GEHNA MAKHIJA

Available to hire

5+ years of experience helping 40+ brands build audience-first content and measurable growth.

About

Hi, I’m Gehna Makhija—an SEO-and-results-minded social media strategist and growth marketer with 3.5+ years of experience helping 40+ brands build audience-first content and measurable growth. I turn business goals into clear storytelling, manage multi-platform social strategy, and consistently drive stronger organic engagement (often 3x–4x) while also supporting lead growth using a performance marketing mindset.

I also enjoy the business side: onboarding and managing up to 27 client accounts, translating brand positioning into creative direction, and maintaining trust through transparent ROI reporting. From fashion, e-commerce, lifestyle, and education to real estate and preschool offerings, I love working with teams across time zones to create high-converting content formats and funnels that help turn cold audiences into paying customers.

  • 3 years' experience
  • Joined June 2026

Industry experience

  • Media & Entertainment
  • Retail
  • Education
  • Professional Services
  • Consumer Goods
  • Real Estate & Construction

Work experience· 5 roles

Social Media Strategist (Freelance)Mar 2024 – Present · 2 yrs 9 mos

Built and executed end-to-end multi-platform social media and content strategies for 25+ lifestyle, e-commerce, and product brands, driving 3x–4x average growth in organic engagement. Managed Meta Ads alongside organic content to support inbound lead generation and client ROAS goals. Led client prospecting, onboarding, creative briefs, and consultative monthly ROI reporting; directed designers and editors toward one strategic vision for premium storytelling and conversion-focused outcomes.

Founder & Head of Strategy · SocialBuzz MarketingMar 2024 – Present · 2 yrs 9 mos

Founded and led end-to-end multi-platform social media and content blueprints for 25+ lifestyle, e-commerce, and product brands, consistently driving 3x–4x growth in organic engagement. Architected full-funnel Meta Ads campaigns integrating paid acquisition with organic content to scale inbound lead generation and maximize ROAS. Directed client onboarding, creative briefs, and campaign retention with transparent monthly ROI reporting. Led visual and copy direction for premium campaigns focused on brand positioning and storytelling.

Marketing & Sales Executive · Plush Homes LLPSep 2023 – Nov 2023 · 3 mos

Developed high-converting video and static content strategies that transformed social handles into active lead-generation funnels for premium properties. Directed on-site brand shoots, managed creative assets from pre-production scripting to final editing, and improved digital brand visibility. Maintained daily campaign optimization calendars aligned with seasonal market trends.

Digital Marketing Intern · Fabulous MediaJun 2023 – Sep 2023 · 4 mos
Marketing Intern · Stashup ClothingJul 2022 – Dec 2022 · 6 mos

Education· 6

Bachelor of Commerce (Hons.) · Jesus and Mary College, Delhi University2020 – 2023
Class 12 Commerce · DAV Public School, Ludhiana2020
B.Com (Hons.) · Jesus and Mary College, Delhi University2020 – 2023
Class 12 Commerce · DAV Public School, Ludhiana2020

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