored and refined scripts, overseeing content lifecycle from pre-production through post-production. Managed social media presence and optimized engagement strategies to boost visibility and interaction.
Entertainment Content Writer at FilmiBeat (Greynium Information Technologies)
September 1, 2022 - February 1, 2024Authored engaging entertainment and fashion content covering Bollywood, TV, Tollywood, Hollywood, and Pakistani industries. Conducted video, audio, and telephonic interviews with prominent celebrities. Produced exclusive articles based on in-depth interviews with actors such as Huma Qureshi, Dibyendu Bhattacharya, and Kritika Kamra. Reviewed Hindi films and web series, featuring exclusive box office predictions, gossip, features, and breaking news.
Entertainment Content Writer at FilmiBeat (Greynium Information Technologies), Bengaluru
September 1, 2022 - February 29, 2024Authored entertainment and fashion content covering Bollywood, TV, Tollywood, Hollywood, and Pakistani industries. Conducted video, audio, and telephonic interviews with prominent celebrities including Huma Qureshi, Dibyendu Bhattacharya, and Kritika Kamra. Created exclusive articles based on in-depth celebrity interviews. Reviewed Hindi films and web series, providing box office predictions, celebrity gossip, special features, and breaking news.
Content Trainee at WION
May 1, 2022 - August 1, 2022Researched and wrote Hollywood entertainment news, celebrity gossip, and trending topics. Published opinion pieces on global entertainment trends and industry insights.
Entertainment Content Trainee at WION, Noida
May 1, 2022 - August 31, 2022Researched and wrote Hollywood entertainment news as well as celebrity gossip and trending topics. Published opinion pieces discussing global entertainment trends and industry insights.
Content Strategist & Creator at Whistler
March 1, 2022 - April 1, 2022Designed and executed integrated content marketing strategies for branding on digital channels. Created and published engaging content to increase brand visibility and audience interaction. Managed social media campaigns aligned with marketing objectives.
Content Strategist & Creator at Whistler - Remote
March 1, 2022 - April 30, 2022Designed and implemented integrated content marketing strategies for branding across digital channels. Created and published engaging content to boost brand visibility and audience interaction. Managed social media campaigns ensuring alignment with marketing objectives.
News Content Writer at True Scoop
October 1, 2020 - February 1, 2022Wrote and edited news content with a focus on research-based articles. Managed social media presence and engagement strategies for news distribution. Supervised junior writers, ensuring content quality and editorial consistency.
News Content Writer at True Scoop - Remote
October 1, 2020 - March 1, 2022Wrote and edited research-based news content. Managed social media presence and engagement strategies for news distribution. Supervised junior writers ensuring content quality and editorial consistency.
Public Relations Intern at Uprise India
September 1, 2020 - October 1, 2020Drafted and distributed press releases, coordinated email blasts, and liaised with journalists to secure media coverage.
Public Relations Intern at Uprise India - Remote
September 1, 2020 - October 31, 2020Drafted and distributed press releases, coordinated email blasts, and liaised with journalists to secure media coverage.
Line Producer at Whacked Out Media
January 1, 2018 - June 1, 2018Anchored and scripted promotional interviews for Bhaagamathie and Kirrak Party promotions; planned celebrity interviews and oversaw Facebook Live interactions. Managed four YouTube channels and coordinated content production and scheduling. Conceptualized and produced promotional video bytes for Naa Peru Surya, Naa Illu India.
Line Producer at Whacked Out Media, Hyderabad
January 1, 2018 - June 30, 2018Anchored and scripted promotional interviews for the Telugu movie Bhaagamathie and Kannada actress Samyukta Hegde's Telugu debut Kirrak Party. Planned and conducted celebrity interviews, prepared questionnaires, and managed Facebook Live interactions. Managed four YouTube channels, coordinating content production and scheduling. Conceptualized and produced promotional video bytes for films including Naa Peru Surya, Naa Illu India.
Communication Intern at Digital Lync
August 1, 2017 - October 1, 2017Assisted in content creation and digital communication campaigns for internal branding. Coordinated visual media assets for campaigns.
Communication Intern at Digital Lync, Hyderabad
August 1, 2017 - October 31, 2017Assisted in content creation and digital communication campaigns for internal branding. Coordinated visual media assets for communication campaigns.
Production Intern at Sneha TV
January 1, 2017 - March 1, 2017Developed concepts for debate shows and interactive news programs.
Production Intern at Sneha TV, Hyderabad
January 1, 2017 - March 31, 2017Developed concepts for debate shows and interactive news programs.
Education
Masters in Communication & Journalism at St. Joseph Degree & PG College, Hyderabad
January 1, 2015 - December 31, 2017Bachelor of Arts - English Literature at Jamshedpur Women’s College, Jamshedpur
January 1, 2011 - December 31, 2014Masters in Communication & Journalism at St. Joseph Degree & PG College, Hyderabad
January 1, 2015 - January 1, 2017Bachelor of Arts - English Literature at Jamshedpur Women's College, Jamshedpur
January 1, 2011 - January 1, 2014Qualifications
A/V Editing – ZED Career Academy
January 1, 2020 - December 31, 2020Fundamentals of Digital Marketing – Google Digital Unlocked
January 1, 2020 - December 31, 2020Social Media Marketing – HubSpot Academy
January 1, 2020 - December 31, 2020Content Marketing – HubSpot Academy
January 1, 2020 - December 31, 2020A/V Editing
January 11, 2030 - December 15, 2025Fundamentals of Digital Marketing
January 11, 2030 - December 15, 2025Social Media Marketing
January 11, 2030 - December 15, 2025Content Marketing
January 11, 2030 - December 15, 2025ChatGPT Crash Course: Introduction to ChatGPT for Work
January 11, 2030 - December 15, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Retail, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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